How is Technology Innovation Driving Changes in China?
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Zhang, Peng
Zhang, Xiangdong
Zeng, Dejun
Shan, Feng
Ruan, Ying
Qin, Liwen
New ways of thinking and creative applications of technology innovation, as a set of genes, are being planted into various fields in China. They provide a new lens to see and think about the reshaping of many industries, and corresponding influences over city, society, economy, and environment – higher efficiency, more added-value, upgraded consumption led by new products & services, etc.
 Welcome back to stage two. We leave the door open so that the people can come in. For the next hour we like to go with you to China to hear what's going on over there in the world of technology, how the technology drives the life over there. And we like to listen to hear it from the people from Geek Park, one of the most prominent technology media in China. So please give a warm welcome. I cannot. This one is working. Okay. Hello, everyone. Thank you for coming here and to learn about something really new about China. My name is Qing Liwen and I came to settle down in Berlin three and a half years ago and really, really fall in love with this city. And so I started my own consultancy firm to help to facilitate exchange between the innovation power between China and Germany. And I was lucky enough to find a Chinese partner, which is Geek Park, the biggest innovators community in China. And last year, the founder, Zhang Peng, was here and gave a brilliant talk introducing China's geek culture. This year, he kept his promise last year and brought, bring back a delegation of Chinese innovators. And now Zhang Peng will get on stage and give you a brief introduction of what Geek Park is and what does it do and why it can show you the best angle to observe the innovation power in China. Thank you. Well, thank you guys. It's my great pleasure to come back here. And last year, I have a speech in Republic talking about, talked about how geek culture make impact to Chinese society and economy. And I made a promise. I made a promise that we, I will brought some of my friends, those geeks come back here and to prove what I'm talking about is true. And I think I need to thank Li Wen and the organizer of Republic to give me the opportunity to fulfill my promise. And today, I brought four of my friends and all of them are very talented, talented entrepreneurs in China. And they all try to build an innovative product and to use the part enabled by the power of technology. And also, I think they have a strong dream to build beautiful things. So, because in China, there are a lot of changes is happening. Like we, we are building some product, not just cheap, and we are building some product with high quality. And the society really accept that those high quality product and they want to pay for that. And I think that's today, China is no longer just a mysterious oriental country far, far away. It's already a part of the world. So, it's better we start to talk to each other and try to understand each other and try to find a way maybe to collaborate with each other to create something more valuable, not just for China or Europe, maybe to the world. So, today, maybe we can make today a good start, starting point. And Geek Park, in the past six years, we try to help Chinese innovators to grow more efficiently and help them to have the global vision and to help them to be more certain their way to build innovative product and high quality product. And I think in the future, those innovators in China, they can make impact not just to Chinese society, they can make impact to the world. And today, I'm very happy to have the opportunity to bring some of them come here and share their story. And I think without any further delay, and I will give back the stage to Li Wen and I hope everyone will enjoy the next hour. And I believe you will all get something fresh, get some beautiful story to share to your friends. Okay. Thank you. Okay, we start with the environment. We all know that they are in China nowadays, how unbearable it is. And we all know that it needs a solution. Lots of young people have participated in solving the problem. One of them is Zhang Xiangdong, the founder of 700Bike, who quit his former job of a big internet company and started his cool bike business. So now you can see what it is like. And I hand it over to him. Oh, so he will talk in Chinese, so you will have to put on the headset that is on your... Can you find it? No? Okay. Oh, okay. Actually, he doesn't have a headset. Okay. Okay. I will just hand it over to Xiangdong. Okay. Okay. Hello, everyone. Sorry I'm a lot of good at English. So you need a translator. Yeah. Now, let me give you a brief introduction of myself. I have read a book from Germany and this book illustrates the history of the small figures and also it expressed the changes to the whole world. I want to illustrate my one slide. I have read a German book by Graz called My Century. And I also want to use my PBT, just like he did, to tell the story from the perspective of small figures in the society about what happened in the past century. If you have been to Shanxi, the Shanxi province in China, you should see... And in 1977, I was born in Shanxi. And that time, China is an agricultural country. There is no TV set. There is no... So look at this face. Do you think he looked like Tarak Hota? Because he comes from that province. And he was born in 1977. And at that time, China had no telephone, no mobile and nothing electric, actually. Electricity was even a problem. In 1999, I graduated from the Beijing University. At that time, the information network started to arise in China and the netism registered one million in China. And at that time, China just started its internet connection with the world. So there were about one million internet users in China. In 2004, very unfortunately, my last company suffered a failure. In 2004, I have started another company, which is called Sange Mobile. And the penetration rate of internet is only 6.2 percent. And in 2013, my second company has listed in the United States. And at that time, China's internet has reached the penetration rate and has cashed up the development of the international level. And now, a lot of people are using this mobile phone to get access to the internet. And in 2014, I have started my third company, which is the – our definition is we want to be a new generation of urban park. And I am over 30. In the past 30 years, we have witnessed the contracted history of everything that has happened in Europe during the past 300 years. And China's development has developed from a demographic dividend into a polarization. And we may notice that the internet is very popularized. And for example, if you order something online, then tomorrow you will get it. China has undergone great changes in the