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Sterling Jewelers, Inc. is an American specialty jewelry company headquartered in Akron, Ohio. The company was founded in 1910 by Henry Shaw (the father of Jerry Shaw, the chairman emeritus of Sterling today), from LeRoy's Jewelers in Lorain, Ohio.
Its resurgence in the jewelry industry has made way for more choices among sterling silver jewelry designs. It has also sparked the creation of new jewelry designers in the industry. Because sterling silver is priced lower than gold and platinum, new designers can afford to invest in casting new pieces of jewelry to sell in today's market.