There had been dedicated sake retailers called 'ukezake,' and reputed sake produced in rural areas had been sold in Kyoto since the late Muromachi period; and the bakufu also imposed taxes on them.
また、室町時代後期以後に「請酒」と呼ばれる小売専門の酒屋や地方からの名酒の流入もあったが、幕府はこれらに対しても課税を行った。