[header] How to create marketing materials for a nonprofit organization [title] Decide what your marketing goals are. [step] By sharing materials, you are either informing people or asking them to act by donating, volunteering, joining or supporting. [title] Evaluate your audience. 
[step] Determine how they will best respond to marketing materials. [substeps] Use printed materials such as postcards, newsletters and brochures if your audience is older or less likely to use computers.