Therefore, Japan Broadcasting Corporation, in refraining from the use of the trademark, had used to express the lucky charm in other words such as 'Mayoke no Ya' (arrow of amulet) in the NHK news program before, but today it often uses the word 'Hamaya.'
このため、以前は「魔除けの矢」などとNHKニュースで表現していた日本放送協会も最近は「破魔矢」という語を使うこともある。