In 1888, he established a publishing company Seikyosha together with Shigetaka SHIGA and Jugo SUGIURA, and started a new magazine named "Nipponjin" (Japanese, later changed to "Nippon oyobi Nipponjin" Japan and Japanese) to advocate nationalism.
1888年、志賀重昂・杉浦重剛らと政教社を設立し、国粋主義の立場を主張する為、『日本人』を創刊する（後に『日本及日本人』に改題）。