Content Marketing Manager
Indicative is changing the way internet business make decisions with data.Our web and mobile analytics platform empowers businesses to optimize acquisition, conversion and retention, monitor critical KPIs in real time, and explore every piece of their company and user data, all with a few clicks in a web browser while eliminating the need to build, scale, and maintain a complex data warehouse.We are tackling a huge problem in a huge space with a killer team backed by great investors - and we're looking for a critical piece of the puzzle.Content is a key engine of growth for a B2B software company like Indicative, and the Content Marketing Manager role will sit in the driver's seat.You will be responsible for the execution of Indicative's content marketing strategy, as well as contribute heavily to other areas in marketing, including but not limited to website copywriting, product marketing, sales materials, paid advertising and retargeting, SEO, and PR.Your primary objective out of the gate will be to write one 1500-3000 word piece a week that cuts right to the heart of our customers needs, wants, and desires, and will regularly be syndicated in leading tech and business publications.You will also should make an immediate impact on our broader marketing efforts, particularly in regards to how we communicate our bold vision to the outside world, as well as helping drive our digital advertising, SEO optimization, and PR efforts.Long-term, you will spearhead new customer acquisition initiatives that we haven't even thought of yet.Whether you consider yourself right now primarily a copywriter or a full-stack growth hacker, you should want and demand to play a key role in all areas related to growing our customer base.You will report directly to the CMO, and for the right candidate, there is unlimited potential for growth within the company.
Title: Content Marketing Manager
Salary: None
Description: Indicative is changing the way internet business make decisions with data.Our web and mobile analytics platform empowers businesses to optimize acquisition, conversion and retention, monitor critical KPIs in real time, and explore every piece of their company and user data, all with a few clicks in a web browser while eliminating the need to build, scale, and maintain a complex data warehouse.We are tackling a huge problem in a huge space with a killer team backed by great investors - and we're looking for a critical piece of the puzzle.Content is a key engine of growth for a B2B software company like Indicative, and the Content Marketing Manager role will sit in the driver's seat.You will be responsible for the execution of Indicative's content marketing strategy, as well as contribute heavily to other areas in marketing, including but not limited to website copywriting, product marketing, sales materials, paid advertising and retargeting, SEO, and PR.Your primary objective out of the gate will be to write one 1500-3000 word piece a week that cuts right to the heart of our customers needs, wants, and desires, and will regularly be syndicated in leading tech and business publications.You will also should make an immediate impact on our broader marketing efforts, particularly in regards to how we communicate our bold vision to the outside world, as well as helping drive our digital advertising, SEO optimization, and PR efforts.Long-term, you will spearhead new customer acquisition initiatives that we haven't even thought of yet.Whether you consider yourself right now primarily a copywriter or a full-stack growth hacker, you should want and demand to play a key role in all areas related to growing our customer base.You will report directly to the CMO, and for the right candidate, there is unlimited potential for growth within the company.
Requirements: Associate experience, Bachelor's Degree education
Fraudulent: No