2. Differentiated marketing or multi-segment targeting: When market segmentation reveals several potential target segments that the company can serve profitably, specific marketing mixes can be developed to appeal to all or some of the segments.
1. Cost of inpatient drug treatment programs â The weekly cost of typical inpatient alcohol and drug treatment programs ranges from $600 to $900 per week, with an average weekly cost of around $790.
Substance Abuse Services estimated the cost of treatment for individuals referred through the criminal justice. system to be $30,000.6. Research has repeatedly shown that investment in treatment is valuable and, furthermore, produces better outcomes. with more cost-effectiveness than incarceration 11 .