Projects to help a person in need often a friend or family member are the most popular muse of crowdfunding platforms donors who have contributed
Users frequently contribute to crowdfunding projects as a way to help individuals in need. Fully 68% of crowdfunding donors have contributed to a project to help someone facing some sort of hardship or financial challenge, making it the most common type of project of the five evaluated in this survey. In addition to these types of projects:
Contributions to help someone in need are more often directed toward a person who is already known by the donor, as opposed to a stranger or a public figure. Among those who have contributed to a crowdsourced project to help someone in need, 63% say they have given to help a friend of a friend or an acquaintance, while 62% have contributed to help a close friend or member of their family. By contrast, just 7% of these donors have given to a campaign to assist a public figure, while 28% have given to help someone who was not a public figure but whom they did not know personally.
Projects to help a person in need often a friend or  | family member are the most popular muse of  | crowdfunding platforms  | % of U.S. crowdfunding  | Among the 68% of donors who  | donors who have contributed  | have contributed to a project to  | to a project  | help a person in need, the %  | To help  | who donated to  | 68%  | person in need  | friend-ofaffiend  | To fund a new  | 34  | 63%  | or acquaintance  | product or invention  | a close friend or  | For a school  | 32  | 62  | family member  | For a musician or  | Someone you didn't know  | 30  | 28  | other creative artist  | (not a public figure)  | To fund a business  | 10  | public figure  | (e.g. restaurant)  | Source Survey conducted Nov 24-Dec 21 2015.  | "Shared, Colla borative and On Demand: The New Digital Economy  | PEW RESEARCH CENTER 