so so i hope you are ready for this functional design meeting of course so i will take the minutes you you 3 are going to do presentation we want to know to at the end to know the new project is requirement so we need to know the the user needs that we want to fulfill to fulfill the from the technical part we want to know how it going to work and 3rd part i do not remember which is not very good ah of course how to to design this this yeah nice stuff so let us go for the 3 presentations so 1st marketing expert who starts 0 ha okay so wait a minute so i dunno if i can do that like this yeah so it is being modified do you want yeah open read only i hope i saved it so yeah this is my name sammy benjo i know this name sounds we met before so as you know you i think you already know me sammy benjo i am the expert in marketing and i want to tell you about what people s want and like and dislike in remote controls and i hope this is going to help you to to design it correctly so next please 0 yeah it is put f 5 the full page presentation yep yeah maybe in the full page because i i spent lots of time doing this presentation so f f 5 okay yeah yep f 5 yeah huh okay so basically what i suggest is that instead of deciding ourself what what could be and what should be a good remote control let us ask people who are users of remote controls how they feel about w the current remote controls what they like what they do not like and and what they do with them by the way because they are supposed to be useful do not forget about that so we have we have conducted a a survey on on the use of remote controls and i would like to show you some of the results we found on this survey and next please yeah so basically what we found was that there are several things that the user do not like in remote controls 1st of all they find it very ugly current remote controls as you know they are the same as this one they are not nice color not nice shape i mean they are all the same and they are not l good looking what is interesting is that in fact it seems that they were people are ready to pay for nice and look and fancy looking remote control so i think we should probably spend lots of time in and effort in that and the other thing is that the the current remote controls are not so easy to use and it it the the current facilities that they offer do not match what people really want to use their remote controls for instance we see that they zap very often so i think this is a very important functionality that it should be easy for them to to zap in one way or another and most of the buttons on current remote controls are not used so i think we should design something where some of the buttons which are those that are used should be easier to see and use than others that only a couple of people are using next please now people are very frustrated w with their remote controls and they for instance they do not even find it it is it is often lost somewhere in the in the in your home and nobody knows where it is yeah maybe if we have something where we could ask the remote control please where are you agree yeah yeah like something to to like t i think phones some of the phones have some of this kind of s functionality of course phone you can always phone your phone but you can not phone your your remote control you can you are why not but why not yeah and because of the fact that there are so many buttons in these remote controls that nobody use in fact they do not even know how to use them so most of the the people say they they do not know how to they to use properly their r remote controls and they are bad for r s i but i do not remember what is r s i okay tha that is look great so i think they are bad r s i nobody has any idea about that well i will check with my yeah it is electromagnetic waves or something kind of maybe effect 0 okay i think it is a technical thing which our no i do not think so yeah because infrared uses some electromagnetic technology and those waves have high okay okay okay so it seems that it is a lot of people for a concept that we do not know but we have to take this into account but 26% do you know or something we do not know 25 every 4th you know yeah it is every 4 some of us knows people really okay so anyway that is for what the biggest frustration of the user and one of us yeah yeah what else do i have next slide ah yeah so we have listed a couple of functions s functions that may be used by u the user in the current available remote controls and well the tables look very nice to read but what is important is to understand that the power button is not used often because in general you use it only once per session but it is very relevant people want to have a power button channel selection is 0 often used very often used and indeed very relevant ah now i remember what is r s i it is repetitivity stress injury we have to be careful with that word but anyway i continue my presentation so yeah channel selection is very important very often used volume is not often used but people want to have control on volume and that makes sense of course and n then you have things which are very much less often used like the settings audio settings screen settings even teletext and channel settings all of them they are not often used and they are s more or less relevant it seems that people find teletext teletext relevant even if i personally never use it but seems that it is average relevant at least so i have been told that we do not consider teletext that it is out of date now because of internet i can tell you that in a l in a scale between one and 10 relevant not relevant to relevant people scored a 6 on this which is not as these these 21 were had i think 10 i think but but if you compare with these ones i think they scored a one or 2 not very relevant so if if there are good reason not to put teletext it is okay but just know that people find