Cover the walls with as many whiteboards as you can. War room teams -- especially design teams -- use whiteboards for everything from story diagrams to research notes. Support a variety of work modes by furnishing the war room with moveable furniture.
Book launch activities begin well before publication day. Authors should have an active social-media presence and ideally, a strong mailing list of people interested in receiving publication news.An industrious author or a service can arrange blog tours -- the Internet version of the author's bookstore tour.ook launch activities begin well before publication day. Authors should have an active social-media presence and ideally, a strong mailing list of people interested in receiving publication news.
A final factor in setting the right tone is to determine the purpose of the essay. An author's purpose is the reason for writing. There are three main types of author's purpose: to persuade, to inform or to entertain. If you are trying to convince your reader to believe or to do something, then you are persuading.