As with all other Trappist breweries, the beer is only sold in order to financially support the monastery and other good causes. There is no advertising except for a small sign outside the abbey. The monks have repeatedly said that they only brew enough beer to run the monastery. They will make no more than they need to sell, regardless of demand. During World War II, the brewery stopped supplying wholesalers. Since then they only sell to individual buyers in person at the brewery or the visitor's centre. 