Our Company. Corporate Profile. First Gen was incorporated on December 22, 1998 as a subsidiary of First Philippine Holdings Corporation (FPH), one of the oldest and largest conglomerates in the Philippines, that has interests in power generation, power distribution, infrastructure, manufacturing, and property development.
History and overview. Skittles were first made commercially in 1974 by a British company. They were first introduced in North America in 1979 as an import confectionery. In 1982, domestic production of Skittles began in the United States. Skittles' taste the rainbow theme was created by New York ad agency D'Arcy Masius Benton & Bowles.
Skittles candy products, produced by the Wm. Wrigley Jr. Company, come in a wide variety of flavors and colors. Some varieties are only released for a limited time; others are available only in particular regions of the world. The oldest Skittles product is Original Fruit Skittles, which was originally released in Europe in 1974, and was launched in the United States in 1979.