Sr. Brand Manager
Title: Sr. Brand ManagerLocation: West Palm Beach, FL – Can be offered remote with ultimate goal of relocating to South FloridaReports to: Sr. VP of MarketingCompensation: Base Salary + Bonus Eligibility Summary: The Sr. Brand Manager will be responsible for the P&amp;L management and all marketing activities behind one of the key company brands including new product development. The Sr. Brand Manager will report to and work with the Sr. VP of Marketing to develop and execute short and long-term brand strategies, marketing programs, and sales volume/spending projections for annual and long-range business/marketing plans. Responsibilities:Develop, lead, and execute business and strategic plans to meet future needs and expectations for the brandMonitor market dynamics to develop and/or change strategic and tactical marketing plansDevelop and execute key growth initiatives including creative strategies, consumer communications and promotional programsWork with internal and external resources to develop a digital communication platform to maximize business resultsManage the coordination and execution for all necessary marketing, packaging, and creative materialDevelop and manage a range of product development initiatives at various stages of the development cycleLead the commercialization and in-market execution of product launchesWork with the sales management to plan and execute retails programsOversee the development of current and/or future forecast for brand and updates throughout the yearManage brand budget to support financial objectivesAnalyze the business and competitive landscape on a continuous basis and provide periodic reporting and recommendations to senior managementProvide weekly project updates on brand initiativesReview marketing programs to ensure ROI and brand integrity is maintainedAssist sales team with development of sales meeting materials and presentations 
Title: Sr. Brand Manager
Salary: 90000-120000
Description: Title: Sr. Brand ManagerLocation: West Palm Beach, FL – Can be offered remote with ultimate goal of relocating to South FloridaReports to: Sr. VP of MarketingCompensation: Base Salary + Bonus Eligibility Summary: The Sr. Brand Manager will be responsible for the P&amp;L management and all marketing activities behind one of the key company brands including new product development. The Sr. Brand Manager will report to and work with the Sr. VP of Marketing to develop and execute short and long-term brand strategies, marketing programs, and sales volume/spending projections for annual and long-range business/marketing plans. Responsibilities:Develop, lead, and execute business and strategic plans to meet future needs and expectations for the brandMonitor market dynamics to develop and/or change strategic and tactical marketing plansDevelop and execute key growth initiatives including creative strategies, consumer communications and promotional programsWork with internal and external resources to develop a digital communication platform to maximize business resultsManage the coordination and execution for all necessary marketing, packaging, and creative materialDevelop and manage a range of product development initiatives at various stages of the development cycleLead the commercialization and in-market execution of product launchesWork with the sales management to plan and execute retails programsOversee the development of current and/or future forecast for brand and updates throughout the yearManage brand budget to support financial objectivesAnalyze the business and competitive landscape on a continuous basis and provide periodic reporting and recommendations to senior managementProvide weekly project updates on brand initiativesReview marketing programs to ensure ROI and brand integrity is maintainedAssist sales team with development of sales meeting materials and presentations 
Requirements: Mid-Senior level experience, Bachelor's Degree education
Fraudulent: No