The reward for the 1992 Royal Rumble was the WWF Championship. The tradition of granting a WWE Championship match at WrestleMania started in 1993. Beginning in 2004, the winner had their choice of a World Heavyweight Championship or WWE Championship match at WrestleMania. Due to the revival of the ECW World Championship as a brand championship in mid-2006, the 2007 Rumble added this championship as a choice to the winning wrestler. From 2001 to 2007 the Royal Rumble match winner has gone on to win a World Championship title at WrestleMania. After winning the 2008 match, John Cena became the first to use his championship opportunity at an event other than WrestleMania. He also became the first man since 2000 to win the Royal Rumble match but fail to win the title in his championship opportunity as a result.