Marketing Director
Director of Marketing will lead the marketing activities in developing &amp; executing a marketing plan. The ideal candidate will be able to see things from a strategic level, as well as be a hands-on leader with experience in a broad range of marketing activities.Responsibilities:Strategic planning including positioning, market and competitive analysis, segmentation and demand generation.Marketing communications including branding, public relations, advertising, events, collateral &amp; sales assets, websiteDefining and directing marketing programs for demand creation, lead generation, customer acquisition &amp; satisfaction (may include paid media, marketing automation, email marketing, lead generation, automated response, pricing, events, DB marketing, co-marketing / channels, PR, social, content, etc)Leverage marketing platforms to execute, measure, track, analyze &amp; optimize marketing programs and performanceIncrease users retention by creating education schemes and tutorials.Ongoing conversion optimization and user retention based on research, BI, analytics, price testing.Working closely with sales &amp; success teamsFunction as both a leader and doer
Title: Marketing Director
Salary: None
Description: Director of Marketing will lead the marketing activities in developing &amp; executing a marketing plan. The ideal candidate will be able to see things from a strategic level, as well as be a hands-on leader with experience in a broad range of marketing activities.Responsibilities:Strategic planning including positioning, market and competitive analysis, segmentation and demand generation.Marketing communications including branding, public relations, advertising, events, collateral &amp; sales assets, websiteDefining and directing marketing programs for demand creation, lead generation, customer acquisition &amp; satisfaction (may include paid media, marketing automation, email marketing, lead generation, automated response, pricing, events, DB marketing, co-marketing / channels, PR, social, content, etc)Leverage marketing platforms to execute, measure, track, analyze &amp; optimize marketing programs and performanceIncrease users retention by creating education schemes and tutorials.Ongoing conversion optimization and user retention based on research, BI, analytics, price testing.Working closely with sales &amp; success teamsFunction as both a leader and doer
Requirements: Director experience, Bachelor's Degree education
Fraudulent: No