The 2011 Australian Open was broadcast around the world with eleven different broadcasters officially screening the event. Channel 7 was the host broadcaster, with ESPN covering North America with its International franchise covering South and Latin America. Eurosport holds the rights to broadcast the tournament in Europe. In Asia broadcasts were covered by ESPN Star Sports and in Japan by WOWOW and by CN Sports Interactive Media Group in China. In Africa coverage is by SuperSport, and in the middle east by Abu Dhabi TV. Pacific coverage was broadcast by Sky New Zealand in New Zealand and by FIJI TV in Fiji. During the course of the tournament, Tennis Australia and Eurosport, announced that they had extended their partnership for another five years, which extends Eurosports unbroken coverage of the Australian Open to over twenty years. For the first time in the history of the Australian Open, the qualifying competition for the main draw was streamed live on the internet. The qualifying competition was broadcast between 12 and 15 January. The charity event Rally for Relief was also broadcast live on australianopen.com and Australian network channel seven.