Every year, the Crystal Fashion Week occurs in the city, together with the Fashion's Forum. It is the biggest event about fashion in the southern Brazil, and generally, the launching party occurs in the "Castelo do Batel" ("Batel Castle") (an old mansion from the beginning of the 20th century, launched in space for events), and the parades and presentations happen in the Shopping Crystal Plaza. Participants of the fashion week include national and international celebrities, fashion designers, fashion professionals and people interested in style, which has famous marks of clothing - and footwear stores and jewelry shops, as occurred in the XVIII edition of the event in 2008.