classes. For example, the middle class and the people got their own hobbies and own options for trademarks. And there are still a lot of changes in the market in China. We may notice that people started to, for example, in the past, people want something, want to buy something, but now people pursue more the quality of the products. So this is the upgrade of consumption. And the business starting has always undergone a lot of changes. In the past 10 years, the entrepreneurs of generations for generation have undergone a lot of very remarkable changes over the past years. For example, taking myself as myself, as I started my second – my first and my second company, what I pursue is the wealth. I want to get rid of the poverty. But for this time I started my business again because I wanted to pursue what I love. So I started to travel to different kind of countries. And for example, the France and the South America, New Zealand, Australia and Argentina. And I love bicycles. I love riding bicycles. There are over 100 books of the bicycles. For example, my soccer – my socks – it's also printed with a bicycle. So for this time I'm not for money, but for my love, for my passion. I have published a book in Simply Fight Chinese and also the traditional Chinese. I really love it because I decided to do something for it. China's entrepreneurs have undergone a lot of changes in its mentality and also the behavior of these companies. We are not making copycats. We are focusing on the innovation. And 90 percent of the components are from our own wisdom. So now you are seeing the bicycles from China and all the things cannot found in Europe. And this is a very special screen which displays, for example, the speed and also the miles. And it is very, very beautiful. What is important is the chips in it. You can ensure that your bicycle will never be lost. And last year we have launched this bicycle. And we have – seven bicycles get lost, but later we found back all of the bicycles lost and we have catch the thief. So do you think that we should come to Germany? This is only the chips of the bicycles. The entire bicycle, the most flexible one is this part. And this is very, very special. We are designed and we are made by 3D technology. And in history it is unprecedented one because it is the most simplest one to fold together. So we are not just producing such folded or foldable bikes. And we are producing another products, for example, the H-style. And it can reduce the uncomfortableness by probably the turbulence. And it is really very beautiful. And this is only one small part of our innovation. To now we have issued five types of bicycles. We have more than 20 patents. And there are three or four of them belongs to the innovation of the global level. And China – China is very oft – maybe it's understood, but now the world has been changed. And in China our bicycles are produced with the European standard. For example, this bicycle is 20 percent higher than the European standards. So today's products is not only the made in China but also the quality in China. It is higher in the – quality is higher than the European. Apart from this one and look at the screen. This is our first product, which is called Backstreet. Apart from that we have our elegant bowler and flora. And it is exclusively designed for the gentlemen and ladies. And this one was launched by Brazil in March, a Galaxy Pro. And it has been rewarded by Germany side. So we are – we're not just wanting to make a city bicycle but also we are going to create a lifestyle brand. Today we come here not only to introduce my products and also not only to describe to you an idea of starting business. I would like to introduce my philosophy of bicycles and the culture of bicycles in China was regarded as a big city of bicycle. And now 70 percent of the bicycles were produced in China. And there is a zone – say, 9 million bicycles in Beijing. And this is an old feeling. But in the past several years we noticed that the majority of Chinese have cars and there are a lot of traffic congestions. And they have given up the writing of bicycles. And in Berlin I noticed that there are a lot of people writing bicycles but there's still a lot of improvement. We hope that we can work together to create a culture of writing bicycles because bicycles are a symbol of a perfect life of human beings. And everybody wishes that the life will be more happier, more free, and more – with more freedom. And this is the content of the writing bicycle. And for example, if the bicycles are not – that easily be stolen, they will be – you will feel a great sense of safety. And you're writing a bicycle, you can feel the same feeling of writing a band because it is a very pleasant thing. And the environment will be better and our life quality will get higher. And this is a product of philosophy. So in the introduction of our bicycles, it is not for money. We just hope that our life will be better, our quality will be better. And this is not idea of the bicycle companies but this is the idea shared by everybody. This is the goal that why we are here in Germany. And a lot of bicycles – and I personally have 16 bicycles – the best one in every category is possessed by me. So I'm just trying to experience all these things, to connect everything together, and to experience all kinds of categories of bicycles. And we are – the goal is not to popularize the bicycle writing in China but also we want to enable more people to have the opportunity to ride a bicycle. So now our goal is that our products can go global. For example, to come back to the hometown of bicycles that is Europe. I know that in Germany there are a lot of high quality products. For example, helmets and clothes in China. And I also hope that I can be a bridge. Thank you very much to the know of you. Thank you so much. Talking about childhood, I had quite an unhappy one because my father used to lock me up every weekend on the balcony so that I can recite 300-ton dynasty poems. And then the younger generation in China nowadays, they are even worse because they have spent longer hours on homework and then after homework, if they have some time, they play computer games. So to solve this issue, there is a big, big company, L.E. Sports. They are now a new company but they try their best to provide interesting content, to attract Chinese, to participate more in the sports in their daily lives. So now we have Shan Feng, the director of the industrial design of L.E. Sports, to tell you how. Good afternoon, everyone. Yeah, here it is. It's really a great honor for me to stand here and give a speech and talk about my company, L.E. Sports, and why it is more than the Chinese ESPN. Okay, so who we are. First, I'd like to show some pictures from cars and televisions and TV series, mobile phones and bicycles, VR devices, and sports cameras and even stadiums. All these