[header] How to be a wine sales rep [title] Read about wine. [step] In order to be a successful wine sales rep, you need to learn all you can about wine. Read up on the different sources and fermentation processes associated with various types of wine, and learn about the vintages and pairings that people tend to prefer. 
Pay special attention to local wines, if this exists in your area. [substeps] Subscribe to periodicals like " wine spectator " and " decanter " to keep up with current trends in wine.