Ossama Youssef established Diwan in 2010 in Cairo, Egypt. The company has regional offices in Dubai which serves the countries under Gulf Cooperation Council countries and consumers from other English speaking countries like India, Canada, and the England. Some of its notable clients include Sono Cairo, as the channel have been targeting children and their families of Arabian countries and Toyor Al Janah TV, ZeeAlwan, Amr Khaled etc. Services offered by the company includes media production, influencer promotion, content management, social media marketing, talent incubation, and consultancy services. Diwan is also known for bringing animation projects to digital domain in Arabian countries in collaboration with MasriTV and Google. 