Later on, Pieter had the idea to sell his tennis course and start a sport store. It was called "Sporthuis-centrum" which means "Sporthouse-centre". He bought a tent factory in North Brabant. At the time, lots of people wanted bigger, better tents. Pieter decided to rent out tents on a piece of land he bought near Reuver. This was a great success, so the tents were replaced with bungalows. In 1978 Pieter decided to sell his sports stores - he did this so he could concentrate on "Sporthuis Centrum". He built a house for himself on the Center Parcs site "De Kempervennen" near Eindhoven. He did this so he could see his company working and be close to his customers.