it somehow relevant that is for the main functions i think and then we can ask ourself what people do not have that may be useful for instance i think net next slide one of the thing the trend that you are probably aware of is the possibility the eventual possibility of having speech recognition in your remote control so you would not have to tap tap in your buttons but just tell your remote control or whatever you need you have what you want so we have conducted a survey about whether people would like or not to have this kind of functionality in their remote control and as we can see it really depends on the age young people probably because it is a buzz word find it very relevant and as the age goes up the the relevance goes down yeah so now it really depends on the kind of targeting wha who are we targeting with this remote control i think if we are targeting young people then it is probably something we have to consider cause if we are targeting you very old people this is something they really do not know why they this should be so now this is of course depends on that okay and i do not have any conclusion i did not have time the meeting was very tight so that is basically my findings and if you have any question i think it is good okay you done a good review i got one question you are a market expert so should we aim at the young people or not i can go back thank you yeah one question yeah i am i think we should aim at the young people but i think they are they are those who might be more interested in a in a new device in general the the early adopters of a new device are young people less than more than okay then teletext is used less then teletext is useless for them i think yeah okay because they they have other means of finding their information yeah okay but yeah that is good point yep okay nope kay okay thank you so now i think it is the turn of the the i am not sure of the technical function so so i think it is you huh it is no that is me techni function of what effect no user requiremen yeah okay wait a 2nd i have to do working design so argh so you are that is but this but number 3 yes so my name is mark dwight and i am responsible for user interface design however project manager asked me to give you some presentation about technical functions design as i am a more an artist that is going to be less technical functions but more user interface and current intentions and everything which is linked with this so next slide please okay let us go and a general method which is seems to be very useful for our task is not to forget about occam razor we should never complicate things too much we should only make a remote control nothing more nothing more than this just a remote control cause current remote controls they are never easy enough to use makes sense so make a click please so here is this remote control it is quite a standard one but it is not from a t v it is from a much easier device like air conditioning or something but you know we can use it for a t v easily only buttons we need is on off volume channels and maybe some options or something else and please make a click compared to this one it is which one would you prefer i guess this yeah yeah i would say the simplest one as long as there are the i find the buttons that i need every time i need a button sure sure yeah maybe it can be yeah middle of like between those 2 li yeah and our method is going to be provide simple 0 sorry simple desires into simple actions nice nice sentence findings okay 0 sorry our question of the style we should remember that our company puts fashion into electronics and we should never forget about it concept s you should yeah be simple be simple and you will lean on this market market is a of remote controls you know it better it is very well it is it is not an easy field to to play you know so be simple for personal preferences i think that to make a baby proof remote control it got to be a titanium it is a really good style it going to be look like like this it is unbreakable and it is very universal w we will have a screen with a back light which can change colors and we can put all the options into this screen we will need only few buttons all the other things can be controlled through the screen and all these buttons should be easy to find and to click cause when you watch a movie and you want to change something you always try to find a good button and click it but you should do it by touching it and finding it easily just by touch so press i would propose this concept for design just few buttons a screen with a back light which can change colors titanium i think and what else i got just very few and good ideas we need power and volume and let us include 2 nice features into this device 1st power on and off can be made fully automatic when you go to the sofa take your control and point it to the t v it is off it is on the t v turns on and when does it turn off when you do not touch the control but you go out of the 0 so you have a for for enough time like you sensing sensor machine that knows it is a question to our technical design our 2 engineers tech and another nice feature that i would like to implement is volume control suppose you set u you set up some volume and then you move out or you move to the other corner of the room and take your control with you like you want to to change the chair or you want to move to the armchair from the sofa or something and then the volume changes or you want to go to the kitchen it is easy to do you just control the according to your distance to and the angle maybe if you have a stereo system distance according to the distance yeah yeah yeah i am not sure about the screen wha what is the use usefulness of the screen so is it a touch screen by the way i think it can be just a menu which can be controlled with a left right up down and enter so it gives instructions but it has to be