title: SSRS - How to show external image based on URL inside column
body: <p>I am trying to show images for products inside a basic report. The image needs to be dynamic, meaning the image should change based on the SKU value.</p>
  
  <p>Right now I am inserting an image into a table, setting to external, and i've tried:</p>
  
  <pre><code>=Fields!URL.Value
  =http://externalwebservername/sku= &amp; Fields!SKU.Value
  ="http://externalwebservername/sku=" &amp; Fields!SKU.Value
  </code></pre>
  
  <p>I do not get any images in my table. </p>
  
  <p>My stored proc has all the data, including a URL with the image I wan't to show. Here is a sample of what the URL looks like:</p>
  
  <pre><code>http://externalwebservername/sku=123456
  </code></pre>
  
  <p>If I enter the URL in the field without "=" it will show that ONE image only.</p>
  
  <p>How should I set up the expression to properly show the external image based on a dynamic URL? Running SQL 2016</p>