In rites and festivals as well as at fairs held in summer in precincts of a shrine or temple, it is one of typical ennichimono (items to be sold at festival) same as "wata-ame (cotton candy)," "takoyaki (octopus dumplings)" and "yakisoba (fried soba)."
夏季に社寺の境内で催される祭礼や縁日などでは綿飴・たこ焼き・焼きそばとともに代表的な縁日物（えんにちもの）の一つである。