Howard Larkin states that in healthcare, the CXO is responsible for making sure every aspect of a complex delivery system consistently meets basic patient and human needs and what it calls operationalizing the patient experience mission..
Action research is not about hypothesis testing and producing empirically generalizable results; however, it is consistent with the definition of the scholarship of teaching and learning defined as âsystematic reflection on teaching and learning made publicâ (Illinois State University, www.sotl.ilsta.edu).
Survey data can be collected from many people at relatively low cost and, depending on the survey design, relatively quickly.Survey methods lend themselves to probability sampling from large populations. Thus, survey research is very appealing when sample generalizability is a central research goal. In fact, survey research is often the only means available for developing a representative picture of the attitudes and characteris-tics of a large population.