us households will be net sellers of 750 billion in equities this year according to a goldman sachs forecast instead those investors will put money into credit and money market assets analyst cormac conner said in a note wednesday highfrequency data show that 51 billion has flowed out of us equity mutual funds and etfs so far this year while 282 billion has flowed into money market funds and 137 billion has flowed into us bond funds he pointed out the current level of market yields clearly shows that the era of tina there is no alternative has ended and that now there are reasonable alternatives tara to equities conner wrote although equity demand remained resilient amid sharply rising rates in 2022 we believe the ytd flows into money market and bond funds signal an escalating household shift away from equities and toward the alternatives the firm came up with 750 billion by modeling demand for equities as a share of households total financial assets in sixmonth periods since 1980 as compared to the personal savings rate and 10year treasury yield in addition it also tests the model against household equity demand less its estimate of hedge fund net equity demand regardless of which of these household demand series we use household equity demand tends to increase when the savings rate rises and decreases when 10year yields fall conner explained its downside case shows household selling could total 11 trillion stocks have struggled this year as i nterest rates surged along with federal reserve interest rate hikes  sending some incomeseeking investors into treasurys yields move inversely to prices recently the bank crisis caused investors to flee into the safety of bonds causing yields to drop from highs a bit the 10year is now yielding about 348 however goldman sachs economists forecast that the 10year yield will rise to 42 by the end of 2023 the firm also predicts the personal savings rate will rise from 45 to 53 as high interest rates in money market funds attract those searching for income the average yield on the crane datas crane 100 money fund index  comprising the 100 largest taxable money funds is 442 the 750 billion of net selling would reverse the previous six years of household equity demand conner said even if the recent decline in treasury yields persist households will still be selling equities conner said if the 10year yield stays around 34 the firm forecasts household net selling would fall to 700 billion however the good news for the stock market is that foreign investors and corporate buyers are expected to be net buyers of 550 million and 350 billion in us equities respectively goldmans analysis found cnbcs michael bloom contributed reporting