Find the right ending to this passage.

By Deni Kirkova A hot new fashion label dressing everyone from Taylor Swift to Lily Aldridge in the U.S. has struck a chord on British shores. UK fashion icons such as Rosie Huntington-Whiteley, Alexa Chung and even Cressida Bonas have been spotted wearing styles from the cool new Reformation brand this summer. Their cutting-edge co-ords, floral maxis and spaghetti strap slips have earned them a place in the most A-list of wardrobes. And the best bit: this celebrity label is actually affordable. With prices starting at £40 for a top and going up to about £150 for a dress, the profile of America's newest cult clothing label is about to soar.

Taylor Swift wearing a bralet and split skirt from
Reformation showing off a toned midriff in New York