IIIT-Delhi; State University of New York at Buffalo; Adobe; BITS, Pilani
Ashmit Khandelwal, Aditya Agrawal, Aanisha Bhattacharyya, Yaman Singla, Somesh Singh, Uttaran Bhattacharya, Ishita Dasgupta, Stefano Petrangeli, Rajiv Ratn Shah, Changyou Chen, Balaji Krishnamurthy
large language models;behavior simulation;large content and behavior models;behavior understanding;behavior in the wild;computational marketing;computational behavior science
Large Content And Behavior Models To Understand, Simulate, And Optimize Content And Behavior