Techopedia explains Minimum Viable Product (MVP) A minimum viable product (MVP) is the the most pared down version of a product that can still be released. An MVP has three key characteristics: It has enough value that people are willing to use it or buy it initially.
For High Cholesterol I am shocked at the out of pocket price of Zetia of out of $95,00 a month. Since this seems to be on only non statin replacement of the use with cholesterol you are definitely price gouging.
And doctors say use is lower in many countries where cost is more of an issue. In the United States, Perjeta costs about $5,900 a month and Herceptin about $5,300 a month, Mr. Lang said. He said Perjeta was priced lower than some other new cancer medicines because it has to be used with Herceptin.Some recently approved cancer drugs cost more than $10,000 a month.Roche reported Perjeta sales of 388 million Swiss francs, or about $408 million, in the first half of this year, with about $250 million of that coming from the United States.ome recently approved cancer drugs cost more than $10,000 a month. Roche reported Perjeta sales of 388 million Swiss francs, or about $408 million, in the first half of this year, with about $250 million of that coming from the United States.