Light therapy is usually started in the fall and continued through spring. When you begin light therapy, your first response will show you whether you need to adjust the intensity or duration. Many people respond to light therapy within 3 to 5 days.
Psychographics is a marketing demographic method used to analyze market segmentation. (The population demography of a specific market) It relates to the lifestyles, attitudes, beliefs, buying motivation, product usage requirements, and product perceptions.
Market segmentation example for fitness centers. In this example of market segmentation for fitness centers the overall market is segmented into benefit segments. As implied by the word âfitnessâ there is a generalization that consumers visit a fitness center to get fit. However, this would be a simplification of the various consumer segments and their needs.