Simms has been in commercials for the game Jenga, the remedies Tums, Maalox, Advil, Bluefly, Post Cereal's Shredded Wheat, and Dairy Queen's "Moolate" shakes. At one time, she co-hosted an infomercial for Rug Doctor carpet cleaning products. Simms also hosted a infomercial for Franklin Wheel and won an Astrid Award. She had appeared in Disney Channel's "Express Yourself" segments with other Disney Channel stars.