Content Marketing Executive
Incrediblue is changing the way people experience holidays by enabling aspiring and experienced boaters to book unique boats directly from their owners. By integrating the 3 key industries of Internet, Travel &amp; Nautical Tourism, we are busting the myth that boating is only for the rich and famous. We’re an innovation driven, committed and fun to be around team, where every contribution, no matter how little or big, counts. With growth comes great responsibility, so we are looking for skilled and excited professionals to join our team. As with all incrediblue team members, we’re looking for someone who takes pride in their entrepreneurial spirit, discipline, proactivity, guerilla mindset and great teamwork skills. That’s us!The Content Marketing Executive position, reporting directly to the CEO, is a very exciting role for a skilled story-teller with exceptional writing &amp; communication skills. As you will create, implement, track and optimize content-related actions based on our plan, this position requires experience in Content, Communications or PR.This position requires knowledge of content marketing, the writing and editorial process &amp; calendar, interviewing, storytelling and publishing content on the Web. You will be responsible for generating ideas for and writing website, newsletter, email, blog and social media content that fits with our content marketing strategy. You understand Brand Voice and can craft different messages to maximize engagement with a variety of audiences. Understanding of SEO is also important.A day-to-day view of the role includes the following:Write content &amp; specs for Newsletters, Landing Pages, Press Releases, Site Pages and moreManage a team of content writers, produce and distribute our content across mediaDevelop written materials, story pitches, press releasesHandle Media inquiries, Blogger relationships and moreManage email marketing campaigns including planning, copy writing, list selection, scheduling, and reportingContinuously optimize content &amp; copy used in campaigns based on metricsFormulate and implement a communications strategy around our user funnel to increase conversionsDesign seasonal, event-based and offer-based promotions
Title: Content Marketing Executive
Salary: None
Description: Incrediblue is changing the way people experience holidays by enabling aspiring and experienced boaters to book unique boats directly from their owners. By integrating the 3 key industries of Internet, Travel &amp; Nautical Tourism, we are busting the myth that boating is only for the rich and famous. We’re an innovation driven, committed and fun to be around team, where every contribution, no matter how little or big, counts. With growth comes great responsibility, so we are looking for skilled and excited professionals to join our team. As with all incrediblue team members, we’re looking for someone who takes pride in their entrepreneurial spirit, discipline, proactivity, guerilla mindset and great teamwork skills. That’s us!The Content Marketing Executive position, reporting directly to the CEO, is a very exciting role for a skilled story-teller with exceptional writing &amp; communication skills. As you will create, implement, track and optimize content-related actions based on our plan, this position requires experience in Content, Communications or PR.This position requires knowledge of content marketing, the writing and editorial process &amp; calendar, interviewing, storytelling and publishing content on the Web. You will be responsible for generating ideas for and writing website, newsletter, email, blog and social media content that fits with our content marketing strategy. You understand Brand Voice and can craft different messages to maximize engagement with a variety of audiences. Understanding of SEO is also important.A day-to-day view of the role includes the following:Write content &amp; specs for Newsletters, Landing Pages, Press Releases, Site Pages and moreManage a team of content writers, produce and distribute our content across mediaDevelop written materials, story pitches, press releasesHandle Media inquiries, Blogger relationships and moreManage email marketing campaigns including planning, copy writing, list selection, scheduling, and reportingContinuously optimize content &amp; copy used in campaigns based on metricsFormulate and implement a communications strategy around our user funnel to increase conversionsDesign seasonal, event-based and offer-based promotions
Requirements: Associate experience, Bachelor's Degree education
Fraudulent: No