Limited production of the Model 3 began in mid-2017, with the first production vehicle rolling off the assembly line on July 7, 2017, and the official launch and delivery of the first 30 cars on July 28. On July 1, 2018, it was announced that Tesla had met its production goal of 5,000 cars in a week. Total production through end of June 2018 has been 28,578 cars.