Tip: sell emotional items of lower value early to get the audience tuned in. Examples are things for kids, one of a kind memorabilia, or homemade items. Sell merchandise items generally in the first half of the auction; experiences generally in the second half.
A general rule of thumb is that beers from large breweries will have a shelf life of approximately 8 to 12 months if refrigerated properly and kept from direct light, or 4 to 6 months at room temperature.
For instance, milk that has been continuously refrigerated will usually remain drinkable for about one week after the sell by date on the package. Likewise, you can store ground beef in your refrigerator for 1 to 2 days after purchasing it, even if the sell-by date expires during that time.