Marketing Specialist 
We are interested in highly motivated individuals to join the Marketing team and grow with the company over the coming years. With extensive growth opportunity within the organization, this is an unparalleled opportunity for ambitious individuals that are looking to develop their careers and gain business exposure.The Novitex Marketing Specialist is responsible for assisting in the execution of the marketing strategy. The ideal candidate will have an established track record conducting a variety of marketing activities including but not limited to content creation, story-telling, email marketing, and reporting and analytics in the B2B space. This position will work closely with internal Product, Sales, Client Relations and Delivery teams to ensure marketing reach and presence is established to drive sales and overall company growth. ESSENTIAL DUTIES AND RESPONSIBILITIES:Manage day to day execution of go to market plan including assistance with  SEO and Digital Media, sales/BD support, contact management, Lead Generation, Brand Management, and graphical designDevelopment on marketing collateral and thought leadership contentManage and establish partnerships with leading industry resources/organizationsManage lead generation campaigns including: Webinars, Seminars, Email Campaigns, Cold Calling Campaigns, Mailer Campaigns, Sponsored EventsTrack Lead to Opportunity conversion rates and provide strategies to improve/optimize lead generation activitiesConduct market research to determine market/business requirements for existing and future service lines and customersSupport sales team with market information, contact management and lead generation activitiesManage/optimize all printed and electronic promotional collateralsManage all social media accounts (Facebook, LinkedIn, etc.) 
Title: Marketing Specialist 
Salary: None
Description: We are interested in highly motivated individuals to join the Marketing team and grow with the company over the coming years. With extensive growth opportunity within the organization, this is an unparalleled opportunity for ambitious individuals that are looking to develop their careers and gain business exposure.The Novitex Marketing Specialist is responsible for assisting in the execution of the marketing strategy. The ideal candidate will have an established track record conducting a variety of marketing activities including but not limited to content creation, story-telling, email marketing, and reporting and analytics in the B2B space. This position will work closely with internal Product, Sales, Client Relations and Delivery teams to ensure marketing reach and presence is established to drive sales and overall company growth. ESSENTIAL DUTIES AND RESPONSIBILITIES:Manage day to day execution of go to market plan including assistance with  SEO and Digital Media, sales/BD support, contact management, Lead Generation, Brand Management, and graphical designDevelopment on marketing collateral and thought leadership contentManage and establish partnerships with leading industry resources/organizationsManage lead generation campaigns including: Webinars, Seminars, Email Campaigns, Cold Calling Campaigns, Mailer Campaigns, Sponsored EventsTrack Lead to Opportunity conversion rates and provide strategies to improve/optimize lead generation activitiesConduct market research to determine market/business requirements for existing and future service lines and customersSupport sales team with market information, contact management and lead generation activitiesManage/optimize all printed and electronic promotional collateralsManage all social media accounts (Facebook, LinkedIn, etc.) 
Requirements: Associate experience, Bachelor's Degree education
Fraudulent: No