After the period of the Northern and Southern Courts (Japan) in particular, powerful leaders like Machishu (rich merchants) in the urban areas and Otona (leaders of farmer's organizations) in the rural areas appeared, and 'Furyu' was included in the festivals and performing arts that they hosted.
特に南北朝時代(日本)以後には、都市には町衆、農村には乙名などの有力な指導層が現れて、彼らが主導する祭礼や芸能の中で「風流」が取り入れられた。