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Long term orientation means that a company or an individual has set focus on long term goals, even if that means that they have to let go of certain immediate success. It focuses on major aspects like persistence, ability to adapt, constant handwork and saving for the future.
Long Term. What is 'Long Term'. Long term refers to holding an asset for an extended period of time. Depending on the type of security, a long-term asset can be held for as little as one year or for as long as 30 years or more. The media frequently advises people to invest for the long term, but determining whether or not an investment is long term is very subjective.