"Obama embodied American values". 
Using the central government to attack and intimidate ones political opponents is not an American value. Selling guns to Mexican cartels and than denying you did it is not an American value. Siding with the illegal aliens instead of the American citizenry in not an American value. Sitting back and watching black and radical whites destroy neighborhoods is not an American value. And yes forcing American citizens to purchase a service they neither wanted nor needed is not an American value, it fact it runs totally against American values.