title: Launch Application in Mac and Windows
body: <p>I have my application installed on the user's machine(both windows and mac users). Now the user also  goes to my web site for certain other things. I want to provide a link in the web site which says "Launch my app". When he clicks on the link, it should launch my application, which has been installed on his system. I was thinking of going the Active X route but it is not recommended + have to use another approach for Mac. The other option was some how get a file association with my application and make it work. Is there any other option ?</p>