In July 2017, Lyca Productions announced that they would be making a film starring Nayanthara in the lead role, which would be directed by Nelson Dilipkumar. Nelson had previously worked as a creative director with the television channel Star Vijay, as well as completing half the shoot of a project titled "Vettai Mannan" starring Silambarasan, Deeksha Seth and Hansika Motwani, which ran into production trouble. Described as a "dark comedy", the makers held discussions with Saranya Ponvannan and Yogi Babu in July 2017 to cast them in key roles. Anirudh Ravichander was signed up to compose the film's score and soundtrack.