Selena had promoted "Dulce Amor" during her Dulce Amor Tour. Selena also promoted "Preciosa" (1988) along with her Dulce Amor Tour. This was because the two albums were released in the same year. Selena had performed songs from "Dulce Amor" on the Johnny Canales Show in South Texas, she also had done live concerts across Texas. Selena earned $20,000 from the Dulce Amor Tour, which was double the amount she had made for her Preciosa Tour.