The shooting galleries found in today's hot spring and inn towns, as well as 'smartball' and 'pachinko' (both forms of pinball), originated in the 'gambling shooting ranges' run by 'matoya' (shooting shop), with customers winning prizes rather than money.
的屋（まとや）が営む「懸け物の的場（景品交換式遊技場）」は、現在の温泉場や宿場町に残る射的場の起源であり、スマートボールやパチンコの源流でもある。