The principle of the Shofu style of haikai is represented by terms such as Wabi, Sabi (these two imply the beauty of simplicity), Shiori (a capacity for empathy), Hosomi (understatement), or Karomi (a light tone).
俳諧における蕉風の理念は、「侘び」・「寂び」・「しをり」・「ほそみ」・「かろみ」などの言葉で表される。