Detailed Instructions: Generate a question which can yield the answer mentioned in the input. Generated question must be answered by the answer provided in input, without using any extra knowledge.
Q: Context : On May 2, 2011, French luxury, sport, and lifestyle group Kering (previously known as Pinault-Printemps-Redoute and PPR until 18 June 2013) launched a friendly takeover offer to buy Volcom Inc. for US$24.50 a share, valuing the company at US$608 million. 
Answer : Kering
A:
Which company is the parent company of Volcom?