The arrival of keg beer as a solution to quality problems in the pub, and the rise of beer in cans, meant bottled beer sales went into a slide: slowly at first, from 34 per cent of all beer sold in 1960 to 27 per cent in 1969, and then rapidly, 20 per cent in 1974, 12 per cent in 1979, nine per cent in 1984.
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Principal is a term with many meanings. As it relates to business, a principal can range from a company's representative dealing with a contractor to the company's leader. Some companies have a specific position identified as the principal, and these positions often represent key members of the leadership team.: Principals have different roles depending on the nature of an individual business, but the universal responsibility of a commercial business principal is significant influence. Some principals are also the founder, owner and CEO. Others own a large portion of company equity and sign off on major decisions.