‘The Commission shall dedicate at least 15 % of the resources referred to in this Article to bring about greater efficiency in communication to the public and stronger synergies between the communication activities undertaken at the initiative of the Commission, by extending the knowledge base on results, in particular through more effective data collection and dissemination, evaluations and reporting, and especially by highlighting the contribution of the ESI Funds to improving people’s lives, and by increasing the visibility of support from the ESI Funds as well as by raising awareness about the results and the added value of such support. Information, communication and visibility measures on results and added value of support from the ESI Funds, with particular focus on operations, shall be continued after the closure of the programmes, where appropriate. Such measures shall also contribute to the corporate communication of the political priorities of the Union as far as they are related to the general objectives of this Regulation.’;
“Tiomnóidh an Coimisiún ar a laghad 15 % de na hacmhainní dá dtagraítear san Airteagal seo chun go mbainfidh tuilleadh éifeachtúlachta leis an gcumarsáid a dhéantar leis an bpobal agus chun treisiú leis na sineirgí idir gníomhaíochtaí cumarsáide a dhéantar ar thionscnamh an Choimisiúin, tríd an mbonn feasachta maidir le torthaí a leathadh, go háirithe trí shonraí a bhailiú agus a scaipeadh ar bhealach níos éifeachtaí, trí mheastóireachtaí agus trí thuairisciú, agus go háirithe trí bhéim a leagan ar an méid a chuireann Cistí SIE feabhas ar shaol na ndaoine, agus infheictheacht na tacaíochta ó Chistí SIE a mhéadú chomh maith leis an bhfeasacht ar thorthaí agus ar bhreisluach na tacaíochta sin a mhéadú. I gcás inarb iomchuí, leanfar tar éis dhúnadh na gclár de bhearta faisnéise, cumarsáide agus infheictheachta maidir le torthaí agus breisluach na tacaíochta ó Chistí SIE, lena ndíreofar go speisialta ar oibríochtaí. Rannchuideodh bearta den sórt sin le cumarsáid chorparáideach i ndáil le tosaíochtaí polaitiúla an Aontais, a mhéid a bhaineann na tosaíochtaí sin le cuspóirí ginearálta an Rialacháin seo.”;