[header] How to make good quotes [title] Figure out your themes. [step] Brainstorm a list of the top themes you want to address with your quote. Give yourself fifteen minutes to jot down the themes or issues you want to address with your quote. 
You can use point form, such as single words or short phrases that indicate a theme. [substeps] If you are writing a sports quote, your key themes might include: performance, athleticism, endurance, perseverance and nutrition.