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In sociology, social psychology, also known as sociological social psychology, socio-psychology, or psychological sociology, is an area of sociology that focuses on social actions and on interrelations of personality, values, and mind with social structure and culture.he first textbook in social psychology by a sociologist appeared in 1908 â Social Psychology by Edward Alsworth Ross. The area's main journal was founded as Sociometry by Jacob L. Moreno in 1937. The journal's name changed to Social Psychology in 1978, and to Social Psychology Quarterly in 1979.
Social Psychology includes a large domain of knowledge around Social Influence (much of which is on this site). This provides a powerful basis through which to persuade others. Understand the psychology of social influence and how you respond to it. Notice yourself in social situations.