NBA 2K10 is a basketball video game developed by Visual Concepts and published by 2K Sports. It was released on October 6, 2009 on Xbox 360, PlayStation 2, PlayStation 3, and PSP and on October 12, 2009 on PC. It was released on the Wii on November 9, 2009. Retired Lakers star Kobe Bryant is the cover athlete of the game. The game is the first PSP and Wii release of the "NBA 2K" series, and the first on a Nintendo system since "NBA 2K3" for the GameCube in 2002.