It may be a laudable goal, but the terminology "white priveledge" is incendiary in it's racism and it's misunderstanding of the issue.
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It is not a strictly "white" phenomenon.  It applies to anyone who lives in Canada from a young age and enjoys the many, many benefits of the culture we have built in our country.  
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The real issue they are attempting to explore are the difficulties in trying to integrate into a new culture.   I believe that not all of it is easy.   But it is also a conscious decision to join the culture that has been built in Canada.   Can't find your favorite vegetables?  Maybe they don't grow well here.  Or there is no market for them.  That is not a privelege, it is simply a fact.  
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I believe in social matters the pendulum swings.  It has swung far enough in the so called SJW direction.  It is rightly swinging back to a central position, and will probably overshoot the mark and head in the direction of intolerance, but it will come back to center soon enough