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On that \"Learn More\" page, we tested a version of the call to action that allowed users to use Pocket without having to signup for an account with a single \"Try it Now\" button. We found that this version converted users nearly twice as much when compared with the traditional signup / login call to action. Later in the experience users are encouraged to add their email/password if they want to use additional functionality such as use the mobile apps or share saved content with friends.\r\n\r\nAdditionally, we found that people converted, again, almost twice as much from the panel that pops-up after clicking on the add-on button while being logged-out, compared to when we sent them to that \"Learn More\" page with the same signup / login options.\r\n\r\n**Updates to the Add-on**\r\nGiven these findings, we’ve moved this new ability for users to use Pocket without an account e.g. the \"Try it Now” button, directly into the panel that pops-up when logged-out users click on the add-on button. 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