Last week, I posted on my Thursday Thoughts ValueMapping™ Video Blog about Value at Risk. Since then I’ve had some great dialogue on the topic so I thought I would expand here while offering some solutions.
“What’s your value?” That’s a pretty heavy question isn’t it? Let me be more specific: What’s your individual value to your customer? What’s your individual value to your company? What’s your company’s value to your community? What’s your company’s value to its employees? What’s your company’s value to its customers?
If you are a leader, executive or entrepreneur and you haven’t asked these questions, why not? If you are a leader, executive or entrepreneur and you have asked any or all of these questions but not dedicated time to find your answers, why not? Because guess what; your employees and customers have and they expect and are demanding an answer! So what’s the hold up? A newly appointed CEO once told me jokingly (but she was totally and nervously serious), “How the hell can I sell value when our own people wouldn’t know it if it hit them in the face?”
If your head has just blown off your shoulders, you’re offended or slightly frustrated; I am sorry…but good! After more than 700 engagements with dozens of companies, employees, leaders and organizations, here’s 180 seconds of content which I’ve found to be “value motivators.”