[header] How to advertise on yahoo finance [title] Calculate your advertising budget. [step] Leave room for marginal adjustments such as fluctuating advertising rates and seasonal considerations. Plan your budget according to the type of business you're marketing. 
For example, if your company specializes in financial services like income tax preparation, the majority of your advertising budget should be spent during the first quarter of the year, before the middle of april. [substeps] Determine the percentage of your budget to be designated for advertising on yahoo finance, and how much will be spent on other media outlets like radio, newspaper, or other internet sites.