Standard types of shichimi togarashi brands include 'Yagen-bori' in front of the gate of Senso-ji Temple, 'Shichimi-ya' in front of the gate of Kiyomizu-dera Temple, and 'Yawataya Isogoro' in front of the gate of Zenko-ji Temple; there are also flavoring products developed from shichimi togarashi, such as Kanzuri of Joetsu City in Niigata Prefecture.
現在、東京・浅草寺門前「やげん堀」、京都・清水寺門前「七味家」、長野・善光寺門前「八幡屋礒五郎」などのオーソドックスなもののほか、新潟・上越のかんずりなど七味から発展した調味料も存在する。