Bunmeido Shinjuku Inc., which is known as a brand of castella sponge cake and Japanese confectionery, produced a TV commercial in which the following catch phrase was broadcast with a lilting tune: 'Our castella is No. 1, our telephone number is two, let's stop at 3 p.m. for a snack (produced by Bunmeido).'
カステラや和菓子のブランド（屋号・商標）で知られる文明堂が、テレビの文明堂CMで「カステラ一番、電話は二番、三時のおやつは～」と言うキャッチフレーズを軽快な曲に併せて放送した。