A truly unique History Channel production, Shaysâ Rebellion: Americaâs First Civil War is presented in animation format created by OscarÂ® nominee Bill Plympton with a musical score that evokes the tensions and surprises of this pivotal chapter in post-Revolutionary history.
1 PDAs (Personal Digital Assistants) which are used in all Zara stores and POS terminals are not connected with Zaraâs headquarters or with other stores, moreover there is no in-store connection to link employeesâ information like daily sales and the employees have to copy this information on a disk. 3. 2 HBS ZARA CASE STUDY Identify the general characteristics of the sector and the constraints Inditex business model Zara is the most profitable brand of Inditex. 2  It has opened his first store in 1975 in La Coruna in Spain.
The fashion company Zara has a marketing strategy that is quite unique. Zara only spends about 0.3% of their revenue on promotion. This would be the reason Zara does not appear on television or poster advertisements. Zara focuses heavily on their product, place and pricing as opposed to promotion.ara rarely advertises any store sales or have sales promotions other than sale items unlike other retailers. It is also interesting to note that Zara never places their brand or logo on their products. In contrast to local retailers like J2 Clothing, Zaraâs sales associates do not need to focus on personal selling.