While the top is decorated with poppy seeds and browned, the reverse side of the cake is white and looks lonely; thus it was named, as a play on words, after the saying: "Wind in the pines (matsukaze) on the beach suggests loneliness."
表面はケシで飾られ、焼き色がついているのに、裏側は白くてさびしいことから、「浜の松風うらさびしい」と語呂合わせされ、この名がついた。