Pre-war picture-story shows and post-war promotion of comic book industry, rental bookstores that were in existence until about 1970 as well as the spread of television broadcasting had something to do with their recognition, and in a way, their familiarization.
戦前の紙芝居や戦後の漫画産業の振興や昭和40年代（1970年前後）まで続いた貸本屋、テレビ放送の普及などもその認知やある意味での親近感につながっている。