"Shree Puneri Pagadi Sangh" is a group of 10 people. They are the ones who applied for getting a GI tag for the "pagadi". Actually, Great Mission Group Consultancy submitted the application for them. The aim of this was to protect the identity of the "pagadi". They also wanted to protect the "Puneri" culture. The application was accepted and on 4 September 2009, the "pagadi" became an intellectual property. Before this, the GI tag was also given to Indian products like Tirupati "ladoos", Darjeeling tea, Banarasi "saris".