In this task, you're given an article and an answer. Your task is to generate the fill-in-the-blank question for this answer based on the given article. The blanks are always at the end of the question, and can be filled with more than one word or phrase.

[EX Q]: Article: Holiday Inns and McDonald's. both saw unmatched growth in the 1960s. Their growth opened another direct business operation--franchising. These operations have the same general pattern. The franchisor, the parent company, first establishes a successful retail business. As it expands, it sees a profit potential in offering others the right to open similar business under its name. The parent company's methods and means of identification with consumers are included in this right. The parent company supplies skill, and may build and rent stores to franchisees. For these advantages the franchisee pays the franchisor a considerable fee. However, some of the advantages and disadvantages are different. By extending a "proven" marketing method, a parent can profit in several ways. First, the franchisee's purchase price gives the parent an immediate return on the plan. Then the sale of supplies to the franchisee provides a continuing source of profits. As new businesses are added and the company's reputation spreads, the values of the franchise increases and sales of franchises become easier. The snowballing effect can be dramatic. Such growth, too, bring into play the economies of scale. Regional or national advertising that might be financially impossible for a franchisor with 20 franchises could be profitable for one with 40. The parent, then, finds immediate gains from the opportunity to expand markets on the basis of reputation alone, without having to put up capital or take the risk of owning retail stores. Added to this advantage is a less obvious but material one, Skilled, responsible retail managers are rare. People who invest their capital in franchises, though, probably come closer to the ideal than do paid managers. In fact, the franchisee is an independent store operator working for the franchisor, but without an independent's freedom to drop supplies at will. Of course the factory's costs of selling supplies are less. But also certainly the franchisee buying goods that have had broad consumer acceptance will not casually change supplies, even when the contract permits. If the hamburger is not what the customer expected, they may not return. Having paid for the goodwill, the franchisee won't thoughtlessly destroy it. 
 Answer: takes no advertising responsibility for individual investors
[EX A]: Franchising refers to a business operation in which a successful parent company  _  .

[EX Q]: Article: You have to shake hands when you're coming or going in Germany, but in Britain you usually only shake hands when you meet someone for the first time. You have to give your present in public in the Middle East to show it's not a bribe , but it's good manners to give your present in private in Asia. You mustn't give cutlery  in Latin America because it suggests that you want to cut off the relationship. You mustn't give a clock in China because the Chinese word for clock is similar to the word for funeral . "Come any time" means "I want you to visit me" in India. If you don't suggest a time and arrange a visit immediately, an Indian will think you are refusing the invitation. Offices are usually closed on Friday in Moslem countries. It's bad manners to discuss business at social occasion in India. In an English pub, you have to take your turn to buy a "round" drink for everyone in your group. 
 Answer: you can't give a clock to your friend as a present
[EX A]: From the passage, in Latin America,   _  .

[EX Q]: Article: What is politeness? This sounds like a simple question. In daily life, we often make judgments about what is polite and what is not polite. For example, to offer your seat to the elderly on a bus is considered polite behavior, and to interrupt when someone is talking is considered impolite; to greet someone the first time you meet him in the morning is polite and to stand up to reach for the dish you want at a dinner table is impolite. So politeness can first of all be regarded as a phenomenon, an observable social phenomenon. What I would like to propose is that as an observable social phenomenon, politeness is something superficial, but to account for what is understood at the surface, we should dig into the depth where different cultural values are rooted. When being complimented  , an English-speaking person would readily accept the compliment by saying something like "Thank you" to show his appreciation of the praise, but a Chinese speaker would try to deny the truth of the compliment. They both think they are behaving properly. Yet neither of them would think the other is being polite. The English speaker is being polite to the extent that by accepting and showing appreciation of the compliment, and he avoids hurting the positive face of the person who makes it; the Chinese speaker is showing modesty by  _ himself, ignoring the fact of the compliment paid to him. As has been mentioned, self-denigration has been at the core of the Chinese understanding of politeness for over two thousand years. The Chinese, in order to show modesty, will go to such lengths as to underrate what he himself has achieved and deny the truth of a complimentary remark. 
 Answer: the root of different thoughts
[EX A]:
In the author's opinion, the nature of politeness lies in   _  .

