[header] How to add a business to google maps [title] Determine if you have a google account. [step] You don't have to use a gmail.com address to own a google account, you can login to google with just about any email address. For gmb to work, your google account must be associated with the location you are trying to add or manage. 
If you do not have a google account associated with your business, create one. This account will be linked to the google my business dashboard you are creating.