The woman referred to works at Google in a senior position. Google is an innovative company from top to bottom, it is also in the private, for profit sector. That lady does not have to launch a new company to prove anything! I still disagree with the premise of the article but attacking her s the wrong argument. Clearly it is possible for women to get into these positions, why more don't is not clear to me but quotas doesn't guarantee much, it certainly doesn't guarantee increased innovation.