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Main navigation. The Most Important Leadership Characteristic. In their landmark leadership book The Leadership Challenge, Jim Kouzes and Barry Posner share that the most important leadership characteristic is credibility. Based on extensive research over two decades, they boldly claim that âmore than anything, we want leaders who are credible.
The most well-known leaders are often charismatic and extroverted. They make great speeches and can rally a crowd.In millions of successful and thriving businesses and communities around the world, there are also great leaders driving their companies and causes forward.ut they do all share four key attributes of leadership. 1. Leaders make decisions. This sounds simple, but many business owners are paralyzed by the decision-making process. A poor leader who can't decide between two great opportunities or two very tough calls makes things worse by deciding to do nothing at all.