Candidate Coverage and Candidate Visibility Barack Obama John McCain
The amount of news coverage of Obama bore a closer relationship to his public visibility than was the case for McCain. Throughout much of the summer, Obama received more coverage than McCain, according to a content analysis by Pew’s Project for Excellence in Journalism (PEJ); Obama also was much more visible with the public. Yet even when McCain caught up to Obama in news coverage after the nominating conventions, Obama remained far and away the most visible candidate to the public.
Candidate Coverage and Candidate Visibility  | Barack Obama  | John McCain  | 80  | 80  | 60  | 60  | 40  | 20  | 20  | Q  | Nov  | Jun  | Jun  | Nov  | Pro ject for Exce lence  | Percent of campaign featuring  | in Journa lism  | news stories campaign featuring  | Campaign Coverage index  | Pew Research Cente for  | Percent of public  | the People a the Press  | hearing most about  | Me ws interest Surveys 