Kinect was released to retail stores in late 2010. The retail price is $149.99 and the Kinect is also optionally bundled with a new Xbox 360 S model that includes a game called Kinect Adventures!. Microsoft has said they will advertise it almost like a new video game console. They want Kinect to increase the time that people make games for Xbox 360 before a new video game console is made. In the future, Microsoft hopes Kinect starts a new idea of people using televisions, computers, and games with their hands and voices. PlayStation Move, which is for the PlayStation 3 console, is Kinect's main competitor.