[header] How to cope with insults [title] Decide what response, if any, is necessary. [step] Use the information gleaned about the person, the context, and how an outsider might view the insult to determine your reaction. [title] Ignore the insult. 
[step] Choosing to ignore an insult can give you power over the offender. People make offensive remarks for some sort of reaction--perhaps to embarrass you or get under your skin.