Techopedia explains Minimum Viable Product (MVP) A minimum viable product (MVP) is the the most pared down version of a product that can still be released. An MVP has three key characteristics: It has enough value that people are willing to use it or buy it initially.
For High Cholesterol I am shocked at the out of pocket price of Zetia of out of $95,00 a month. Since this seems to be on only non statin replacement of the use with cholesterol you are definitely price gouging.
Monthly Price(per user) Annual Price(per user) 1 user: Â£23.99 per user per month: Â£19.99 per user per month: 2-19 users: Â£18.99 per user per month: Â£14.99 per user per month: 20-99 users: Â£17.99 per user per month: Â£13.99 per user per month: 100+ users: Â£16.99 per user per month: Â£12.99 per user per month