The image shows a group of people dressed in red outfits, likely Santa Claus costumes, standing together outdoors. They appear to be on a tram or cable car, as indicated by the structure behind them. The individuals are holding various items such as Santa hats, scarves, and other festive accessories. The attire of the group is casual, with many wearing jeans and t-shirts. The setting suggests a festive event, possibly related to Christmas or a similar holiday celebration.