products, including, belong to so many different categories, they all come from one company called L.E.Co. And that's the parent company of my company. And L.E.Co is a group made up of many different branch companies, ranging from sports, music, and TV, and cars, and mobile phones, and cloud surveys, and financial or even online stores or something. And my company, L.E. Sports, is a very important role in the family. Yeah. So I'm going to show you some simple facts and numbers to help you understand what my company looks like. So L.E. Sports is a leading internet company in the sports industry in China, who started its business in 2014. And after about one year, it raised more than $123 million for the series A founding, which totally broke the record in China. And that's not the end of the story, because just this year, I mean, last month, April 2016, we announced a $1.2 billion series B founding, which totally made a new record. It was more important that we have more than 300 major sporting events worldwide to copyright, and nearly more than 70% of them are exclusive. So we have more than 14 million visitors per day, and that's about 3% of China's online video users. And all these things have helped us make our valuation goes up to $3.3 billion, and that's about $21.5 billion RMB. Yeah. And our business comprises four key elements, including games copyright, intelligence business, and the internet app and the content platform. Okay, so to be more specific, I'd like to put some details about my company's business. So basically, the sports provides some sports events, online videos, and that is why we're always compared with ESPN. And we're happy to hear that because ESPN is a great company, and we can want to be a great company in the future. But to be honest, we are actually doing more things than the ESPN. We're trying to do more things. So I think every one of you must know that the copyright has always been an issue in China in the past couple of years, but things are getting better and better now thanks to companies like us. My parent company, the ECO, has been an evaluation list of copyright protecting everything the company started. We have paid a great amount of money in buying copyrights, and meanwhile, we really made great efforts in protecting them. So is the sports. However, however, we don't want to enter some situation of an endless copyright battle with other companies, our aim actually is to make the most value of the copyrights because we want to provide a better service, we want to provide a better experience for our users because the philosophy of my company is to make everybody get involved in sports better and easily. And I think we are in a great era, the internet era. So internet has the ability to reorganize other resources and have everybody connected with each other and also have everyone connected to the world. And of course, we want to have everyone connected to sports. And these are some events we organized besides those copyright things. So that's a beautiful dream to have everyone connected to sports, but how do we make it? And this is a fundamental business structure of my company. It's kind of like some combinations, kind of like some, you know, some method or some notion or something because we want to supply the platform, product, app and the content, we want to connect these four parts and use them to provide a better service for all of users. For example, if you pay to be a member, you can enjoy the game videos across all screens, including the big screen TV for information that we have already had a 120 inches big screen TV. It's already sold in China. And you can see it on your mobile phones and tablet or use a VR or mobile phone. And we have just released a car, an electronic car. You can see the games on your car also. That's what we want to provide you with our device, with the hardware devices. And these are some games we organized by ourselves. Like we want to implement some hardware of our own to provide a better service to provide some unique content like this G1. You see all the famous athletes aware our sports camera on the head. Then the users can see from their point of view, from their view angle to see what your idol, what the favorite athletes see, you know, just to have their experience. And it's really exciting. And so the same with the running thing. You can see the guys are wearing the cameras on them. So what's more? We want to promote the notion that we want to have our users know better of the value of our content. That's why we lower the price of our hardware. We want to make them know that the intellectual property of our content is very valuable. That's why we lower the price of hardware and we want to make them pay for the membership, pay for the content. So with the membership service, we want to make the user feel respected. I want to make some personal customized service. We want to make the whole sports seem more interesting. And then we will have them get more involved in sports. So we have just talked about some hardware devices because I am in charge of the industry design department. And I know the aim of our hardware products because we want to provide some better service with them. So I'd like to talk about what we make. We also made a bicycle. Yeah, just kind of like Mr. Jiang's work. But it's kind of different. Because we want to make the product connected to the internet, connected to our content services. So we would like to say that it's more like a writing, a quality of writing system. So we have integrated some electronic parts in it. Like we have a head screen. We have some hand buttons. We have a bike operating system. Yeah, and even some other very cool functions like some automatic lock. You can use it to control the central panel or use your phone. Yeah, that's just a function. But the key points here is we want to use these functions to connect all the writers. We want to make a bicycle that is connected to the internet that make every writer connected with each other. And we want to have them connected to the cloud service. That's for the writers. And besides, we want to have all of our products connected with each other. Like you can transfer some data, transfer some information with the other products of our own. And even with the cloud service. Yes. I don't want to talk too much about the bicycle because in the future, we are going to have even more products like the road bicycle, mountain bicycle, photo bicycle or some sports cameras. And we have UAV like drones. And we have some variables like shoes and clothes. And we even we are developing some GM equipment like some treadmill or something. Yeah, because we think hardwares are some sorry, hardwares is something we want to supply some more accesses for users to get to the sports to make them have the better experience, have the enjoy the better service of ours. Yeah. I