adobe inc on tuesday lowered a key subscription revenue metric and estimated a 75 million annual revenue hit from the war in ukraine the company reduced its digital media annualized recurring revenue balance by 75 million which it said represented all arr for existing business in russia and belarus and while it intends to continue offering those services in ukraine it said it had reduced arr by an additional 12 million which it said represents the entire digital media business in ukraine this quarter it expects to generate a profit of 244 a share or 330 a share as adjusted on 434 billion in revenue that forecast which it said factors in the current conditions fell short of analysts projection of 256 a share or 335 a share as adjusted and 44 billion in revenue according to factset