Looking back on 26 eventful years
We started as an Event Management firm twenty five years ago, now evolved to a full-fledged BTL Activation and Communications Solutions Company offering a broad spectrum of services to our clients across industries.
Create Stronger Brands by Engaging Consumers
Backed by a mission to make brands stronger and locally relevant by developing and implementing strategic and measurable communication solutions that engage targeted consumers, Midas today facilitates experiential marketing campaigns for precision targeting and maximum returns on investment and marketing objective.
How Midasnext is Today
Having remained at the forefront of the Event Management industry with innovation as a key benchmark, Midas is today racing ahead in continuous pursuit of new avenues in Experiential Marketing. With Convergence as the key to seamless integration, our services reach target consumers at the right place and the right time. Our services include providing ideas and services for brand launches & conferences, consumer contact programs, trade mobilization & promotional campaigns, through visual merchandising and fabrications, interactive technology, social media, mobile and web services, celebrity and artist enrollment and identity management – we deliver work that is creative, effective and has cut-through impact. Whether working in our specialist teams, or by combining resources to create a wider solution for our clients, Midas’s experience and expertise allows us to relate better with client challenges and create accurate communication solutions, faster.
Providing Solutions through Services
Midas Next covers the colossal field of Event Management and Experiential Marketing with skilled organization and creativity. Every day at Midas, all our energies are tuned towards how best to engage a consumer, how to generate more media-neutral engagement leads, how to effectively gain trade support and how to truly measure performance.
We use the expertise of touch-point planners and creative talent who leverage everything at their disposal to activate a brand in order to engage it's audience. All of these put us in a unique position to help clients navigate the changing market dynamics in the most relevant ways.
Process from Idea to Execution
Process from Concept Idea to Execution
We provide full service BTL activation and communication solutions for the Experiential Marketing domain of the Communication Industry. From pure brand awareness drives to combinations of promotion marketing, event management, exposition solutions with interactive demonstrations and many more, we provide the whole gamut of integrated services. We manage the entire process, from account planning, concept ideation to operations management, execution and post campaign research for measuring effectiveness.