with an back light somehow yeah so its main purpose in fact is a back light which change colors which makes it easier to find okay and each can it can respond for your voice like it can turn on the light for you just to f find it easily yeah okay so basically that is it i see that you target several s application not only t v but i like we talk about universal remote control can be easily done cause yeah you got simple designs y we should put it to simple actions let it be universal so you want to use it for your hi fi system you want to change tracks and you want to adjust volume just few actions a few actions for everything s all the rest we sh we will put it into this menu on the screen since we were targeting a really soon date for the the the i issuing of this remote control i think we will only concentrate on t v for the moment and then maybe m make it more generalized yeah okay okay yeah and it okay but it is quite universal you know we can just extend it to any device so for instance if i want to go to directly to channel 25 how would i do can i do that with this 25 yeah let us say i am on channel 8 now you know these days we have 100s of channels that is not so easy to go just next next next when you have 100s of channels in fact i would propose another solution or is it basically you use just 4 or 5 channels right most people yeah yeah so set up your t v set like channels that you use they are one 23 and 5 and you will never have to go to a 25s channel in fact in in one remote control that i have seen instead of doing that d you could just say these are the cha ch channel 3 2848 and 64 are those that i want to by cycled with my next button yeah it is it is the same solution i think i yeah b yeah but even we can have some l c d display like you can de you can just button the number and then it go t because go to channel 25 one thing is that as i said in my presentation people really do like to z zap so even if they are only watching 4 or 5 channels yeah i think they want to zap out of the 100 channels just because this is one kind of thing they do zapping but still yeah yeah on zap it is only next next next next next yeah yeah and it is only next yeah yeah so but you have to we got these buttons here okay next next yeah or say this can be back yeah but otherwise like we can put some display on numbers and then they can just press suppose 25 they just press 2 and 5 and then so it would be okay yeah maybe we can make different modes for each button and you can change mode zapping mode or yeah yeah yeah alright current chan yeah yeah yeah but since we are focusing only on t v remote controls so we can have more functions for t v if you want to go for a universal then we ought to limit for functions for each of our devices listening more yeah okay could we carry out some research if we w really need this like how many people really need to go to channel number 25 and then to 64 well i could could have a look at that maybe okay yeah yeah i will check in my department if there is someone specialist in that okay okay although i do not know alright thanks for your attention you are finish okay so now the technical aspects of this new device 2 yeah if sorry you prefer it yeah as you know i am mister ramaro i am an expert in industrial design of all electronic devices and i previously devised many like digital calculators and electronic calculators so now i will briefly describe the working design of our remote control well as you know the basic function of remote control is sending some message to the the device like t v or v c r or d v d player etcetera so we will have a p portable device which will send message to the the main device like t v so we need to have some energy source to do what to do the functions what we want on this portable device and usually this so to do these functions we need an interface which basically some kind of pressing buttons or keys or like moving jack or something like that and then these messages these key buttons can be transferred into some kind of message and then it will process by the chip and then it will generate some information to the main device it is generally in the form of infrared or some kind of s sensor information then we will have the main control in the main device to do the particular action what we want so basically we need since we are focusing on our interface device remote control we need few components mainly the energy source like the battery and then we have user interface like the keypad and you know buttons we want and then we have some chip it is mainly digital signal processing chip because since we are i am one doing mostly digital devices we ought to have some kind of processor which take care of all these functions and put it in some digital format and then we will have the infrared l e d source which sends the information to the main device then we will have switch in our main device to do particular operations and we ought to do different codes for different t v s so some t v s will have different encryption codes for doing s s channel changing and these things okay to make it quite an universal device yeah yeah because the people do not use one particular brand so or at least we have more more than 5 brands which are really good okay so we need to check their specifications and do their encryption that is passing information to the t v device so we need to have particular encryption codes okay then components so we have the main energy source and then we will have some buttons and then we will have infrared source and then we have some inside some chip in in the device since i do not have much time so i will input the connections to all this components and since i also want to know feedback from our marketing expert and user interface so if you want to add some more components we can incorporate them and from from the discussion we had do you can you make it on