It can be gathered that this is the reason on the business policy to raise the selling unit price to increase the net sales by creating added value, but on the other hand, it is feared that the regular customers who would purchase the standard white Ecchu fundoshi begin to keep away from the shops, and that "Classic Pants" is likely to end in a quickly passing craze
付加価値を付けることで販売単価を上げて売上高を増やす営業政策上の理由と伺えるが、反面、定番の白い越中褌を買い求める常連客の足が遠のき、「クラシックパンツ」が一過性のブームに終わりそうな懸念がある。