PA MEDIA GROUP Summary Be position involving utilizing marketing management skills knowledge gained throughout education job experience. Highlights Deep understanding Google Analytics; analyzing website traffic trends help make business decisions; experienced tracking optimize advertising campaigns; Heavy experience digital marketing (search, target ads, email, social, display, mobile); sold managed numerous multi platform digital marketing plans; reading interpreting digital reports; extensive print experience; effective leading team; organized; take direction well; open minded; customer service experience; sufficient computer based skills; work well pressure; event planning experience *reference available upon request Experience Pa Media Group 04/2015 Current Company Name I responsible maintaining growing Real Estate category. I help clients understand utilize Pa Media Group's digital marketing platforms secure leads boost brand awareness. This involves deep understanding audience targeting, SEM, SEO. SMO, email, Pinterest, video, rich media, content marketing, realtor, builder, apartment specific advertising, print advertising. I collaborate clients come best strategies fit needs. I monthly reporting calls clients go advertising success. I analyzing Google Analytics account. I must Google Analytics daily. I responsible showing success advertising campaigns Google Analytics. I also must show trends optimize campaigns using Google Analytics. Having deep understanding Google Analytics critical making sure clients making correct advertising choices. I provide clients every report need Google Analytics assist them. I responsible creating monthly reporting decks clients. These reports summarize going website, website traffic, working best, needs changed marketing strategy. I currently responsible managing one company's largest digital campaigns. This deep understanding Google Analytics manner I utilize client. Healthcare Account Executive 03/2014 03/2015 My main responsibility grow retain new old healthcare related businesses. I must find new business opportunities well maintain current book business. I must knowledgeable full understanding Audience Targeting, SEM, SEO, SMO, Email Blasts, Pinterest Video ads, Rich Media, Content Marketing, whatever new product company launches. In position critical I deep understanding Google Analytics. I must ability tie digital campaigns back customers Google Analytics able to. I able translate information Google Analytics customers understand also find information useful. My goal indispensable resource customers. I currently response managing maintaining companies largest digital accounts. Must work whole Healthcare team maintain open communication overlap prospecting efforts. Real Estate/ Executive Marketing Media Consultant 07/2012 03/2014 Company Name I responsible learning, understanding, selling products media kit. I accountable maintaining book business. Repair past customer experiences, maintain current customer relationships, create new relationships. Create develop effective marketing solution packages customers. Campaign management included utilizing google analytics optimize campaigns. I knowledgeable full understanding Audience targeting, SEM, SEO, SMO, Email Blasts, Youtube ads, Pandora ads. I Project Leader Best York Tab, Readers Choice Tab, Parade Homes Tab, Home Show Tab. Was active part Marketing Committees York Builders Associations York Economic Alliance company representative. Responsible hitting monthly sales goals retail, real estate, digital. Responsible hitting goal tab. Responsible managing, maintaining, pitching largest local accounts. I marketing intern The Conference Center Shippensburg University spring semester 2011. Worked customers internship, made multiple documents packets, helped coordinate set events, sending e-blasts, trained vizergy, started process getting new Shippensburg Brochure started designed brochure, I present Shippensburg Area Commerce. Final project internship coordinating planning networking event 600 guests. 05/2011 02/2012 Company Name sales associate; responsible greeting customers, assisting customers choices, problems, getting products, selling credit card customers, running cash register, creating displays, unloading organizing shipments, unpacking shipment organizing carts, putting together furniture. LEADERSHIP. Project leader point person Best York Tab, Readers Choice Tab, The Parade Homes Tab, Home Show Tab; training assisting new hires Pier 1 Imports; coordinated plan events internship;. Education Bachelor Science Marketing General Management 2012 Shippensburg University John L Grove College Business City State Marketing General Management AACSB International GPA: GPA: 3.5 Internship The Conference Center Shippensburg University Dean's List Fall Semester 2011 Spring Semester 2012 Dale Carnigie, 2013 International GPA: 3.5 Internship The Conference Center Shippensburg University Dean's List Fall Semester 2011 Spring Semester 2012 Dale Carnigie, 2013 Skills ads, advertising, book, Brochure, cash register, content, credit, client, clients, customer service experience, direction, Email, event planning, Google Analytics, LEADERSHIP, managing, marketing plans, marketing strategy, marketing, networking, organizing, print advertising, Project Leader, reading, Real Estate, reporting, retail, selling, sales, Video, website