지상파가 값비싸게 중계권을 구입한 상황에서 이용자가 많은 네이버에 전보다 많은 금액을 요구했고, 네이버는 중계권 구입을 망설인 것으로 알려졌다.
With terrestrial broadcasters' expensive purchase of broadcasting rights, Naver, which has many users, reportedly was demanded a larger amount than before, and Naver hesitated to purchase broadcasting rights.