[header] How to get people to do stuff [title] Understand the psychology. [step] Giving people what they want and need can make them more inclined to listen to the requests you make of them. [substeps] This isn't a matter of putting people into your debt. 
Doing one major favor for someone may make that person feel indebted to you, but once he or she repays the favor once, the interaction ends. Instead, you need to demonstrate a continual effort to meet the needs of the other person without making him or her feel obligated to return the favor.