Marketing Campaign Manager
Based on objectives set in the Marketing Strategy and Plans, the Marketing Campaign Manager will initiate and run multi channel digital marketing campaigns designed to drive brand awareness, acquisition and engagement around the BuzzDial platform.In your role, you will also be responsible devising implementing and managing digital campaigns to drive high value traffic to the BuzzDial website and mobile apps. Activities will either be campaign based or always-on. The campaign manager will derive insights based on performance and respond to tune the current activities, and better inform future activities.You will work closely to the SVP of Marketing and Operations to devise the most appropriate strategies to deliver highly effective campaigns around the campaign brief and achieve the objectives.You will utilize the given metrics and analytics for decision making/action and will also orchestrate the implementation of the most appropriate digital campaign mix given the campaign requirements. You will work in the following areas:Social Media Marketing – particularly Facebook and Twitter, but other networks as requiredSearch Engine MarketingBehavioural Targeting / re-targeting / AB testing / Creative optimization Digital assets creation / Tagging Digital media planning and optimization across display, search and other digital media formatsEmail MarketingMobile marketing / mobile advertisingTactical/ Guerrilla activitiesYou will work very closely with multiple entities within the organization; to identify new opportunities/pilot programs for expanding digital marketing activities beyond the tactics utilized today.  
Title: Marketing Campaign Manager
Salary: None
Description: Based on objectives set in the Marketing Strategy and Plans, the Marketing Campaign Manager will initiate and run multi channel digital marketing campaigns designed to drive brand awareness, acquisition and engagement around the BuzzDial platform.In your role, you will also be responsible devising implementing and managing digital campaigns to drive high value traffic to the BuzzDial website and mobile apps. Activities will either be campaign based or always-on. The campaign manager will derive insights based on performance and respond to tune the current activities, and better inform future activities.You will work closely to the SVP of Marketing and Operations to devise the most appropriate strategies to deliver highly effective campaigns around the campaign brief and achieve the objectives.You will utilize the given metrics and analytics for decision making/action and will also orchestrate the implementation of the most appropriate digital campaign mix given the campaign requirements. You will work in the following areas:Social Media Marketing – particularly Facebook and Twitter, but other networks as requiredSearch Engine MarketingBehavioural Targeting / re-targeting / AB testing / Creative optimization Digital assets creation / Tagging Digital media planning and optimization across display, search and other digital media formatsEmail MarketingMobile marketing / mobile advertisingTactical/ Guerrilla activitiesYou will work very closely with multiple entities within the organization; to identify new opportunities/pilot programs for expanding digital marketing activities beyond the tactics utilized today.  
Requirements: Associate experience, Bachelor's Degree education
Fraudulent: No