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The 2017 Kia Optima has a starting price of $22,200, which is below average among its midsize car competitors. The Optima is also available as a hybrid (reviewed separately) and a plug-in hybrid, which start at $25,995 and $35,210, respectively.
The Proton Iriz, which is a larger B-segment hatchback will not compete with the Perodua Axia, a similar but smaller A-segment car, which is launched in the second half of 2014.The Proton Iriz will compete directly with the Perodua Myvi instead.he heart of Proton Iriz, direct-injected versions of the 1.3 and 1.6 VVT motors (designed to Euro 5 standards, detuned to Euro 4 for Malaysia due to Malaysian lower fuel quality) would certainly go hand-in-hand with its borrowed diesel engine towards meeting the upcoming Euro 6 standards in future.