However, unlike Toho which practically stopped in-house production, Toei has long engaged in original work including TV programs and animation, and it is seen as having great potential to become one of the largest video-content companies in the world.
しかし、早々に自社製作を事実上中止した同社とは対照的にTV、アニメを含め徹底した自社製作を貫いてきた歴史が長く、世界最大級の映像コンテンツ企業としてポテンシャルが注目を浴びている。