think, yeah, that's pretty much what I want to tell you about today. And anyway, I want to stress it again that our aim is to have everybody get involved with the sports better and more easily. And I think we are on the right way and we will finally achieve that goal. Thank you. That's it. The next speaker is the most special one in this delegation because he has the longest working experience among all these youngsters. For 50 years, he has been fascinated and devoted to audio smart audio technology. So his company's name is called as smart audio. And he has made radio the coolest thing of all again. So let's welcome Mr. Zheng Dujun, the founder and CEO of S-mart radio. Hello, everybody. So sorry I can't use Chinese. And today I want to talk about the story about radios. This year, I am 60. Talking about radios, all of you are familiar with the gadget. But for me, the radios is a companion for my growth. And 100 years ago, China is lagging behind in this regard, especially in Germany. For example, Germany is a great producer of radios. But for China, radios are imported, for example, from Japan, from the United States, from the Soviet Union, and also today's, we are Russia. But after the 1950s, China has a great producer, especially at the end of the 1960s. And the production volume is billions of radios which are produced in China and that is a huge amount of production volume. But we know that the best quality of made in China radio is what we now see, such type of radios. And this represents the highest level of production in China, but there is still imperfections because there is still a long way to catch up with the level in Germany. But for me, radios give me very important feelings. As I was born, the livelihood in China was really very difficult because I have the clothing and the food is a problem for me. For example, when I was a kid, in seven years old, this was my first time to see a radio. I think it is really miraculous. It is unbelievable. So later on, we get destined with the radio. Later, I made the radios for myself and from that year, it has been 50 years till now. So radios have become a very important keyword for my growth for so many years because it has changed my fate. Because of the radios, I have become an auto designer. The stereo that is designed by me has been awarded globally. And I have become the first owner of so many designs in this regard. Probably everyone here is very familiar with the products in Germany because they are of very high quality. But for us, this high quality product is unreachable for China. Thanks to the reform and opening up policy in China in the 1980s, we started to contact and get access to the products produced in Germany in the 1950s. So we have bought several hundred radios, different kind of radios from Germany to China. And we really experienced that the quality is really unbelievable. So finally, I have got a chance to make radios myself. And in 2004, I started my own work to make radios. So I hope that we can present the prosperity in Germany, the similar prosperity. And we insist doing this, insist on making a lot of high quality radios. And these radios can reach or even exceed the quality of the million Germany. But during the 10 years, the sales volume is very, very low. There are several hundred radios. But last year, everything has been changed. And through the crowdfunding, within one month, I have crowdfounded more than 2,000 radios. For example, let me calculate, it's about 600,000 US dollars. At the same time, our trademark has jumped into the first tier of the best seller, and it is equivalent to Bosch and other high-quality international brands. And we are the same group. At the same time, the products of us have entered the super – the fashionable super shops in China around the country. And last year, within six months, we have exceeded the sales volume equivalent to the sales volume in the past four years. So why should such miracle occur during the short six months? And why should this miracle happen in the market? And we have summarized several reasons. Compared to the previous years, China has undergone great changes, and through the economic development in these years, China has become a highly information-based society. And in this society, people are very reliable on the TV set, cell phones and notebooks and computers. And people's time is fragmented. And the life has been taken by the high-tax. And they pursue a way of living, a lifestyle, concentrating on the life quality. And our products have found this point and can provide – provide, for example, the companion and the human care to the customers. Thus, we provide a high quality of life. And also, our products can be made to the extremes, and everything is handmade through dozens of procedures. So our products are very praised online. For example, the good appraisal takes up more than 99 percent of all the judgments, customer judgments. So we are insist on making very good quality products and flagship products. And we insist on our own logic of products. For example, it should be good-looking, and it should be fun, and it should be good to use. And at the same time, in the way we should have culture elements, we should have some old feelings, and we should be classy. At the same time, we should be unique. We should be exclusive. And in the market, such kind of discipline are very rare. And on the worldwide, there is no producer who wants to do such old-fashioned radios. So we should focus more on the connections. And now I have such kind of radios. We can see that we have big radios, but we have also small ones. It is very cute, and we have a very high sound quality. Third, our Malkin radios has combined traditional products together with the Internet, and we have made a lot of innovations. For example, we have done the crowdfunding for the innovation of products. We connect very much together with the young generation, because the young generation does not have any experience, probably, with radios. But we should focus on the good products with good appearance and good functionality, so that the generation may love the radio. Just now, I have got the crowdfunding of these small products, and the crowdfunding has nearly reached $500,000. And in the market, we have conducted some innovation, and we have cooperated together with a lot of influential trademarks in China in terms of the crowdfunding. And in marketing, we have a lot of innovations through some new marketing model, module, and we can publicize our ideal and our products into the group of customers. From that, we are shouldering the responsibility of society. That is to say that in China, there are a lot of craftsmen, and in China, we have initiated a program to gather all the craftsmanship, and we offer support to transfer their masterpiece into products and from products to the commercials. So that such kind of craftsmen can get