Amenowakahiko was popular among ordinary people as a tragic and rebellious deity because of his falling love with Shitateruhime and giving up on his mission and then being killed for the sin.
シタテルヒメとの恋に溺れて使命を放棄しその罪によって亡くなるという悲劇的かつ反逆的な神として、民間では人気があった。