[header] How to evaluate an e commerce website [title] Ask friends, clients or colleagues to evaluate the same website based on the same criteria. [step] Two or more evaluations will help you account for what is subjective and come up with an average score. [title] Decide on the criteria for evaluating a website and create a spreadsheet on a computer program or piece of paper. 
[step] Ask your fellow evaluators to rate the website on a scale of 1 to 5 , 1 to 10 or simply by checking a box if the website has that feature. [title] Bring up the website on your computer.