some decent respect from the society and get some value of their own. So the Mao-Kin radio is not focused on the traditional one, and we are not only about the old feelings, so we are focusing on the combination and integration with the Internet. And in the future, we are going to focus more on the human care and also the connection with humans, and we are striving for it. And in the future, our products will continue to expand the market in China, and also I hope that the other parts of the world will like our products in China. I hope that our products can connect well with the people in Europe and the world. Thank you very much. Okay, we have to hurry a bit, and now we have the youngest speaker. Even though he is the youngest, he actually guides and well guides millions of Chinese through the jungle of the cities in China. So his company, Bright Beacon, is the first IoT company that provides indoor navigation solutions to the Chinese customers. So welcome, Rang Ying from Bright Beacon. Hello. So I'm talking in English. In Chinese, our company is called Bright Beacon. I am the CEO, Rang Ying of the company. Before entering my topic, please allow me to explain something. We all know that in China, there are a huge amount of people. There are a lot of shopping malls and a lot of beautiful, scenic sports. So in summary, China is really big. And in the time of internet, we all know Alibaba, which enables us to make some indoor shopping. The advent of internet has brought about a lot of problems, which still needs to be solved. If I go to a shopping mall, I don't know what can I buy here, and what are the latest promotions today. And also, I cannot find the shop that I want and cannot find the toilet. For example, where is my car after I shop? For the shop, there are a lot of customers. I want to know who is my targeted group of customers and how could I improve my services? All these things are not solved with the advent of the internet. So there are commonalities between such problems. For example, in a certain scenario, if we can assure that the customers are positioned in such scenarios, we can find some solutions probably. So our company wants to bring up their experience based on the locations of the LTP platform. This is the intelligence hardware, whereas there are commonalities, because they are all based on the Apple and Ibeacon protocol. What is Ibeacon protocol? It was released by Apple based on the Bluetooth. The devices in compliance with the protocol can sense very accurately the position of the location. And based on this process location, we have provided the clouding for them so that we can better manage the hardware and also generate very precise information and then share information together with our partners and for further analysis and also the customer description. And we have an indoor navigation system and other systems. And we have some examples to illustrate such theory. First of all, we may notice that in China, there are more than 2,000 traditional businesses which are going to be reformed through IoT. When we are going to the shopping mall and we take out our smartphone, we can very precisely know where I am and I can search for where I want to go. And the navigation system can help us to go there very precisely. And actually, to calculate, we solve this problem. As long as we lay our devices of beacon, then everything will be very well solved. And such navigation system solution has been explored for so many years. But why is beacon the best one, the best suitable one? And we can make some comparisons. For example, indoor shopping, the GPS signal is very weak and we have Wi-Fi and I-Fi ID and they all have some disadvantages. For example, the Wi-Fi needs 7 or 8 seconds to get some information. So it is not very good for navigation. Only beacon, for example, it has Bluetooth connection. It can interact directly with cell phones. And such gadgets with a button on it, this is a very ordinary battery which can work for over two years. So it is very convenient. So through this system, we can hold shopping mall into our smartphone. So in such location scenario, whether the customers can interact with the scenario, this is a question. So we have corporate with Super App in China and we make some interconnections. As long as the customers of that app turn on the Bluetooth, they can get all the information. For example, the promotions and also the maps through this systems, we can get services with precise location. And for example, if we enter a restaurant and the restaurants send me the menu automatically to me. Through the whole arrangement and layout of such system, we have accumulated a lot of effective data. And the analysis of this data is a great help for the manufacturers, auto sellers to improve their service level. And just now we have mentioned that all these scenarios need our intelligent hardware. But such hardware can be integrated in all of the electronic appliances. For example, the light, it is connected through the Bluetooth and it will become a very good juncture of intelligence in order to locate more precisely where it is. And apart from the applications that I mentioned, there are still a lot of areas. For example, China has more than 1,000 send exports and museums, which can also apply such application and system. And when we are going to the matrilational palace in China, there are video guides. We press a button, and such devices are used. If we apply beacon, then it can automatically locate where you are and to give you information on that precise spot. So through this technology, for example, a lot of scenario spots here in Berlin can be replaced by this system. For the kindergartens, there are a lot of application scenarios. For example, this is a problem of the children's safety, which is of such great importance by the parents and also by the teachers. For example, if the information that the children has gone to school and this information will be automatically sent to the parents or to the teachers, then it will be very good. And the cloud beacon is there. So everything that we want to do is to equip the children with our system, with our gadgets. So all the spurs of the, all the roots of the children can be traced by our parents and by our teachers. And also in the home appliances, we can realize the scenario of automatically opening the door. And we are no longer in need. We're no longer leads to do something very troublesome. So we hope that our efforts will let more customers enjoy services more simply. So we call this scenario the scenario IoT. Please remember us. Thank you very much. Okay. So thank you very much for staying to the end. And then Geek Park will later put their contact on the screen. So if anyone wants to know more about China's innovation and the community, Geek Park is the best door leading to that. You can contact them directly. Thank you very much.
