title: schema.org markup for emails not working on gmail
body: <p>I would like to test <a href="https://developers.google.com/gmail/markup/" rel="nofollow noreferrer">Googles markup</a> integration in Gmail but isn't working.</p>
  
  <p>I'm sending a html message with this code from the <a href="https://developers.google.com/gmail/markup/getting-started" rel="nofollow noreferrer">getting started</a> page from my address to my address:</p>
  
  <pre><code>&lt;html&gt;
    &lt;body&gt;
      &lt;div itemscope itemtype="http://schema.org/EventReservation"&gt;
        &lt;meta itemprop="reservationNumber" content="IO12345"/&gt;
        &lt;div itemprop="underName" itemscope itemtype="http://schema.org/Person"&gt;
          &lt;meta itemprop="name" content="John Smith"/&gt;
        &lt;/div&gt;
        &lt;div itemprop="reservationFor" itemscope itemtype="http://schema.org/Event"&gt;
          &lt;meta itemprop="name" content="Google I/O 2013"/&gt;
          &lt;time itemprop="startDate" datetime="2013-05-15T08:30:00-08:00"/&gt;
          &lt;div itemprop="location" itemscope itemtype="http://schema.org/Place"&gt;
            &lt;meta itemprop="name" content="Moscone Center"/&gt;
            &lt;div itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"&gt;
              &lt;meta itemprop="streetAddress" content="800 Howard St."/&gt;
              &lt;meta itemprop="addressLocality" content="San Francisco"/&gt;
              &lt;meta itemprop="addressRegion" content="CA"/&gt;
              &lt;meta itemprop="postalCode" content="94103"/&gt;
              &lt;meta itemprop="addressCountry" content="US"/&gt;
            &lt;/div&gt;
          &lt;/div&gt;
        &lt;/div&gt;
      &lt;/div&gt;
      &lt;p&gt;
        Dear John, thanks for booking your Google I/O ticket with us.
      &lt;/p&gt;
      &lt;p&gt;
        BOOKING DETAILS&lt;br/&gt;
        Reservation number: IO12345&lt;br/&gt;
        Order for: John Smith&lt;br/&gt;
        Event: Google I/O 2013&lt;br/&gt;
        Start time: May 15th 2013 8:00am PST&lt;br/&gt;
        Venue: Moscone Center, 800 Howard St., San Francisco, CA 94103&lt;br/&gt;
      &lt;/p&gt;
    &lt;/body&gt;
  &lt;/html&gt;
  </code></pre>
  
  <p>and heres the raw email from Gmail:</p>
  
  <pre><code>Return-Path: &lt;XXX@gmail.com&gt;
  Received: from wordpress.dev (cm56-177-12.liwest.at. [86.56.177.12])
          by mx.google.com with ESMTPSA id p8sm10051916wia.1.2014.11.08.08.27.23
          for &lt;XXX@gmail.com&gt;
          (version=TLSv1 cipher=RC4-SHA bits=128/128);
          Sat, 08 Nov 2014 08:27:23 -0800 (PST)
  Date: Sat, 8 Nov 2014 16:27:23 +0000
  Return-Path: &lt;XXX@gmail.com&gt;
  To: XXX@gmail.com
  From: Xaver &lt;XXX@gmail.com&gt;
  Reply-To: Xaver &lt;XXX@gmail.com&gt;
  Subject: The subject
  Message-ID: &lt;d612b709afcf37679e1dfa5306055873@wordpress.dev&gt;
  X-Priority: 3
  X-Mailer: PHPMailer 5.2.7 (https://github.com/PHPMailer/PHPMailer/)
  MIME-Version: 1.0
  Content-Type: text/html; charset=UTF-8
  Content-Transfer-Encoding: 8bit
  
  &lt;html&gt;
    &lt;body&gt;
      &lt;div itemscope itemtype="http://schema.org/EventReservation"&gt;
        &lt;meta itemprop="reservationNumber" content="IO12345"/&gt;
        &lt;div itemprop="underName" itemscope itemtype="http://schema.org/Person"&gt;
          &lt;meta itemprop="name" content="John Smith"/&gt;
        &lt;/div&gt;
        &lt;div itemprop="reservationFor" itemscope itemtype="http://schema.org/Event"&gt;
          &lt;meta itemprop="name" content="Google I/O 2013"/&gt;
          &lt;time itemprop="startDate" datetime="2013-05-15T08:30:00-08:00"/&gt;
          &lt;div itemprop="location" itemscope itemtype="http://schema.org/Place"&gt;
            &lt;meta itemprop="name" content="Moscone Center"/&gt;
            &lt;div itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"&gt;
              &lt;meta itemprop="streetAddress" content="800 Howard St."/&gt;
              &lt;meta itemprop="addressLocality" content="San Francisco"/&gt;
              &lt;meta itemprop="addressRegion" content="CA"/&gt;
              &lt;meta itemprop="postalCode" content="94103"/&gt;
              &lt;meta itemprop="addressCountry" content="US"/&gt;
            &lt;/div&gt;
          &lt;/div&gt;
        &lt;/div&gt;
      &lt;/div&gt;
      &lt;p&gt;
        Dear John, thanks for booking your Google I/O ticket with us.
      &lt;/p&gt;
      &lt;p&gt;
        BOOKING DETAILS&lt;br/&gt;
        Reservation number: IO12345&lt;br/&gt;
        Order for: John Smith&lt;br/&gt;
        Event: Google I/O 2013&lt;br/&gt;
        Start time: May 15th 2013 8:00am PST&lt;br/&gt;
        Venue: Moscone Center, 800 Howard St., San Francisco, CA 94103&lt;br/&gt;
      &lt;/p&gt;
    &lt;/body&gt;
  &lt;/html&gt;
  </code></pre>
  
  <p>How it looks in GMail:</p>
  
  <p><img src="https://i.stack.imgur.com/pClJC.png" alt="enter image description here"></p>
  
  <p>I'm sending from my local environment. Is there anything I miss?</p>