How about we don't remain silent about articles like this?

The modern white-loathing complex simply can't sustain a reversal of the races in a given anecdote. If a white American plunks himself down in an Asian country, opens milk, tries to return it, and can't speak a lick of the language, you could probably write an article about the colonial hubris of it. There would never, ever be a critique of the frustrated Chinese man behind him, even if he rolled his eyes at the behaviour of "white people" or "Americans."

The goal is to "fix history" by applying double standards to white people. But without any criteria for knowing it's "fixed," and with every white person who tries to fix it being part of the "problem of whiteness" themselves, it's an unstoppable self-reinforcing snowball. Pretty soon old white male journalists like this guy can only keep their jobs by writing articles like this once a week.