Strategic Marketing Overview. Companies use strategic marketing to identify customer needs and to create a marketing plan to achieve customer satisfaction, improve company performance and increase profit.
I work at one of the busiest, craziest Starbucks in the world and the majority of drinks ordered by our awesome partners are iced coffee...maybe with some shots. Our iced coffee is crazy good, strong, and cheap! Have fun with it, too like adding sauces, and syrups and at the end a splash of heavy cream.
Starbucks' Peppermint White Chocolate Mocha is my favorite of Starbucks' holiday drink line up this year, but I don't think I would ever get it larger than a Tall and might even consider a Short (8-ounces) considering how sweet it is.