Analyst Sterling Auty downgraded the stock to neutral, after being at overweight since he started covering it in May 2016, a month after the IPO. He lowered his stock price target to $12, which was below the $14 IPO price for the first time, from $15. Although the company beat fiscal third-quarter loss-per-share and sales expectations, the company provided a downbeat outlook for the current quarter, which Auty said might reflect caution following the departure of Chief Revenue Officer Jason Capitel in October.
1 Wedding invitation costs can range from $1.50 each with do-it-yourself kits from craft stores to $3 or $4 each for mid-range standardized invitations on mid-weight paper to $9 or more each for invitations that use a high-end printing process -- such as engraving or letterpress -- on quality handmade or silk paper. The per-invitation cost goes up with extra folds -- tri-fold costs more than bi-fold -- or lining on the invitations or envelopes. 2  The average couple spends $659 on invitations and reply-cards, according to The Bridal Association of America.
When to Send. Ideally, invitations should go out six weeks to a couple of months before the wedding. Guests need to put the date on their calendars. They may also need to ask for time off from work and make hotel reservations if they're coming from out of town. Edited by Debby Mayne.