title: jQuery pulsate effect
body: <p>Hoping someone can give me some pointers. I'm trying to add a 'pulsate' effect onto a div after a button is clicked.</p>
  
  <p>The following script I've written is fine and does work - however I'd ideally like it to alternate between background colours rather than fading the div out completely.</p>
  
  <p>Am I using the wrong effect? Or is there a way of combining a pulse and highlight perhaps?</p>
  
  <pre><code>$(document).ready(function() {
      $("li#emailSellerLink a").click(function(){
          $("#contactColumn").effect( "pulsate", {times:3}, 5000 );
      });
  });
  </code></pre>
  
  <p>Thanks</p>