The nishiki-e-version Tokyo-nichinichi Shinbun became extremely popular for the understandability of its nishiki-e prints, the novelty of its 'shinbun', and the interestingness of its topics.
錦絵版東京日日新聞は、錦絵のわかりやすさと「新聞」の目新しさ、トピックの面白さで大変な人気を得た。