Failed Embryo Implantation. Most IVF cycles result in the formation of good looking embryos ; and most patients naturally expect these embryos to become babies once they are transferred into their uterus. After all, the doctor has finished doing all the hard work in the lab.
Return on advertising spend, frequently referred to by the advertising community by the acronym of ROAS, is a term that describes the profit made by advertising.
How advertising works requires a definition of what advertising is. One definition of advertising is: Advertising is the nonpersonal communication of information usually paid for and usually persuasive in nature about products, services or ideas by identified sponsors through the various media.(Bovee, 1992, p. 7) So much for academic doubletalk.