title: PHP - Make outputted CMS content into a php variable
body: <p>I use Perch for CMS, and in order to output content, you put the following code in your page:</p>
  
  <pre><code>&lt;?php perch_content('Phone Number'); ?&gt;
  </code></pre>
  
  <p>However, I need to make the outputted content into a php variable, something like:</p>
  
  <pre><code>$phonenumber = perch_content('Phone Number');
  </code></pre>
  
  <p>I'm a complete php novice and I've tried a few things but nothing is working.</p>
  
  <p>Any ideas?</p>