Events Marketer
About BluebridgeBluebridge is a leading software as a service (SaaS) company that provides mobile tools to help organizations engage and communicate with their audience and communities.We work with organizations to help them connect their content with people's pockets through compelling, full-featured mobile apps, as well as a suite of services including mobile strategy, push notifications, mobile analytics, unlimited training and support and more. We serve as the mobile engagement tool for the organizations we serve. We love helping our customers create awesome, polished apps so they can better communicate.We’re recruiting our "foundation" marketing team to help us grow more quickly and take advantage of a massive market opportunity. Bluebridge is based in Fishers, IN where we have a rapidly growing team of 25+ - we've tripled in size the last 18 months! With awards from Techpoint MIRA Awards (2013 winner), 2014 Indiana Companies to Watch and several others, to press from the Washington Post, Associated Press and others, Bluebridge is a dynamic and fast-growing company with big plans and an even bigger market opportunity.The RoleAre you an organized, detailed-oriented collaborator? Are you sales-minded and enjoy the challenge of persuasion and influencing others’ ideas? Would you enjoy traveling to events, meeting other professionals, and evangelizing Bluebridge to others? Do you enjoy taking the lead on creating a plan with many steps and milestones and managing that plan to completion with excellence?This could be the job for you if you enjoy:Collaborating with multiple internal stakeholders to develop an event marketing plan for each of the markets we serveCreating processes and systems to stay organized in the face of multiple deadlines with many detailsCrafting, planning and executing pre-event, in-event and post-event follow up campaign strategiesResearching all events we could participate in, analyzing the event opportunities and working with stakeholders to present a prioritized list of recommended eventsPitching and reaching out to others to persuadeManaging and coordinating registration, travel schedules, itineraries as well as leading on training and supervising in-location event teamTraveling to 6-9 overnight U.S. events each quarter (2 nights on average)Meeting industry professionals and evangelizing BluebridgeBeing the face of Bluebridge at events, as you’ll heavily influence Bluebridge’s perception in the market by your friendliness, expertise, professionalism and advocacyNetworking &amp; building relationships with influencers, peers and potential partners and customers in select marketsYour typical day may include:Owning and keeping up-to-date our event database by thoroughly researching all possible events we could participate and working with stakeholders to present a prioritized list of recommended events based on a set of previously agreed criteria for what a great event for Bluebridge looks likePitching and persuading event organizers to book Santiago, Bluebridge CEO, to speak and keynote at events, conferences and webinarsCollaborating with Vertical Market Marketing Managers to develop a unique event plan and strategy for each core Bluebridge market, as well as owning the coordination, execution and follow-up of those eventsAttending events, while managing and supervising our end-to-end presence at those events. You are in charge of the event team at events, which means training, supervising and inspiring others to represent Bluebridge with excellence in the marketplaceCrafting the very first strategy for Bluebridge-hosted events in 2015Creating the event strategy, as well as emailing and calling event attendees before and after to maximize our success at each eventCoordinate and collaborate with internal stakeholders the event logistics, public relations, advertising and collateralCreating, managing and reporting on an extensive and high-priority event budget. Event marketing is our largest and most effective marketing channel and thus, of high importance and priority
Title: Events Marketer
Salary: None
Description: About BluebridgeBluebridge is a leading software as a service (SaaS) company that provides mobile tools to help organizations engage and communicate with their audience and communities.We work with organizations to help them connect their content with people's pockets through compelling, full-featured mobile apps, as well as a suite of services including mobile strategy, push notifications, mobile analytics, unlimited training and support and more. We serve as the mobile engagement tool for the organizations we serve. We love helping our customers create awesome, polished apps so they can better communicate.We’re recruiting our "foundation" marketing team to help us grow more quickly and take advantage of a massive market opportunity. Bluebridge is based in Fishers, IN where we have a rapidly growing team of 25+ - we've tripled in size the last 18 months! With awards from Techpoint MIRA Awards (2013 winner), 2014 Indiana Companies to Watch and several others, to press from the Washington Post, Associated Press and others, Bluebridge is a dynamic and fast-growing company with big plans and an even bigger market opportunity.The RoleAre you an organized, detailed-oriented collaborator? Are you sales-minded and enjoy the challenge of persuasion and influencing others’ ideas? Would you enjoy traveling to events, meeting other professionals, and evangelizing Bluebridge to others? Do you enjoy taking the lead on creating a plan with many steps and milestones and managing that plan to completion with excellence?This could be the job for you if you enjoy:Collaborating with multiple internal stakeholders to develop an event marketing plan for each of the markets we serveCreating processes and systems to stay organized in the face of multiple deadlines with many detailsCrafting, planning and executing pre-event, in-event and post-event follow up campaign strategiesResearching all events we could participate in, analyzing the event opportunities and working with stakeholders to present a prioritized list of recommended eventsPitching and reaching out to others to persuadeManaging and coordinating registration, travel schedules, itineraries as well as leading on training and supervising in-location event teamTraveling to 6-9 overnight U.S. events each quarter (2 nights on average)Meeting industry professionals and evangelizing BluebridgeBeing the face of Bluebridge at events, as you’ll heavily influence Bluebridge’s perception in the market by your friendliness, expertise, professionalism and advocacyNetworking &amp; building relationships with influencers, peers and potential partners and customers in select marketsYour typical day may include:Owning and keeping up-to-date our event database by thoroughly researching all possible events we could participate and working with stakeholders to present a prioritized list of recommended events based on a set of previously agreed criteria for what a great event for Bluebridge looks likePitching and persuading event organizers to book Santiago, Bluebridge CEO, to speak and keynote at events, conferences and webinarsCollaborating with Vertical Market Marketing Managers to develop a unique event plan and strategy for each core Bluebridge market, as well as owning the coordination, execution and follow-up of those eventsAttending events, while managing and supervising our end-to-end presence at those events. You are in charge of the event team at events, which means training, supervising and inspiring others to represent Bluebridge with excellence in the marketplaceCrafting the very first strategy for Bluebridge-hosted events in 2015Creating the event strategy, as well as emailing and calling event attendees before and after to maximize our success at each eventCoordinate and collaborate with internal stakeholders the event logistics, public relations, advertising and collateralCreating, managing and reporting on an extensive and high-priority event budget. Event marketing is our largest and most effective marketing channel and thus, of high importance and priority
Requirements: Mid-Senior level experience, Bachelor's Degree education
Fraudulent: No