Demand Generation Marketing Manager 
The Demand Generation Marketing Manager is responsible for the demand and lead generation campaigns with a focus on crafting and executing online and offline programs, then tracking and reporting on the results of the programs. The main objectives of this role are to generate an incremental pipeline for existing and new products and services. This person will leverage tactical messaging to influence the marketplace, capture customers and prospects, and generate, nurture and convert the pipeline. Specifically... Engage as part of a cross-functional marketing operations team responsible for technology integration and marketing process in order to measure and drive enterprise growthResearch, develop, produce and present a comprehensive Demand Generation Plan for short and long-term profitable growth; and develop the campaigns, execution steps, content requirements, reporting templates, and supporting systems managementHave a strong analytical and creative approach to problem solving Create and develop demand and lead generation activities, conversion programs, and marketing campaigns that provide measurable improvement for top-line and bottom-line growth and meet goalsExhibit comprehensive understanding of marketing practices such as: email, webinars, events, social media, and search engine marketingCreate and develop integrated programs and campaigns in alignment with new product launches, co-marketing campaigns, existing product upsell and cross-sales, and new market developmentEnsure Sales has all needed tools and training to drive pipeline to closeCommunicate and collaborate with other channel marketers, product marketers, sales, and other stakeholdersSupport overall company branding and awareness as part of the overall marketing initiatives and lead generation programsAggressively review and stay abreast of market trends through all available resources, including trade publications, Third Party Market Reports, direct customer contact, participation in industry conferences/expos/trade shows, etc.
Title: Demand Generation Marketing Manager 
Salary: None
Description: The Demand Generation Marketing Manager is responsible for the demand and lead generation campaigns with a focus on crafting and executing online and offline programs, then tracking and reporting on the results of the programs. The main objectives of this role are to generate an incremental pipeline for existing and new products and services. This person will leverage tactical messaging to influence the marketplace, capture customers and prospects, and generate, nurture and convert the pipeline. Specifically... Engage as part of a cross-functional marketing operations team responsible for technology integration and marketing process in order to measure and drive enterprise growthResearch, develop, produce and present a comprehensive Demand Generation Plan for short and long-term profitable growth; and develop the campaigns, execution steps, content requirements, reporting templates, and supporting systems managementHave a strong analytical and creative approach to problem solving Create and develop demand and lead generation activities, conversion programs, and marketing campaigns that provide measurable improvement for top-line and bottom-line growth and meet goalsExhibit comprehensive understanding of marketing practices such as: email, webinars, events, social media, and search engine marketingCreate and develop integrated programs and campaigns in alignment with new product launches, co-marketing campaigns, existing product upsell and cross-sales, and new market developmentEnsure Sales has all needed tools and training to drive pipeline to closeCommunicate and collaborate with other channel marketers, product marketers, sales, and other stakeholdersSupport overall company branding and awareness as part of the overall marketing initiatives and lead generation programsAggressively review and stay abreast of market trends through all available resources, including trade publications, Third Party Market Reports, direct customer contact, participation in industry conferences/expos/trade shows, etc.
Requirements: None experience, None education
Fraudulent: No