As the name implies, DRTV asks for a direct response. Unlike traditional commercials that are shown between television shows, DRTV campaigns and direct response online ask for a direct response (hence the name).
Why So Many People Are Going Gluten-Free - Should You? If you've ever polished off a fresh baguette or fought over that last slice of deep-dish pizza, you've eaten gluten. It's the healthy plant protein found in several grains that, among other baking feats, makes bread light, chewy, and irresistible.
The Celiac Disease Foundation is a good resource for information about gluten-free foods. Gluten Intolerance And Gluten Sensitivity Some people suffer from gluten intolerance, which is different from Celiac in that it is not an immune mediated response.