emotion of urban life, fused into fashion.
Founded in the creative hub of Berlin by Tom Peters a creative, passionate young designer, who DJ's in major cities all over the World, finds inspiration, that he believes can only be found in the big city vibe.
The TOM PETERS aesthetic
A brand dedicated to celebrating and expressing the pleasure, intensity and emotion of urban life, fused into fashion.
The first hand made, customized designs originated in 2005, and were worn by a select group of friends and high profile DJ’s on Berlin’s underground dance scene. Over the following few years the demand for pieces increased, and in 2010, the official fashion label was formed and launched in true SAVE-FASHION style with a club collaboration. An incredible set from Berlin based DJ Ellen Allien (from bpitch control) provided the vibe at the official launch party and grabbed the attention of Germanys trend setting fashion bloggers and underground dance media including Groove magazine, one of Germanys biggest dance publications.
Production started for a selection of known Berlin based boutiques including Extrafein & Rotation in the very heart of the city and has grown to our current position with German online stockist “we make the cake” and boutiques across the country. In 2011 with increased support from the electronic music scene, with designs being sported by the likes of, Spencer Parker, Cormac, Dave Dk, Smash Tv, Sascha Funke, Zander Vt, Kiki, Cassy, Margaret Dygas, Bloody Mary & Maya Jane Coles to name just a few.