"Selena" was released on October 17, 1989 by EMI Latin. In its first week on the US Regional Mexican Albums chart (December 2, 1989), it was at number 17. It got to its highest place on the chart, number 7, on March 24, 1990. It was on the chart for another three weeks. On May 5, 1990, it was on the chart again, at number 14. That was after the release of "Ven Conmigo" (1990). However, it left the charts. It was on the chart again two times in August 1990. "Contigo Quiero Estar", "Mentiras", and "Sukiyaki" were released as singles. The lead single, "Contigo Quiero Estar" got to number eight on the Hot Latin Tracks chart.