At about that time, Tokujiro YAMAZAKI of Sankyo, which distributed Makino's movies in the Shikoku area, conspired with Ryosuke TACHIBANA, the top executive of Bando Tsumasaburo Productions, to ask 150 independent theater owners throughout Japan, including Kikumatsu OSHIMA of Kikusui Kinema in Kobe, to cooperate in establishing 'Nihon Katsudo Josetsukan Kanshu Renmei Eiga Haikyu Honsha' (Distribution Company Headquarters for Movie Theater Owners in Japan) (also known as "Kanshu Renmei" [the Theater Owner's Association]) in Osaka and declaring policies on directly releasing movies and funding for production costs of independent productions.
そのころ、マキノの四国ブロック配給を行っていた三共社の山崎徳次郎は、阪東妻三郎プロダクションの経営者・立花良介と謀り、神戸市の菊水キネマ商会の大島菊松ら全国150館の独立系映画館主に呼びかけ、大阪に「日本活動常設館館主連盟映画配給本社」を設立、独立プロダクションへの製作費の出資と作品の直接公開の方針を打ち出した。