The Korean foods that best represent the tradition of fermentation developed in Korea include doenjang (soybean paste), ganjang (soy sauce), Gochu-jang (chili paste) and jeotgal (salted seafood), whose fermentation can take anywhere from several months to several years.
Definition of Exaggerate. 1  to enlarge beyond bounds or the truth; tended to romanticize and exaggerate this `gracious Old South imagery.  do something to an excessive degree; He overdid it last night when he did 100 pushups.
Hyperbole in marketing. You also see exaggeration and hype in marketing. Hype is marketing something with exaggerated enthusiasm and is often linked with the deception of publicity that is inflated or downright false. Dramatic claims can be eye-catching, but you can get into trouble fast when they are out-and-out lies. If it sounds too good to be trueâ¦ it probably is. Phrases like âfastestâ, âbestâ â in fact, most words ending in â-estâ â âonlyâ and âleadingâ sound nice, but they have to be backed up before they will be believed.