"Alive" debuted and peaked at number three on the UK Albums Chart, selling 39,270 copies in its first week of release. The album then slipped to number seven selling 14,574 copies the following week. Altogether, "Alive" spent a total of 12 weeks inside the top 40 of the chart, and by November 2013 had been certified gold by the British Phonographic Industry (BPI) for shipments of 100,000 copies.