 Welcome back to stage two. We leave the door open so that the people can come in. For the  next hour we like to go with you to China to hear what's going on over there in the world of  technology, how the technology drives the life over there. And we like to listen to hear it from  the people from Geek Park, one of the most prominent technology media in China. So please give a warm  welcome.  I cannot. This one is working. Okay. Hello, everyone. Thank you for coming here and to  learn about something really new about China. My name is Qing Liwen and I came to settle  down in Berlin three and a half years ago and really, really fall in love with this city.  And so I started my own consultancy firm to help to facilitate exchange between the innovation  power between China and Germany. And I was lucky enough to find a Chinese partner, which is Geek  Park, the biggest innovators community in China. And last year, the founder, Zhang Peng, was here and  gave a brilliant talk introducing China's geek culture. This year, he kept his promise last year  and brought, bring back a delegation of Chinese innovators. And now Zhang Peng will get on stage  and give you a brief introduction of what Geek Park is and what does it do and why it can show you  the best angle to observe the innovation power in China. Thank you. Well, thank you guys. It's my  great pleasure to come back here. And last year, I have a speech in Republic talking about, talked about  how geek culture make impact to Chinese society and economy. And I made a promise. I made a promise  that we, I will brought some of my friends, those geeks come back here and to prove what I'm talking  about is true. And I think I need to thank Li Wen and the organizer of Republic to give me the  opportunity to fulfill my promise. And today, I brought four of my friends and all of them are  very talented, talented entrepreneurs in China. And they all try to build an innovative product  and to use the part enabled by the power of technology. And also, I think they have a strong  dream to build beautiful things. So, because in China, there are a lot of changes is happening.  Like we, we are building some product, not just cheap, and we are building some product with  high quality. And the society really accept that those high quality product and they want to pay for  that. And I think that's today, China is no longer just a mysterious oriental country far, far away.  It's already a part of the world. So, it's better we start to talk to each other and try to understand  each other and try to find a way maybe to collaborate with each other to create something more valuable,  not just for China or Europe, maybe to the world. So, today, maybe we can make today a good start,  starting point. And Geek Park, in the past six years, we try to help Chinese innovators to grow  more efficiently and help them to have the global vision and to help them to be more certain their  way to build innovative product and high quality product. And I think in the future, those innovators  in China, they can make impact not just to Chinese society, they can make impact to the world. And  today, I'm very happy to have the opportunity to bring some of them come here and share their story.  And I think without any further delay, and I will give back the stage to Li Wen and I hope everyone  will enjoy the next hour. And I believe you will all get something fresh, get some beautiful story  to share to your friends. Okay. Thank you. Okay, we start with the environment. We all know that  they are in China nowadays, how unbearable it is. And we all know that it needs a solution. Lots of  young people have participated in solving the problem. One of them is Zhang Xiangdong, the founder  of 700Bike, who quit his former job of a big internet company and started his cool bike business. So  now you can see what it is like. And I hand it over to him. Oh, so he will talk in Chinese, so you  will have to put on the headset that is on your... Can you find it? No? Okay. Oh, okay. Actually,  he doesn't have a headset. Okay. Okay. I will just hand it over to Xiangdong. Okay. Okay.  Hello, everyone. Sorry I'm a lot of good at English. So you need a translator. Yeah.  Now, let me give you a brief introduction of myself. I have read a book from Germany and  this book illustrates the history of the small figures and also it expressed the changes to  the whole world. I want to illustrate my one slide. I have read a German book by Graz called  My Century. And I also want to use my PBT, just like he did, to tell the story from the perspective  of small figures in the society about what happened in the past century. If you have been to  Shanxi, the Shanxi province in China, you should see... And in 1977, I was born in Shanxi. And that  time, China is an agricultural country. There is no TV set. There is no... So look at this face. Do  you think he looked like Tarak Hota? Because he comes from that province. And he was born in  1977. And at that time, China had no telephone, no mobile and nothing electric, actually. Electricity  was even a problem. In 1999, I graduated from the Beijing University. At that time, the information  network started to arise in China and the netism registered one million in China. And at that time,  China just started its internet connection with the world. So there were about one million internet  users in China. In 2004, very unfortunately, my last company suffered a failure. In 2004, I have  started another company, which is called Sange Mobile. And the penetration rate of internet is  only 6.2 percent. And in 2013, my second company has listed in the United States. And at that time,  China's internet has reached the penetration rate and has cashed up the development of the  international level. And now, a lot of people are using this mobile phone to get access to the  internet. And in 2014, I have started my third company, which is the – our definition is we want  to be a new generation of urban park. And I am over 30. In the past 30 years, we have witnessed  the contracted history of everything that has happened in Europe during the past 300 years.  