Since the total cost varies from restaurant to restaurant, the minimum amount for a down payment will vary. Generally, you need a minimum of $300,000 of non-borrowed personal resources to be considered to open a McDonald's franchise.
Search Engine Marketing (SEM) Search Engine Marketing (SEM) is a process by which multiple methods are utilized to improve market visibility and exposure for a brand, product or service.
An impression (in the context of online advertising) is when an ad is fetched from its source, and is countable. Clicking or not is not taken into account. Each time an ad is fetched it is counted as one impression.