During the period of third generation Tosaku, when the custom of tea ceremony spread widely from the general warrior class to donoue (high rank couriers), and kuge (court nobles) classes and also to the townsmen, Uji cha plantations became increasingly productive and Uji cha was traded at high prices.
三代目陶作の頃になると、茶の湯が一般武士から堂上、公家、町衆に広まっていき、宇治茶栽培もますます盛んになり、宇治茶は高値で取引されるようになった。