One of the strategies used in recent years is to take the indigenous varieties of vegetables, which had been grown solely for the farmer's own consumption, and incorporate them into the local market to reinvigorate the producer areas, sell them to neighboring cities as local produce, and ship them to metropolitan areas as "slow-food" products.
近年は、農家の自家需要などで生存していた品種を、産地の地域おこしとして取り入れ、近傍の都市向けには地産地消商品、大都市圏向けにはスローフード商品とする戦略などがみられる。