The Macy's Thanksgiving Day Parade is a parade that happens every Thanksgiving. It is held in New York City. It is presented by chain store business Macy's. It started in 1924. The parade often includes many balloons, floats, celebrities, songs and more. It ends with the arrival of Santa Claus, which marks the start of the Christmas and holiday season. The hosts of "The Today Show" also host this event by introducing new acts in the parade.