Definition of psychographics: Analysis of consumer lifestyles to create a detailed customer profile. Market researchers conduct psychographic research by asking consumers to agree or disagree with activities, interests, and ...
Experienced sand sculptors work to construct the world's largest sand castle at Virginia Key Beach, in Florida. The sculptors hope the castle will beat the previous world record of 41 feet and 3.67 inches. Turkish Airlines is sponsoring the castle in Florida that requires about 1,800 tons of sand.
Schlitterbahn Waterpark Outdoor. A sandcastle stands and the centerpiece at Schlitterbahn Waterpark South Padre Island. The sandcastle is home to an interactive kids water play structure. But the real star of the Outdoor park is the river system.