Definition of psychographics: Analysis of consumer lifestyles to create a detailed customer profile. Market researchers conduct psychographic research by asking consumers to agree or disagree with activities, interests, and ...
Experienced sand sculptors work to construct the world's largest sand castle at Virginia Key Beach, in Florida. The sculptors hope the castle will beat the previous world record of 41 feet and 3.67 inches. Turkish Airlines is sponsoring the castle in Florida that requires about 1,800 tons of sand.
Boardwalk Blasters, is Sandcastle's extreme slide with a 7-foot free fall into a 12-foot deep pool. For more thrills try Lightning Express, side-by-side 60-foot high, 250-foot near vertical speed slides. In addition, Sandcastle also offers a large children's playground and lazy river.