Many different people have owned the Britannica. They include Scottish publisher A & C Black, Horace Everett Hooper, Sears Roebuck and William Benton. Encyclopædia Britannica, Inc. is owned by Jacqui Safra, a Swiss billionaire and actor. Information technology has become better and more electronic encyclopaedias such as "Microsoft Encarta" and Wikipedia have made people not want to buy encyclopaedias in print anymore. So that it still can survive, Encyclopædia Britannica, Inc. has kept on telling people that the "Britannica" is good and accurate, made the encyclopaedia cheaper, and made electronic versions on CD-ROM, DVD and the World Wide Web. Since the early 1930s, the company has also promoted spin-off reference works.