You'll pay an initial franchise fee of $45,000 directly to McDonald's. The other costs go to suppliers, so this is the only upfront fee you pay to McDonald's.
Bing (known previously as Live Search, Windows Live Search, and MSN Search) is a web search engine (advertised as a  decision engine ) from Microsoft.
They find the information and sebd it to the search engines, take Google they have spiders so when you click the enter sing it comes up with results. Search Engines. This is basicaly Google, Bing,e.c.t. and it is what you use to search the internet, it gives you all the results.