Another, better definition of proceeds is revenue or income. That is the sense applied here: money collected via taxation is the proceeds. The term is often used specifically for income from some specific event, rather than from some parti...
Quick Description: One of three Maxwell House Coffee manufacturing plants in the U.S. is located in downtown Jacksonville, Florida, USA. Per Wikipedia: Maxwell House is a brand of coffee manufactured by a like-named division of Kraft Foods. It is named in honor of the Maxwell House Hotel in Nashville, Tennessee.
In 1915 Cheek-Neal began using a Good to the last drop slogan to advertise their Maxwell House Coffee. The advertisements claimed that former President Theodore Roosevelt had taken a sip of Maxwell House Coffee, and proclaimed it to be good to the last drop. Coca-Cola also used the slogan Good to the last drop. For several years, Cheek-Neal ads made no mention of Roosevelt as the phrase's originator. Maxwell House distanced itself from its original claim, admitting that the slogan was written by Clifford Spiller, former president of General Foods Corporation, and did not come from a Roosevelt remark overheard by Cheek-Neal.