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1. ethos - (anthropology) the distinctive spirit of a culture or an era; the Greek ethos. attribute-an abstraction belonging to or characteristic of an entity. anthropology-the social science that studies the origins and social relationships of human beings.
Aristotle defined pathos as âputting the audience into a certain frame of mindâ [Aristotle: Rhetoric: 1356a], whereas Quintilian used pathos and ethos to describe different intensities of emotional affection. In this work ethos refers to the original meaning it was given by Aristotle. Note that many scholars often donât explicitly state, which kind definition of ethos they follow. Ethos deals with the appearance of the person not the actual being.