And China's development has developed from a demographic dividend into a polarization. And  we may notice that the internet is very popularized. And for example, if you order something online,  then tomorrow you will get it. China has undergone great changes in the classes. For example,  the middle class and the people got their own hobbies and own options for trademarks. And  there are still a lot of changes in the market in China. We may notice that people started to,  for example, in the past, people want something, want to buy something, but now people pursue  more the quality of the products. So this is the upgrade of consumption. And the business  starting has always undergone a lot of changes. In the past 10 years, the entrepreneurs of  generations for generation have undergone a lot of very remarkable changes over the past  years. For example, taking myself as myself, as I started my second – my first and my  second company, what I pursue is the wealth. I want to get rid of the poverty. But for this  time I started my business again because I wanted to pursue what I love. So I started  to travel to different kind of countries. And for example, the France and the South America,  New Zealand, Australia and Argentina. And I love bicycles. I love riding bicycles. There  are over 100 books of the bicycles. For example, my soccer – my socks – it's also printed  with a bicycle. So for this time I'm not for money, but for my love, for my passion.  I have published a book in Simply Fight Chinese and also the traditional Chinese. I really  love it because I decided to do something for it. China's entrepreneurs have undergone  a lot of changes in its mentality and also the behavior of these companies. We are not  making copycats. We are focusing on the innovation. And 90 percent of the components are from  our own wisdom. So now you are seeing the bicycles from China and all the things cannot  found in Europe. And this is a very special screen which displays, for example, the speed  and also the miles. And it is very, very beautiful. What is important is the chips in it. You  can ensure that your bicycle will never be lost. And last year we have launched this  bicycle. And we have – seven bicycles get lost, but later we found back all of the bicycles  lost and we have catch the thief. So do you think that we should come to Germany? This  is only the chips of the bicycles. The entire bicycle, the most flexible one is this part.  And this is very, very special. We are designed and we are made by 3D technology. And in history  it is unprecedented one because it is the most simplest one to fold together. So we  are not just producing such folded or foldable bikes. And we are producing another products,  for example, the H-style. And it can reduce the uncomfortableness by probably the turbulence.  And it is really very beautiful. And this is only one small part of our innovation.  To now we have issued five types of bicycles. We have more than 20 patents. And there are  three or four of them belongs to the innovation of the global level. And China – China  is very oft – maybe it's understood, but now the world has been changed. And in China  our bicycles are produced with the European standard. For example, this bicycle is 20 percent  higher than the European standards. So today's products is not only the made in China but  also the quality in China. It is higher in the – quality is higher than the European.  Apart from this one and look at the screen. This is our first product, which is called  Backstreet. Apart from that we have our elegant bowler and flora. And it is exclusively designed  for the gentlemen and ladies. And this one was launched by Brazil in March, a Galaxy  Pro. And it has been rewarded by Germany side. So we are – we're not just wanting to make  a city bicycle but also we are going to create a lifestyle brand.  Today we come here not only to introduce my products and also not only to describe to  you an idea of starting business. I would like to introduce my philosophy of bicycles  and the culture of bicycles in China was regarded as a big city of bicycle. And now 70 percent  of the bicycles were produced in China. And there is a zone – say, 9 million bicycles  in Beijing. And this is an old feeling. But in the past several years we noticed that the  majority of Chinese have cars and there are a lot of traffic congestions. And they have  given up the writing of bicycles. And in Berlin I noticed that there are a lot of people writing  bicycles but there's still a lot of improvement. We hope that we can work together to create  a culture of writing bicycles because bicycles are a symbol of a perfect life of human beings.  And everybody wishes that the life will be more happier, more free, and more – with  more freedom. And this is the content of the writing bicycle. And for example, if the bicycles  are not – that easily be stolen, they will be – you will feel a great sense of safety.  And you're writing a bicycle, you can feel the same feeling of writing a band because  it is a very pleasant thing. And the environment will be better and our life quality will  get higher. And this is a product of philosophy. So in the introduction of our bicycles, it  is not for money. We just hope that our life will be better, our quality will be better.  And this is not idea of the bicycle companies but this is the idea shared by everybody.  