the whiteboard or yeah yeah i am sure because since our user interface speech recognition and also marketing expert for the speech recognition is really handy so we can have another like s simple speech recogniser on our d s b chip since we have some kind of energy this is our this normal battery so this battery once you s switch on it will take power and we can have some speech recognition and in our g generally small digital signal processing chip so that and we will put the small simple speech recogniser and we can also train the speech recogniser for particular user so you just yeah on train it okay so that we just use simple recog no but but too complex but very very good to sell yeah no even in you can find even simple mobile device like any mobile brand you can have these voice dialers or these things yeah think of a all these young people who would love to say that this remote control only works for them okay okay yeah and ha ha you cannot use my remote control because it is targeted to me yeah whatever and what about the price of this component so maybe we can make it in €5 and even less than that because we want to have 1000000s and in bulk it okay cheap 1000000s so we can make really simp and we want to make really simple device because we have only very few words like like power okay cheap switch on or some like then we will have something like this we will have volume and then we will have s particular channel so users can listen the user will just be able to say please can you pump up the vo pump up the volume or or it will be something like volume ye no yeah a user can use any kind of sender but they should have this prompt volume and then yeah volume and decrease or increase up down okay with a keywords and yeah so we try to only recognize those words and and because we can not really say user to say same wording then it become more mechanical and yeah okay couple of words okay okay and then we can have channel they can say okay i want 8 because we do not know like users have different programs i mean they do not really follow same channels strict so we just want channel number we do not want like b b c or c n n or something else because okay okay of course it has to be it will be complicated so we will have only these 3 main basic anyway volume is not really speech recognition problem okay it is it it will be take care of our main no you know it is a conceptual question cause now i see th this the picture in front of my eyes like a user taking his remote control and shouting into it but then i think you volume up volume up and and he is coming you know he is really annoyed with this down up down you 1st of all i i think this is not functionality that it is going to be instead of using the buttons no in no not only speech yeah it is on top of using the button okay for this budget like €12 i it is an option well i dunno yeah actually we we can have one switch to like switch on on and off this processor and this really suppose like here we have our main chip which controls power volume and this part and this d s p s again this to have some interaction like suppose people use d s p then it particularly sends some information to the chip like in some form like volume and like this key so it may not be like very expensive because since we are only focusing on t v remote control so and we have only few things here okay t v okay sho to to train okay yeah did you consider the r gest gesture recognition like if i want to put volume up i like do i take my remote control do like something like this point we did not consider because it is it is very expensive because v our target is only like €125 and roll em up or roll em down very expensive no and well what about the idea of automatic on off on the button yeah why that is just and volume control yeah even automatic on off is also a bit problematic because it different criteria for different people like so suppose people are really they just they do not touch the remote and y you do not know how much time you need to switch on or switch off and so but sh should we target a a user personalized remote control so in in a given room there might be more than one remote control we would have each one and with our own personal settings yay yeah yeah that can be possible especially for power settings so user can say okay suppose they are watching a tennis match or something then they can say okay after one hour i would not that make arguments they can make yeah of course i want that is no problem we will sell more yeah we can have and we can increase this the strength y you can buy one with we got a really good market expert yeah exactly yeah let us send more let us sell more okay okay you have something else to say not very much like yeah no okay thanks okay thanks thank you yep thank you so can you just yeah i think okay we are just on time so we are now going to l have the lunch break great then we will work again for 30 minutes individual work and we will meet again for the next meeting and in this one want to to be more focused on the individual actions the on the components so you will focus on the component concept yeah yeah of course the u i d mark will be focused on the user interface concept and our m market expert sammy benjo on the trend watching mark will so of course like before specific instruction will be sent to you by your personal personal coach well i think that is all and we have maybe we have to we say only for t v not teletext i think automatic on off control it is not possible it is in current price yeah difficult yeah maybe in the next step if we make it work yeah but speech recogniser can be possible yeah implemented 0 okay we can think about that and do you see something else no should it be equipped with the with speakers speakers in the remote cont like you want to find it you shout 0 yeah control and it answers is i am here yeah that is or it just beeps