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1 In 1926, the cooperative formally adopted the name âCalavoâ (the Calavo Â® brand of avocados), chosen through a national naming contest and the company's first success at building a brand identity.oday, Calavoâs grower community is some 2,300 strong. From 10-acre farmers to Californiaâs two largest avocado producersâthe Irvine Company and Limoneira Companyâall enjoy the resources and marketing clout that come from aligning with the industry leader.
The avocado (Persea americana) is a tree long thought to have originated in South Central Mexico, classified as a member of the flowering plant family Lauraceae. Recent archaeological research produced evidence that the avocado was present in Peru as long as 8,000 to 15,000 years ago.