In the music video, directed by Little X, Rihanna and her friends arrive at the club where everybody is bored and not dancing because of the low music. Rihanna steps up and sings the song, causing the DJ to turn the music up and everybody to start dancing. The music video also features Rihanna doing some belly dancing moves. The music video was also popular receiving much play from MTV and BET. It peaked at #2 on MTV's "Total Request Live" spending 37 days on the countdown; it was not able to retire due to the early introduction of the music video for her second single, "If It's Lovin' That You Want". The video reached #4 on BET's "106 & Park" and remained on the countdown for over 20 days.