@ DJ17 They felt morally obligated to not support the business of a man who made it his business to support white supremacy. Your actions have consequences and  just because something isn't covered by the law doesn't make it right. It does take courage to confront institutionalized evil especially when it's your livelihood on the line. If people like you and Goldwater had their way we'd probably still have segregation with "We Serve Whites Only" signs on businesses like his.