that would be enough just beeps or maybe you want to phone him something very cheap but that is ex that is expensive yeah yeah yeah since now all yeah yeah especially the power it really consumes because it should be all the time on and think huh well i i heard of devices where you just whistle them and and they because of the the frequency they they just answer to that and and it is answered yeah yeah i can not whistle no no i can not you can not whistle huh or a clap you can clap clap clap clap it is a good i i think it is universal can you yeah clap is good yeah tak just a suggestion okay what about people without hand yeah with only one hand yeah i think it is good these are not our target people okay but it is a good feature i guess yeah we need to think about more how to incorporate it okay just do not interfere with other devices like cause like all these people do that their lights are turning on with clapping 0 that is e that already exists okay okay 0 yeah i got it at my home like 0 yeah you do have oops wow ah it is you are trendy so let us to think s so that yeah think about it yeah okay i think that could be in the component concept yeah it yes okay okay good we are done so yeah let us go to lunch yeah right thanks thank you thank you very much
so so so for this functional design thing of course so i will take the minutes you 3 are going to do presentation and we want to know at the end to know the new project is requirement so we need to know the user needs that we want to fulfill to fulfill the from the technical part we want to know how it is going to work and 3rd part i do not remember which is not very good ah of course how to design this this nice stuff yeah so so let us go for the 3 presentations 1st the marketing expert okay so i do not know if i can do that like this yeah so it is being modified do you want yeah open read only i hope i saved it so yeah i know just like that this is my name so as you know you i think you already know me sami benjio i am the expert in marketing and i want to tell you about what people want and like and dislike in remote controls and i hope this is going to help you to design it correctly so next please yeah it is put the full page yeah maybe in the full page because i spend lots of time doing this presentation f 5 okay so basically what i suggest is that instead of deciding ourselves what could be and what should be good remote control let us ask people who are users of remote controls how they feel about the current remote controls what they like what they do not like and what they do not like what they do with them by the way because they are supposed to be useful do not forget about that so we have we have conducted a survey on the use of remote controls and i would like to show you some of the results we found on this survey and next please yeah so basically what we found was that there are several things that the user do not like in remote controls 1st of all they find it very ugly current remote controls as you know they are the same as this one they are not nice color not nice shape they are all the same and they are not good looking what is interesting is that in fact it seems that people are ready to pay for a nice and fancy looking remote controls so i think we should probably spend lots of time and effort in that and the other thing is that the current remote controls are not so easy to use and the current facilities that they offer do not match what people really want to use their remote controls for instance we see that they zap very often so i think this is a very important functionality it should be easy for them to zap in one way or another and most of the buttons on current remote controls are not used so i think we should design something where some of the buttons which are those that are used should be easier to see and use than others that only a couple of people are using next please now people are very frustrated with their remote controls for instance they do not even find it it is often lost somewhere in your home and nobody knows where it is maybe if we have something where we could ask the remote control please where are you something to like i think phones some of the phones have some of these kind of functionality of course phone you can always phone your phone but you can not phone your but why not yeah and because of the fact that there are so many buttons in these remote controls that nobody use in fact they do not even know how to use them so most of the the people say they do not know how to do to use properly their remote controls and they are bad for rsi but i do not remember what is aerosai so i think they are bad okay that is not great nobody has any idea about that well i will check it with my ultra magnetic waves or something like okay i think it is a technical thing which yeah because infrared uses some electromagnetic but 26% it is a lot of people for concept that we do not know but we have to take this into account every force you know everything some of us knows so anyway that is for what the biggest frustration of the user and what else do i have next slide 0 yeah so we have listed a couple of functions that may be used by the user in the current available remote controls and the table is not very nice to read but what is important is to understand that the power button is not used often because in general you use it only once per session but it is very relevant people want to have a power button channel selection is often used very often use and indeed very relevant now i remember what is rsi it is repetitivity stress injury we have to be careful with that word but anyway i continue my presentation so yeah channel selection is very important very often used volume is not often used but people want to have control on volume and that makes sense of course and then you have things which are very much less often used like the settings audio