Around the time of setsubun, geisha (maiko, geiko) (Japanese professional female entertainers at drinking parties) as well as other hostesses in such places as Asakusa in Tokyo, Kyo no Hanamachi (Kagai) in Kyoto and Kita-Shinchi in Osaka make themselves up in costumes other than their usual attire.
東京の浅草、京都の京の花街、大阪の北新地などでは、芸者（舞妓、芸妓）やホステスが、節分の前後に通常の芸妓衣装ではない、様々な扮装をする。