Having a .COM URL doesn't have any special significance other than perception. When someone sees a .COM address, they immediately see it as a serious website because it's the most common TLD. However, it doesn't have any technical differences over a .ORG, .BIZ, .INFO, or any other generic top-level domain.
Cost/Price Sensitivity of Customers. Price sensitivity can be defined as the consciousness of the customers to cost windows or range within which they make dealings. All the customers are always cost sensitive and concentrate basically to buy products on cheap rates. However, cost sensitivity of a customer substantially depends on condition of the market.
I was recently corresponding with a colleague (Dave Lyon of Aurora Market Modeling) and the discussions led me to look back at the original VW paper (Peter H. van Westendorp (1976), âNSS â Price Sensitivity Meter (PSM) â A New Approach to Consumer Perception of Prices,â in Venice Congress Main Sessions.