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Average Response Rate for Email Surveys = 24.8%. When surveying the general public, a response rate of 24.8% looks great when compared to the telephone surveying standard of around 8-12%. However, it is no secret that this number can stand to be increased.
Long-standing advice amongst email marketers when asked, âWhen is the best time to send email?â has always been, âTuesday through Thursday morning, between 8 and 10am.â Sure, itâs common knowledge throughout the industry that people tend to open their email in the mornings, but âthe times, they are a-changinâ,â as Bob Dylan would say.