The polysaccharide with the structure -3)-2- O-acetyl-6-deoxy-Î²-D-manno-heptopyranose-(1- was originally isolated and characterized as an O-PS component of LPS in B. pseudomallei and was designated type I O-PS [ 35 ]. However, our results suggested that this polysaccharide is a capsule rather than an O-PS moiety.
Consumer insight/s is essentially the capacity to gain an accurate and deep intuitive understanding of a consumer or a target market's buying persona. The past 50 years have caused marketers to experience a few big phase shifts relative to insight development.
The 4 essential elements of true customer insight. Customer insightâ is one of those terms in the marketing lexicon which is particularly vulnerable to multiple interpretations or mis-interpretation. Akin to âpropositionâ (or marketing mix) which some marketers treat as if it means product, whilst others use as another word for promotion, customer insight is in danger of meaning all things to all men.