settings screen settings even teletext and channel settings all of them they are not often used and they are more or less relevant or less relevant it seems that people find teletext relevant even if i personally never use it but it seems that it is average relevant at least i have been told that we do not consider teletext that it is out of date because of internet i can tell you that in a scale between one and 10 relevant not relevant to relevant people scored a 6 on this which is not as these 21s had i think 10 i think but if you compare with these ones i think they scored a one or 2 not very relevant so if there are good reason not to put teletext it is okay but just know that people find it somehow relevant that is for the main functions i think and then we can ask ourselves what people do not have that may be useful for instance i think next slide one of the things the trend that you are probably aware of is the possibility the eventual possibility of having special recognition in your remote control so you would not have to tap in your buttons but just tell your remote control or whatever unit you have what you want so we have conducted a survey about whether people would like or not to have this kind of functionality in their remote control and as we can see it really depends on the age young people probably because it is a buzzword find it very relevant and as the age goes up the relevance goes down so now it really depends on the kind of targeting who are we targeting with this remote control i think if we are targeting young people then it is probably something we have to consider we are targeting you are very old people this is something they really do not know why they should be so now this is of course depends on that and i do not have any conclusion i did not have time the meeting was very tight so that is basically my findings if you have any question i think it is good okay i can really one question yeah you are a market expert so i am should we aim at a young people or not i think we should aim at the young people but i think they are those who might be more interested in the new device in general the early adopters of a new device are young people less than more than then tel text is useless then teletext is useless for them i think yeah because they have other means of finding their information yeah but that is a good point okay okay thank you so now i think it is the turn of the i am not sure of the technical function so so i think it is you no that is me what do you is a requirement yeah i have to do working design so you are that is participant number 3 yes so my name is  so my name is so my name is mark twight and i am responsible for user interface design however product manager asked me to give you some presentation about technical functions design as i am more an artist that is going to be less technical functions but more user interface and current intentions and everything which is linked with this so next slide please and a general method which seems to be very useful for our task is not to forget about the ockom razor we should never complicate things too much we should only make a remote control nothing more nothing more than this just remote control because current remote controls they are never easy enough to use so make a click place so here is his remote control it is quite a standard one but it is not from a tv it is from a much easier device like air conditioning or something but you know we can use it for a tv easily only buttons we need is on off volume channels and maybe some options or something else something else and please make a click compared to this one which one would you prefer i guess is i would say the simplest one as long as there are the i find the buttons that i need every time i need a button sure sure maybe it can be a middle of like between those 2 and our method is going to be provide simple sorry simple desires into simple action nice nice sentence findings 0 sorry our passion is a style we should remember that our company puts fashion into electronics and we should never forget about it concept be simple be simple and you will win on this market marketers of remote controls you know it better it is very well it is not an easy field to play you know so be simple for personal preferences i think that to make a baby proof remote control it got to be a titanium it is a really good style it is going to look like this it is unbreakable and it is very universal we will have a screen with a backlight which can change colors and we can put all the options into this screen we will need only few buttons all the other things can be controlled through the screen and all these buttons should be easy to find and to click because when you watch a movie and you want to change something you always try to find a good button and click it but you should do it by touching it and find it easily just by touch so press i would propose this concept for design just view you about buttons a screen with a backlight which can change colors titanium think and what else i got just very few good ideas we need power and volume and let us include 2 nice features into this device 1st power on and off can be made fully automatic when you go to the software take your control and point into the tv the tv the tv turns on and when does it turn off when you do not touch the control but you go out of it for enough time like you sensing sensor machine that it is a question to our technical designer to engineers and another nice feature that i would like to implement is the volume control suppose you have set up some volume some volume and then you move out or you move to the other corner of the room and take your control with you like you want to change the chair or you want to move to the armchair from the sofa or you want to move to the volume changes it is easy to do you just control the according to your