Some Shinto rituals, unlike those of Shrine Shinto, actually developed into occupations, including such ancient practices as entertainment and show business, farming, forestry, and fishing but also extending to blacksmithing, iron smelting, sake brewing, public works, and construction; it was said of such jobs that in the act of working itself was something divine.
また、神社神道に対し生業（職業）としての神事があり、古くからの芸能・興行や農業・林業・水産業に限らず、鍛冶・多々良場（製鉄）や醸造・酒造や土木・建築といったように働く行為（いそしみ）自体に神が宿るとし神聖視してきた。