from under'. in the life and death of mr badman by john bunyan, the author calls consumption "the captain of all these men of death." "great white plague" has also been used. art and literature painting the sick child by edvard munch, 1885–1886, depicts the illness of his sister sophie, who died of tuberculosis when edvard was 14; his mother also died of the disease. tuberculosis was for centuries associated with poetic and artistic qualities among those infected, and was also known as "the romantic disease". major artistic figures such as the poets john keats, percy bysshe shelley, and edgar allan poe, the composer frédéric chopin, the playwright anton chekhov, the novelists franz kafka, katherine mansfield, charlotte brontë, fyodor dostoevsky, thomas mann, w. somerset maugham, george orwell, and robert louis stevenson, and the artists alice neel, jean-antoine watteau, elizabeth siddal, marie bashkirtseff, edvard munch, aubrey beardsley and amedeo modigliani either had the disease or were surrounded by people who did. a widespread belief was that tuberculosis assisted artistic talent. physical mechanisms proposed for this effect included the slight fever and toxaemia that it caused, allegedly helping them to see life more clearly and to act decisively. tuberculosis formed an often-reused theme in literature, as in thomas mann's the magic mountain, set in a sanatorium; in music, as in van morrison's song "t.b. sheets"; in opera, as in puccini's la bohème and verdi's la traviata; in art, as in monet's painting of his first wife camille on her deathbed; and in film, such as the 1945 the bells of st. mary's starring ingrid bergman as a nun with tuberculosis. public health efforts in 2014, the who adopted the "end tb" strategy which aims to reduce tb incidence by 80% and tb deaths by 90% by 2030. the strategy contains a milestone to reduce tb incidence by 20% and tb deaths by 35% by 2020. however, by 2020 only a 9% reduction in incidence per population was achieved globally, with the european region achieving 19% and the african region achieving 16% reductions. similarly, the number of deaths only fell by 14%, missing the 2020 milestone of a 35% reduction, with some regions making better progress (31% reduction in europe and 19% in africa). correspondingly, also treatment, prevention and funding milestones were missed in 2020, for example only 6.3 million people were started on tb prevention short of the target of 30 million. the world health organization (who), the bill and melinda gates foundation, and the u.s. government are subsidizing a fast-acting diagnostic tuberculosis test for use in low- and middle-income countries as of 2012. in addition to being fast-acting, the test can determine if there is resistance to the antibiotic rifampicin which may indicate multi-drug resistant tuberculosis and is accurate in those who are also infected with hiv. many resource-poor places as of 2011 have access to only sputum microscopy. india had the highest total number of tb cases worldwide in 2010, in part due to poor disease management within the private and public health care sector. programs such as the revised national tuberculosis control program are working to reduce tb levels among people receiving public health care. a 2014 eiu-healthcare report finds there is a need to address apathy and urges for increased funding. the report cites among others lucica ditui " is like an orphan. it has been neglected even in countries with a high burden and often forgotten by donors and those investing in health interventions." slow progress has led to frustration, expressed by the executive director of the global fund to fight aids, tuberculosis and malaria – mark dybul: "we have the tools to end tb as a pandemic and public health threat on the planet, but we are not doing it." several international organizations are pushing for more transparency in treatment, and more countries are implementing mandatory reporting of cases to the government as of 2014, although adherence is often variable. commercial treatment providers may at times overprescribe second-line drugs as well as supplementary treatment, promoting demands for further regulations. the government of brazil provides universal tb care, which reduces this problem. conversely, falling rates of tb infection may not relate to the number of programs directed at reducing infection rates but may be tied to an increased level of education, income, and health of the population. costs of the disease, as calculated by the world bank in 2009 may exceed us$150 billion per year in "high burden" countries. lack of progress eradicating the disease may also be due to lack of patient follow-up – as among the 250 million rural migrants in china. there is insufficient data to show that active contact tracing helps to improve case detection rates for tuberculosis. interventions such as house-to-house visits, educational leaflets, mass media strategies, educational sessions may increase tuberculosis detection rates in short-term. there is no study that compares new methods of contact tracing such as social network analysis with existing contact tracing methods. stigma slow progress in preventing the disease may in part be due to stigma associated with tb. stigma may be due to the fear of transmission from affected individuals. this stigma may additionally arise due to links between tb and poverty, and in africa, aids. such stigmatization may be both real and perceived; for example, in ghana, individuals with tb are banned from attending public gatherings. stigma towards tb may result in delays in seeking treatment, lower treatment compliance, and family members keeping cause of death secret – allowing the disease to spread further. in contrast, in russia stigma was associated with increased treatment compliance. tb stigma also affects socially marginalized individuals to a greater degree and varies between regions. one way to decrease stigma may be through the promotion of "tb clubs", where those infected may share experiences and offer support, or through counseling. some studies have shown tb education programs to be effective in decreasing stigma, and may thus be effective in increasing treatment adherence. despite this, studies on the relationship between reduced stigma and mortality are lacking as of 2010, and similar efforts to decrease stigma surrounding aids have been minimally effective. some have claimed the stigma to be worse than the disease, and healthcare providers may unintentionally reinforce stigma, as those with tb are often perceived as difficult or otherwise undesirable. a greater understanding of the social and cultural dimensions of tuberculosis may also help with stigma reduction. research