This area is considered to be the ''zona rosa'' of the city. It hosts various night clubs and bars, and has a great night vibe, complete with street vendors selling gum, cigarettes and other small items. Plaza Foch is heavily frequented from Thursday to Saturday, and draws tourists from all over the world. For this reason, prices for liquor, beer and food are expensive compared to other places in Quito. Due to its small driveways and big sidewalks, it's mostly a pedestrian area.