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Fair market value (FMV) is an estimate of the market value of a property, based on what a knowledgeable, willing, and unpressured buyer would probably pay to a knowledgeable, willing, and unpressured seller in the market. An estimate of Fair Market Value is usually subjective due to the circumstances of place, time, the existence of comparable precedents, and the evaluation principles of each involved person.
Market Value. Market value is what investors and buyers are willing to pay for an asset in a public auction. For example, the market value of a public company is what investors are willing to pay for its shares, while the market value of a home is its closing price. Valuation of private companies is more difficult.ignificance. Market value is generally different from intrinsic value. For example, stock prices seldom reflect the true value of companies, just as the selling price of a home is almost never equal to its appraised value. This is because market prices reflect supply and demand.