DIGITAL MARKETING MANAGER Summary Creative manager proven record driving revenue gains brand awareness digital marketing social media. For example increased website traffic average 43% across 15 clients via email nurturing, social media campaigns, strategic landing pages. Highlights Microsoft Office Suite; Adobe Creative Suite; IBM Marketing Cloud, Google Analytics, Act-On Social Media: LinkedIn, Facebook, Twitter, Google+, Pinterest, Wordpress, Instagram, YouTube HTML, CSS, JavaScript, PHP, SEO, Keywords Experience Digital Marketing Manager November 2016 Current Company Name － City State Acquired strategize, build, manage cross-channel marketing campaigns enhance client's retention growth, well internal lead generation. Develop monitor end-to-end digital marketing campaigns using integrated IBM Marketing Cloud automation platform. Build strategic microsites, landing pages, automated email programs utilizing customized datasets based client's target audience and/or current client base. Data Analyst February 2016 November 2016 Company Name － City State Hired manage strategize target market data structuring reporting clients around world, current prospective, enhance lead generation platform. Configured custom data sets 10,000 20 million records, detailed analytical reports utilizing MySQL Social123 virtual platform. Data Director/Digital Strategist November 2014 October 2015 Company Name － City State Initially hired manage email nurturing LinkedIn marketing campaigns seven clients various industries target markets. Quickly introduced strategic management data structuring new prospective clients enhance lead generation. Managed data budget $500,000 sources enhance target market 80 clients email nurturing digital marketing campaigns. Increased lead generation ROI targeted email campaigns, including $10,000 added contracts one month one client. Grew LinkedIn connections engaging likeminded groups target audience, building strong industry network, distributing valuable content. Partnered Act-On improve interface efficiency productivity. Produced custom graphic materials (Photoshop) landing pages (HTML Vidyard) increase brand recognition, open rates, clickthrough responses. Developed strategic reporting platform Microsoft Excel closely monitor cumulative information Google Analytics Act-On Dashboard. Administrator February 2011 November 2014 Company Name － City State Recruited human resources advisor technology expert. Challenged create consistent, modernized reporting operations 25 hotels around country. Improved annual budgeting properties developing comprehensive formulas strategies within Microsoft Excel. Created distinct brand strategies grand opening events charitable donations, use print ads, website updates, digital campaigns. Enhanced hotel productivity implementation upgraded computers, PMS software, IP credit card processors. Marketing Specialist October 2010 January 2011 Company Name － City State Acquired assist business development operations managing design catalogs, websites, social media channels, product photography, tradeshow presence. Established new public image product line developed catalogs, e-commerce website, advertisements, fliers, newsletters, internal press releases. Enhanced tradeshow presence brand awareness designing custom booth graphics organizing charitable marketing relations. Increased YouTube subscribers 20% website clickthroughs social media sharing. Marketing Specialist Senior Account Manager November 2006 September 2010 Company Name － City State Initially hired create graphic projects build websites local businesses, quickly promoted managerial role overseeing marketing sales operations. Developed brand identity internal divisions area businesses, produced tailored websites, digital advertisements, press releases, email campaigns, SEO content management. Increased annual revenue 40% development custom integrated e-commerce site, tradeshow attendance, outsourced services local ad agencies, thus transforming marketing department cost center revenue producer. Improved efficiency much 300% reengineering processes, writing detailed manuals clients, retraining team members. Finished project months ahead schedule result. Generated partnerships AmericInn International US Navy/Air Force Gateway. Reformed target outreach first processes social media campaigns via YouTube Twitter, recording photographing product uses. Designed custom interface hotel franchises increase property brand awareness. Education Bachelor Arts Graphic Web Design 2006 Upper Iowa University Graphic Web Design 3.8 graduated 'Cum Laude' Personal Information Hard-working, reliable, dedicated, adaptable, creative, innovative, technologically savvy, quick learn new skills. Learn https://www.linkedin.com/in/teralynnmyers. Skills Adobe Creative Suite, Photoshop, ad, advertisements, ads, Air Force, automation, brand identity, budgeting, budget, business development, catalogs, content, content management, contracts, Creative Writing, credit, CSS, client, clients, designing, e-commerce, email, Gateway, Google Analytics, Graphic Design, graphics, graphic, HTML, human resources, PHP, IBM, image, IP, JavaScript, managerial, managing, Marketing Strategy, marketing, market, marketing sales, materials, Media Relations, Microsoft Excel, Microsoft Office Suite, MySQL, Navy, network, newsletters, organizing, Photography, press releases, processes, processors, producer, Project Management, recording, reengineering, reporting, strategic, strategic management, Web Programming, Website Development, website, websites Additional Information Personal traits: Hard-working, reliable, dedicated, adaptable, creative, innovative, technologically savvy, quick learn new skills. Learn https://www.linkedin.com/in/teralynnmyers.