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Netflix is closing in on $200 per share as the stock's momentum builds from last week's increase on some of its prices. Netflix is closing in on $200 per share as the stock's momentum builds from last week's increase on some of its prices.
But that doesn't mean they'll cancel their subscriptions. Millions of Netflix customers are about to start paying more to stream their favorite movies and TV showsâand chances are, they donât even realize it. In May 2014, Netflix raised the price of its standard streaming plan for new subscribers, to $9.99 a month. However, the price hike did not apply to existing customers, who were grandfathered into their current rates of $7.99 a month for a two-stream, HD plan, Business Insider reported.