Morris was educated at Marlborough and Exeter College, Oxford. In 1856, he became an to Gothic revival architect G. E. Street. That year he founded the "Oxford and Cambridge Magazine". In 1861, Morris founded a design firm in partnership with the artist Edward Burne-Jones, and the poet and artist Dante Gabriel Rossetti. This had a great impact on the decoration of churches and houses in the early 20th century. Morris's major contribution was as a designer of repeating patterns for wallpapers and textiles. This was mainly based on a close observation of nature. He was also a major contributor to the resurgence of traditional textile arts and methods of production.