Techopedia explains Minimum Viable Product (MVP) A minimum viable product (MVP) is the the most pared down version of a product that can still be released. An MVP has three key characteristics: It has enough value that people are willing to use it or buy it initially.
For High Cholesterol I am shocked at the out of pocket price of Zetia of out of $95,00 a month. Since this seems to be on only non statin replacement of the use with cholesterol you are definitely price gouging.
But donât hold your breath, especially if EU pricing is any indication. As detailed in a 2012 pharmaceutical cost analysis, Neupogen cost â¬128 per dose while Zarzio was â¬95. That 26% discount is much less than the typical US generic small molecule discount.