Cross merchandising is the retail practice of marketing or displaying products from different categories together, in order to generate additional revenue for the store, sometimes also known as add-on sales, incremental purchase or secondary product placement.
Why the electoral College. by Marc Schulman. The Electoral College was created for two reasons. The first purpose was to create a buffer between population and the selection of a President. The second as part of the structure of the government that gave extra power to the smaller states.
The first candidate to win 270 electoral votes becomes the President. 1  The Electoral College was established by the U.S. Constitution (Article II, Section 1, Clause 2). 2  It specifies how many electors each state is entitled to have and that each stateâs legislature decides how its electors are to be chosen.he first candidate to win 270 electoral votes becomes the President. 1  The Electoral College was established by the U.S. Constitution (Article II, Section 1, Clause 2). 2  It specifies how many electors each state is entitled to have and that each stateâs legislature decides how its electors are to be chosen.