"Parachutes" was nominated for the Mercury Music Prize in September 2000. Having found success in Europe, the band set their sights on North America, released the album there in November 2000, and started the "U.S. Club Tour" in February 2001. Although "Parachutes" was a slow-burning success in the United States, it eventually reached double-platinum status. The album was critically well-received and earned a Best Alternative Music Album honours at the 2002 Grammy Awards. Chris Martin claimed after the release of "Parachutes" the album's success was intended to achieve the band's status as the "biggest, best band in the f...ing world."