McVicker's nephew, Joe McVicker, joined Kutol to save the company from bankruptcy. Joe McVicker was the brother-in-law of nursery school teacher Kay Zufall, who had seen a newspaper article about making art projects with the wallpaper cleaning putty. Her students enjoyed it, and she persuaded Noah McVicker and Joe McVicker to manufacture it as a child’s toy. Zufall and her husband came up with the name Play-Doh; Joe McVicker and his uncle Noah had wanted to call it "Rainbow Modeling Compound".