distance according to the distance and the angle maybe if you have a yeah yeah yeah i am not sure the screen what what is the use usefulness of the screen is it a touch screen by the way i think it can be just a menu which can be controlled with the left right up down and enter so it gives instructions but it has to be then back light somehow so its main purpose in fact is a backlight which change colors which makes it easier to find and it can it can respond for your voice like it can turn on the light for you just to find it easily okay so basically that is it and i see that you target several applications not only tv but like we talk about universal remote control can be easily done because you got simple designs we should put it to simple actions let it be universal so you want to use it for your hi fi system you want to change tracks and you want to adjust volume just a few actions few actions for everything all the rest we will put it into this menu on the screen since we were targeting a really soon date for the the issuing of this remote control i think we will only concentrate on tv for the moment okay okay but it is quite universal yeah we can just extend it to any device for instance if i want to go directly to channel 25 how would i do can i do that with this 25 yeah let us say i am on channel 8 now you know these days we have 100s of channels that is not so easy to go just next next next when you have 100s of channels in fact i would propose another solution basically you use just 4 or 5 channels most people yeah so set up your tv set like channels that you use they are 123 and 5 and you will never have to go to a 25th channel in fact in one remote control that i have seen instead of doing that you could just say these are the channel 3 28 48 and 64 64 are those that i want to be cycled with my next button yeah it is the same solution yeah but even we can have some lcd display that you can go do channel 35 but on the number and then you go to go one thing is that as i said in my presentation people really do like to zap so even if they are only watching 4 or 5 channels i think they want to zap out of the 100 channels just because this is one kind of thing they do and zap it is only next next yeah so but you have to you got these buttons here okay next next next or say this can be back but other is like we can put some display on numbers and then they can just press so it would be so it would be so it would be maybe we can make different modes for each button you can change the mapping mode or all right curious because since we are focusing only on tv remote control so we can have more functions for tv if you want to go for universal then we have to limit for functions for each of our devices okay could we carry out some research if you really need this like how many people really need to go to channel number 25 and then to 640 i could could have a look at that maybe i will check in my department if there is someone specialist in that although i do not know thanks for your attention so now the technical aspects of this new device this new device i am an expert in industrial design of all electronic devices and i previously devised many digital calculators and electronic calculators so now i will briefly describe the working design of our remote control well as you know the basic function of remote control is sending some message to the the device like tv or vcr or dvd player etc so we will have portable device which will send message to the the main device like tv so we need to have some energy source to do what to do the functions what we want on this portable device and usually these so to do these functions we need an interface it is basically some kind of pressing buttons or keys or like moving jack or something like that and then these messages these key buttons can be transferred into some kind of message and then it will process by the chip and then it will generate some information to the main device it is generally in the form of infrared or some kind of sensor information then we will have the main control in the main device to do the particular action what we want so basically we need since we are focusing on our interface device that is our remote control we need few components mainly the energy source like the battery and then we have user interface like the keypad and new buttons we want and and then we have some chip it is mainly digital signal processing chip because since we are involved doing mostly digital devices we have to have some kind of processor which take care of all these functions and put it in some digital format and then we will have the infrared led source which sends the information to the main device then we will have switch in our main device to do particular our operations and we have to do different codes for different tvs so some tvs will have different encryption codes for doing channel changing and these things to make it quite an universal device yeah because people do not use one particular band so at least we have more more than 5 brands which are really good so we need to check their specifications and do our encryption that is passing information to the tv device so we need to have particular encryption codes then components so we have the main energy source and then we will have some buttons and then we will have infrared source and then we have some inside some chip in the device i do not have much time so i did not put the connection to all these components and since i also want to no feedback from our marketing expert and user interface so if you want to add some more components we can incorporate them from a discussion we had can you make it on the whiteboard yeah i am sure because since our user interface engineers suggesting speech recognition and also marketing expert found that speech recognition is really handy so we can have another like simple speech recognition on