Now, 96.5% of cookpad users are women and 75.3 of them are married. Cookpad opened the recipe site in English, Spanish, Indonesian and Arabic. In Japan, premium members are increasing steadily and sales of smartphone advertising is going up steadily. Cookpad recently purchased Shahiya.com in Lebanon for $13.5 million. Shahiya has over 3 million monthly users, 90% of whom are women. Shahiya serves over 1 million users a month in Saudi Arabia alone.