"Yet, not all advocates for women in business endorse a single-gender workplace."

Too funny. The article extrapolates a few oddball outliers as the norm. But perhaps by " not all advocates " they mean "virtually no one else that advocates".

But I think this will catch on though, I really do.

Just like the massively publicized  trend from a few years ago to shield young children from "gender specific conditioning" at too young an age. 

I am sure there were at least 100 Canadian couples who jumped on that bandwagon. Some of them are probably still together even today.