(3) It was begun around 1877 by Seizaburo YAMADA, a wealthy farmer in Yasuda, Nakacho (currently Takacho), Taka-gun, Hyogo Prefecture, who recommended large ears that were found in his own rice field to farmers in the neighborhood and delivered rice in bags carrying the 'Yamadabo' brand.
(3)1877（明治10）年ごろ、兵庫県多可郡中町（現・多可町）安田の豪農山田勢三郎が自作田で見つけた大きな穂を近隣地にも奨励し、俵に「山田穂」の焼き印を押して出荷したことから始まる。