To be sure, âSunday Night Footballâ remains the most expensive program on TV for advertisers, commanding an average of $637,330 for a 30-second spot. But its ability to gain more from Madison Avenue remains in doubt. Last season, the average price of a 30-second ad in the show fell 0.8% to $623,425.
In other words, selling, marketing, and advertising costs are not part of getting the products ready to sell. Since these costs are not incurred solely for the purpose of manufacturing products, they are not considered product costs. By default, since these costs are not product costs, they are period costs.
Use 'product development' in a Sentence. 1  Proper product development ensures the end product will support all requirements while meeting all codes required of particular type of product. 2  The product development specialist was increasing their support of our project so we used their data to complete the project. 17 people found this helpful In the middle of product development, it was found that one of the metals used in the alloy was of insufficient quality, much to the detriment of the company; unfortunately all of those pieces will have to be scrapped and remade.