"Tell the man (or lady) you're sorry." is a frequent directive to state a "forced apology."  Those strained, contorted apologies we hear from politicians, athletes, entertainers and other powerful individuals are, in fact, just that.....forced apologies.  Their advisors, agents, consultants, attorneys, managers, or mothers tell them "look, if you don't apologize for this one, you will lose your a) reputation (what's left) b) your wife/husband, c) your job, d) your endorsements, e) your next election; f) freedom (you will likely face incarceration)..."OK, damn it, write someting up and I'll read it."  

Trump's like a sociopathic kid when he says "hey, screw you, I'm not sorry and I'm not about to say I am.  So I called her an "ugly bitch"..she is;  so I made fun of that "spastic reporter"; so I jumped the case of that "beaner Judge",  so I made fun of Rubio's and Cruz's manhood, so I called Bush a "lazy lightweight"...so what. I'm Donald Trump and I'll say what I please.  screw'um all.