our dsp chip since we have some kind of energy this is our just normal battery so this battery once you switch on it will take power and we can have some speech recognition and in our generally small digital signal processing chip so that and we will put the small simple speech recognizer and we can also try in the speech recognizer for particular user so you just yeah so we just use simple too complex but very very good to sell yeah even you can find even simple mobile device like any mobile brand you can have this voice dealers or think of all these young people who would love to say that this remote control only works for them okay you cannot use my remote control because it is targeted to me whatever and what about the price of this component maybe we can make between €5 and even less than that because we want to have 1000000s and in bulk so we can make really simple and we want to make really simple device because we have only very few words like like power switch on or some like then we will have something like this we will have volume and then we will have particular channel so users can decide so we will just be able to say please can you pop up the volume or it will be something like volume up user can use any kind of sentence but they should have these prompted words volume and then with keywords yeah volume decrease or increase so we try to only recognize those words and and because we can not really say user to say same word and then it become more mechanical and then we can have channel they can say okay i want 8 because we do not know like users have different programs i mean they do not really follow the same channel structure so we just want channel number we do not want like bbc or cnn or something of course it has to be complicated so we will have only these 3 main basic okay anyway volume is not really speech recognition problem it will be taken of our main no it is a conceptual question because now i see the picture in front of my eyes like a user taking his remote control and showing out and into it wall you mouth wall him up but i think he is coming you know he is really a note was this you down up down 1st of all i think this is not a functionality that is going to be instead of using the buttons it is on top of using the button okay for this budget like €12 well i do not know no actually we can have one switch to like switch on and of this dsp processor and this really parallel to the suppose like here we have our main chip which controls power volume and these buttons and this dsps again these to have some interaction like suppose people use dsp then it particularly sends some information to the chip like in some form like volume increase or like this key deep so it need not be like very expensive because since we are only focusing on tv remote controls okay and we have only few things here 22 things okay did you consider the gesture recognition like if i want to put volume up i like do i take my remote control do like something like volume up or pull them down at this point we did not consider because it is very expensive no it is very expensive because our target is only like €125 what about the idea of automatic on off and yeah even automatic on off is also a bit problematic because different criteria for different people like so suppose people are really they just they do not touch the remote and you do not know how much time you need to switch on or switch off and should we target the user personalized the remote control so in in a given room there might be more than one remote control we would have each one yeah and with our own personal settings yeah that can be possible especially for power settings so user can say okay suppose they are watching a tennis match or something then they can say okay after one hour would not that make arguments yeah of course that is no problem we will sell more we can increase the strength exactly you can buy yeah let us send more let us sell more okay okay you have something else to say not very much no okay thanks okay thanks thank you so can you just i think okay we are just on time so we are now going to have the lunch break great then we will work again for 30 minutes in video work and we will meet again for the next meeting and in this one i want to to be more focused on the individual actions on the components so you will focus on the component concept of course the uid mark will be focused on the user interface concept and our market expert sami benjo on the trend watching so of course like before specific instruction we will be saying to you by your personal coach 0 i think that is all and we have maybe we have to we say only for tv not a text text i think automatic on off control it is not possible it is difficult in current phrase yeah maybe in the next step if we make it work but speech recogniser can be possible okay we can think about that and do you see something else no should it be equipped with speakers speakers like you want to find it you shout control and it answers i am here or it just beeps that would be it or maybe you want to phone him but that is expensive especially the power it really consumes because it should be all the time on and i heard of devices where you just whistle them and the because of the frequency they just i can not answer to that you can not whistle no or a clap you can clap it is a good i think it is universal with only one hand yeah i think these are not our target people but it is a good feature i guess we need to think about more how to incorporate just do not interfere with other devices like because like always people do that the lights are turning on with clapping 0 that is it that already exists yeah i got it at my home 0 yeah you do have wow you are trendy so let us think think about it yeah i think that could be the component concept yeah okay good we are done yeah yeah thank you thank you very much thank you i am