Think of the word convert as meaning change, whether it is a person who adopts a new belief, or a changing action, such as when you convert dollars into euros. Many times we can catch a word's meaning by looking at its origins. In this case, the Latin con means around, while vertere means turn..
Maple sap runs best when it freezes at night (e.g. in the high 20-degrees Farenheit range) and then warms up above freezing the next day (in the range of 40-degrees Farenheit and hotter). If it stays warm at night and warm during the day or if it freezes at night but barely goes above freezing the next day, sap does not flow as well or hardly at all.
This cycle of above-freezing days and below-freezing nights needs to continue for several days, although nature occasionally has been known to provide a good run under less perfect conditions. Sometimes sap flows as early as January or as late as May, but in Minnesota, sap usually runs from about March 15 to April 20.