Head of Marketing
About UniplacesUniplaces is an online marketplace that makes it really easy for students worldwide to find and book their accommodation. The company was founded in 2012 in Lisbon and has expanded to London and Madrid, now head quartered in London. It has secured over £1m in funding from Octopus Ventures, Alex Chesterman (Founder &amp; CEO of Zoopla) and William Reeve (LOVEFiLM). Uniplaces is run by a skilled, international team, supported by top investors who have created leading consumer internet brands. At Uniplaces we have an ambitious and fast paced culture, focused on getting things done. This makes our company a high-energy place to work!ResponsibilitiesYou will be fully responsible for marketing Uniplaces and delivering growth. Your primary responsibility will be to acquire new Uniplaces users based on a strict, target CPA, managing budget accordingly. You will need to creatively utilise all digital channels as well as trackable offline channels, focusing on those which deliver the best results. You will be responsible to:Develop new customer acquisition campaigns across multiple channels, on and offlineManage campaigns on a day-to-day basis to achieve target CPA  Establish and maintain reporting systems and processesProvide robust and useful reports on campaign and channel performance on a weekly basisIdentify, develop, and test new channels to attract new usersAnalyse campaign results to identify actionable opportunities and improve performanceAllocate budget to maximise the number of conversionsDevelop Uniplaces' brand and ensure it is properly represented in public materialsStructure and manage the marketing team to achieve team and company objectivesWork with product and creative team to execute campaigns and improve conversion ratesSelect and liaise with digital marketing agencies where necessary to ensure they are performing on target CPA’sA bit about youUniplaces is looking for a Head of Marketing to own all our paid marketing channels and manage each channels’ performance (CPA). The position requires hands-on experience, execution and knowledge of best practises in Adwords, remarketing, Facebook, display, SEO, affiliates and email marketing along with a proven track record of delivering results. The ideal person for this role will have an analytical and creative mindset, a proactive approach to testing and optimising campaigns, and a passion for delivering growth.You...are proactivehave a strong sense of urgencytake ownership of your rolecare about doing a great jobare results orientatedare reliabletake initiativehave the ability to handle multiple tasks in a fast-paced startup environmenthave superior written and verbal communicationare fluent in English (written and verbal) required (being multi-lingual is a big plus)are a team player with an entrepreneurial spiritIf this sounds like you; contact us now!
Title: Head of Marketing
Salary: 30000-40000
Description: About UniplacesUniplaces is an online marketplace that makes it really easy for students worldwide to find and book their accommodation. The company was founded in 2012 in Lisbon and has expanded to London and Madrid, now head quartered in London. It has secured over £1m in funding from Octopus Ventures, Alex Chesterman (Founder &amp; CEO of Zoopla) and William Reeve (LOVEFiLM). Uniplaces is run by a skilled, international team, supported by top investors who have created leading consumer internet brands. At Uniplaces we have an ambitious and fast paced culture, focused on getting things done. This makes our company a high-energy place to work!ResponsibilitiesYou will be fully responsible for marketing Uniplaces and delivering growth. Your primary responsibility will be to acquire new Uniplaces users based on a strict, target CPA, managing budget accordingly. You will need to creatively utilise all digital channels as well as trackable offline channels, focusing on those which deliver the best results. You will be responsible to:Develop new customer acquisition campaigns across multiple channels, on and offlineManage campaigns on a day-to-day basis to achieve target CPA  Establish and maintain reporting systems and processesProvide robust and useful reports on campaign and channel performance on a weekly basisIdentify, develop, and test new channels to attract new usersAnalyse campaign results to identify actionable opportunities and improve performanceAllocate budget to maximise the number of conversionsDevelop Uniplaces' brand and ensure it is properly represented in public materialsStructure and manage the marketing team to achieve team and company objectivesWork with product and creative team to execute campaigns and improve conversion ratesSelect and liaise with digital marketing agencies where necessary to ensure they are performing on target CPA’sA bit about youUniplaces is looking for a Head of Marketing to own all our paid marketing channels and manage each channels’ performance (CPA). The position requires hands-on experience, execution and knowledge of best practises in Adwords, remarketing, Facebook, display, SEO, affiliates and email marketing along with a proven track record of delivering results. The ideal person for this role will have an analytical and creative mindset, a proactive approach to testing and optimising campaigns, and a passion for delivering growth.You...are proactivehave a strong sense of urgencytake ownership of your rolecare about doing a great jobare results orientatedare reliabletake initiativehave the ability to handle multiple tasks in a fast-paced startup environmenthave superior written and verbal communicationare fluent in English (written and verbal) required (being multi-lingual is a big plus)are a team player with an entrepreneurial spiritIf this sounds like you; contact us now!
Requirements: Mid-Senior level experience, Bachelor's Degree education
Fraudulent: No