The polysaccharide with the structure -3)-2- O-acetyl-6-deoxy-Î²-D-manno-heptopyranose-(1- was originally isolated and characterized as an O-PS component of LPS in B. pseudomallei and was designated type I O-PS [ 35 ]. However, our results suggested that this polysaccharide is a capsule rather than an O-PS moiety.
Consumer insight/s is essentially the capacity to gain an accurate and deep intuitive understanding of a consumer or a target market's buying persona. The past 50 years have caused marketers to experience a few big phase shifts relative to insight development.
LESSON 1: INTRODUCTION TO CONSUMER BEHAVIOUR Introduction As a consumer we are all unique and this uniqueness is reflected in the consumption pattern and process of purchase.The study of consumer behaviour provides us with reasons why consumers differ from one another in buying using products and services.xploring the link between marketing and Customer orientation Definition, role and importance of consumer behavior for a marketer Identify the major factors that influence a consumerâs purchase decision and behavior A simplified model of the consumer decision-making framework Define consumer behavior.