The image is a digital billboard advertisement featuring a woman riding a bicycle. The text on the billboard is in French and reads: "Kfiri L'ois Ramenons-les à la maison." This translates to "Let's bring them back home" in English. The background of the billboard includes a colorful, abstract design with various shapes and colors. The billboard is displayed on a large screen, which is part of a television network, as indicated by the "NEX TV" logo visible in the upper right corner.