[header] How to advertise to college students [title] Use video advertising. [step] Make short videos advertising your business or product and promote them on youtube and social media. College students as a whole spend a lot of time online and on social media, so engaging online video content is an effective way to reach them. 
[substeps] For example, if you're advertising a dorm room cleaning service, you could make a video featuring a college student with a messy dorm who hires your company to help. [title] Take advantage of targeted social media ads.