It might have been to compete with the drawing danjiri in areas such as Senshu, (according to the old people who had gotten involved with Hayashi) that they were developing the uniqueness of hayashi (music), but 'once we danced flamboyantly, it attracted attention'; the mass media, such as newspapers and magazines first, then soon TV, played up the dance of danjiri-bayashi.
泉州等の曳行に対抗するためか、お囃子の独自性だけでなく、（囃子にかかわっていた複数の古老によると）「派手に踊ってみたところ、そこにも光があたった」、すなわち当初は新聞・雑誌、すぐのちにテレビなどのマスメディアが地車囃子の踊りを取り上げたのである。