DRTV generally bypasses traditional retail stores to make a product sale directly with the consumer, but can also be used to drive product sales at retail. DRTV is comprised of three primary marketing subgroups of short form, long form and live home shopping.
Persia/Persian is more or less synonymous with Iran/Iranian. Persia is just the older name whereas Iran is the country's modern name. I think people from Iran call themselves Persian because of Iran's negative image in the west since the 1979 revolution.
[edit] Terminology. Although all Iranians, including Persians, have always referred to their land as Iran or other similar variations, the term Persia was adopted by all western languages through the Greeks and was used as an official name for Iran by the West until 1935.edit] Terminology. Although all Iranians, including Persians, have always referred to their land as Iran or other similar variations, the term Persia was adopted by all western languages through the Greeks and was used as an official name for Iran by the West until 1935.