At every level from grade school to the pros, clubs usually honor the white-at-home, colors-on-the-road standard. Still, exceptions are out there. Take the Los Angeles Lakers. 1967 saw the storied team adopt a radically new look.
Clayton J. Howell partnered with Neil C. Ward to create the Orange Crush Company in 1916, but traces of the company date back to ten years earlier.
That group includes Emma Quigley, Pepsi's North American head of music, and Justin Toman, Pepsi sports marketing director, who helped mastermind the Pepsi Zero Sugar Super Bowl LI Halftime Show and can't take their eyes off the ball to celebrate even for one very super night.