Harbaugh later led the San Francisco 49ers to the NFC Championship. He won the NFL Coach of the Year award for taking a struggling team (and quarterback, in Alex Smith) and taking them deep into the playoffs. Jim also adopted a chant used by his father. It has regularly been referenced in the 49ers' locker rooms. It goes: ""Whooo's" got it better than us?" Answer: "Nooooobody!"