DRTV generally bypasses traditional retail stores to make a product sale directly with the consumer, but can also be used to drive product sales at retail. DRTV is comprised of three primary marketing subgroups of short form, long form and live home shopping.
Persia/Persian is more or less synonymous with Iran/Iranian. Persia is just the older name whereas Iran is the country's modern name. I think people from Iran call themselves Persian because of Iran's negative image in the west since the 1979 revolution.
While âShahs of Sunsetâ and the âPersian palacesâ of Beverly Hills are celebrated as emblems of Iranian success, the very real struggles faced by Iranians in this country are swept under the proverbial Persian carpet in an effort to give others and ourselves the most perfect, idealized image of Iranians possible.