Symptoms. Symptoms of a common cold usually appear one to three days after exposure to a cold-causing virus. Signs and symptoms, which can vary from person to person, might include: Runny or stuffy nose; Sore throat; Cough; Congestion; Slight body aches or a mild headache; Sneezing; Low-grade fever; Generally feeling unwell (malaise)
Average revenue per user. From Wikipedia, the free encyclopedia. (Redirected from ARPU) Average revenue per user (sometimes known as average revenue per unit), usually abbreviated to ARPU, is a measure used primarily by consumer communications and networking companies, defined as the total revenue divided by the number of subscribers.
Used with Cost Per Loyal User (CPLU), ARPU can be used to optimally budget your mobile marketing dollars and ad spend. As a general rule of thumb, marketing dollars are well spent as long as ARPU is greater than CPLU (that is, as long as your mobile customers generate more revenue than the cost to acquire them).