Entrepreneurial Finance: Finance and Business Strategies for the Serious Entrepreneur
Proven methods for starting a business today . . . and turning profits well into the futureLike all entrepreneurs, you love the rush of launching a new business and the challenge of growing it bigger and bigger. But, to be successful at it, you must diligently mind the down-and-dirty finance and business details that threaten to derail your plans.Entrepreneurial Financeis a complete, one-stop resource for the latest strategies and techniques for minding the books of any type of business. Written by Steven Rogers, the successful founder of numerous businesses and one of the country's leading professors of entrepreneurship, this definitive guidebook shows you how to financially set up and manage a business. You'll learn everything from writing a growth business plan and compiling and understanding financial statements to making a company profitable, valuing a company, and raising additional venture capital.Logically formatted for easy reference,Entrepreneurial Financecovers:Business plans--What they are, what they can do, how to prepare oneFinancial statements--How to develop them, how to analyze themMoney--Where and how to find it, techniques for maintaining positive cash flowWorking for yourself will be the toughest job you ever have, butEntrepreneurial Financemakes it easier by giving you a single resource packed with the latest research, insightful case studies, and step-by-step guidelines for what must be done, how to do it, and what to do when things go wrong.