flow beverages shares rose strongly monday after striking a deal to become the official water sponsor of entertainment company live nation canada which will make its alkaline spring water available at nearly 1000 concerts across the country in morning trading the shares were 85 higher at c045 the stock has more than doubled so far this year though its down 14 over the last 12 months flow said the partnership with live nation will help drive food service segment growth and provide opportunities for sampling and brand partnerships and will build on its efforts to eliminate singleuse plastics reduce greenhouse gas emissions by 50 and contribute zero waste to landfill by 2030