title: AVPlayerItemDidPlayToEndTimeNotification not being called with iOS 8
body: <pre><code>AVPlayerItem *currentItem = self.player.currentItem;
  [[NSNotificationCenter defaultCenter] addObserver:self selector:@selector(playerItemDidReachEnd:) name:AVPlayerItemDidPlayToEndTimeNotification object:currentItem];
  </code></pre>
  
  <p>I have the above notification setup.  It is being called fantastically when I run tests with iOS 7, however, it's never being called with I run my application with iOS 8. </p>