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In the jargon of stock market investing, the terms long and short indicate the type of position an investor has in a particular stock. Investors who buy and own stock shares are long those shares. A short position involves selling shares a trader does not own.
When you're in a long position in a stock, you've bought it expecting the price to go up. In a long position, you run the risk of the stock price falling, in which case your investment will lose money. But your risk is limited to the amount you've invested. Buy $1,000 worth of stock and the most you can lose is $1,000. Most people in the stock market are in a long position.