title: PHP - can a long string of HTML be wrapped in a PHP variable?
body: <p>Can this be done - opening a variable with one PHP tag, then closing the PHP tag but keeping the variable open so everything beneath becomes the value of the variable? Or is there a limit on PHP variable size / characters?</p>
  
  <pre><code>&lt;?php $content = " ?&gt;
  
  a bunch of content goes here &lt;br /&gt;
  with lots of HTML tags and JS scripts
  
  &lt;?php "; ?&gt;
  </code></pre>