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One of the reasons soft skills are so important in the workplace is because the tide is shifting in terms of customer relations. Companies hoping to maintain a position in the marketplace are recognizing that service is the new selling.
Unfortunately, these âsoft skillsâ are just as crucial to business success as the more recognized âhard skills.â In this article, we focus on why soft skills are important to your business, and what you can do to ensure that your workforce has the personal skills necessary to remain viable during the communication age.