MarCom Manager
The Marketing and Communication Manager will harness integrated marketing communications, brand building, stakeholder engagement and issues management to promote visibility and awareness of CSD’s brands, products and services.  They will help to attract and engage CSD’s community of stakeholders as well as enhance favorable brand recognition through both community-based outreach and a centralized digital and social media strategy.Essential FunctionsManages our content marketing program, from researching topics to developing editorial calendar, recruiting expert contributors, and editing and publishing across channelsOversees event-based marketing opportunities, including coordinating exhibition booths, conference participation, workshops, and other community-based outreachPrimary point of contact and subject matter expert for CSD Marketing teamUses analytics to guide strategic content development for marketing programsManages and executes cross-channel marketing activities including developing website content, social media, email communications, and sales collateralTracks key performance metrics, develop dashboards, and contribute insights that promote understanding of user behavior and motivations to help optimize our marketing campaigns and content developmentSupports program and sales teams by tracking campaign results and reporting lead opportunitiesSupports the Marketing team in crafting marketing/communication plans, programs, and campaigns that support Business, Sales and Markets’ overall objectivesManages production of print materials
Title: MarCom Manager
Salary: None
Description: The Marketing and Communication Manager will harness integrated marketing communications, brand building, stakeholder engagement and issues management to promote visibility and awareness of CSD’s brands, products and services.  They will help to attract and engage CSD’s community of stakeholders as well as enhance favorable brand recognition through both community-based outreach and a centralized digital and social media strategy.Essential FunctionsManages our content marketing program, from researching topics to developing editorial calendar, recruiting expert contributors, and editing and publishing across channelsOversees event-based marketing opportunities, including coordinating exhibition booths, conference participation, workshops, and other community-based outreachPrimary point of contact and subject matter expert for CSD Marketing teamUses analytics to guide strategic content development for marketing programsManages and executes cross-channel marketing activities including developing website content, social media, email communications, and sales collateralTracks key performance metrics, develop dashboards, and contribute insights that promote understanding of user behavior and motivations to help optimize our marketing campaigns and content developmentSupports program and sales teams by tracking campaign results and reporting lead opportunitiesSupports the Marketing team in crafting marketing/communication plans, programs, and campaigns that support Business, Sales and Markets’ overall objectivesManages production of print materials
Requirements: Entry level experience, Bachelor's Degree education
Fraudulent: No