This is the goal that why we are here in Germany. And a lot of bicycles – and I personally  have 16 bicycles – the best one in every category is possessed by me. So I'm just  trying to experience all these things, to connect everything together, and to experience  all kinds of categories of bicycles. And we are – the goal is not to popularize the  bicycle writing in China but also we want to enable more people to have the opportunity  to ride a bicycle. So now our goal is that our products can go global. For example, to  come back to the hometown of bicycles that is Europe. I know that in Germany there are  a lot of high quality products. For example, helmets and clothes in China. And I also hope  that I can be a bridge. Thank you very much to the know of you. Thank you so much.  Talking about childhood, I had quite an unhappy one because my father used to lock me up every  weekend on the balcony so that I can recite 300-ton dynasty poems. And then the younger  generation in China nowadays, they are even worse because they have spent longer hours  on homework and then after homework, if they have some time, they play computer games.  So to solve this issue, there is a big, big company, L.E. Sports. They are now a new company  but they try their best to provide interesting content, to attract Chinese, to participate  more in the sports in their daily lives. So now we have Shan Feng, the director of the  industrial design of L.E. Sports, to tell you how.  Good afternoon, everyone. Yeah, here it is. It's really a great honor for me to stand  here and give a speech and talk about my company, L.E. Sports, and why it is more than the Chinese  ESPN. Okay, so who we are. First, I'd like to show  some pictures from cars and televisions and TV series, mobile phones and bicycles, VR  devices, and sports cameras and even stadiums. All these products, including, belong to so  many different categories, they all come from one company called L.E.Co. And that's the parent  company of my company. And L.E.Co is a group made up of many different  branch companies, ranging from sports, music, and TV, and cars, and mobile phones, and cloud  surveys, and financial or even online stores or something. And my company, L.E. Sports,  is a very important role in the family. Yeah. So I'm going to show you some simple facts  and numbers to help you understand what my company looks like. So L.E. Sports is a leading  internet company in the sports industry in China, who started its business in 2014. And  after about one year, it raised more than $123 million for the series A founding, which  totally broke the record in China. And that's not the end of the story, because just this  year, I mean, last month, April 2016, we announced a $1.2 billion series B founding, which totally  made a new record. It was more important that we have more than 300 major sporting events  worldwide to copyright, and nearly more than 70% of them are exclusive. So we have more  than 14 million visitors per day, and that's about 3% of China's online video users. And  all these things have helped us make our valuation goes up to $3.3 billion, and that's about  $21.5 billion RMB. Yeah. And our business comprises four key elements, including games  copyright, intelligence business, and the internet app and the content platform. Okay,  so to be more specific, I'd like to put some details about my company's business. So basically,  the sports provides some sports events, online videos, and that is why we're always compared  with ESPN. And we're happy to hear that because ESPN is a great company, and we can want to  be a great company in the future. But to be honest, we are actually doing more things  than the ESPN. We're trying to do more things. So I think every one of you must know that  the copyright has always been an issue in China in the past couple of years, but things  are getting better and better now thanks to companies like us. My parent company, the  ECO, has been an evaluation list of copyright protecting everything the company started.  We have paid a great amount of money in buying copyrights, and meanwhile, we really made  great efforts in protecting them. So is the sports. However, however, we don't want to  enter some situation of an endless copyright battle with other companies, our aim actually  is to make the most value of the copyrights because we want to provide a better service,  we want to provide a better experience for our users because the philosophy of my company  is to make everybody get involved in sports better and easily. And I think we are in a  great era, the internet era. So internet has the ability to reorganize other resources  and have everybody connected with each other and also have everyone connected to the world.  And of course, we want to have everyone connected to sports. And these are some events we organized  besides those copyright things. So that's a beautiful dream to have everyone connected  to sports, but how do we make it? And this is a fundamental business structure of my  company. It's kind of like some combinations, kind of like some, you know, some method or  some notion or something because we want to supply the platform, product, app and the  content, we want to connect these four parts and use them to provide a better service for  all of users. For example, if you pay to be a member, you can enjoy the game videos across  all screens, including the big screen TV for information that we have already had a 120  inches big screen TV. It's already sold in China. And you can see it on your mobile phones  and tablet or use a VR or mobile phone. And we have just released a car, an electronic  car. You can see the games on your car also. That's what we want to provide you with our  device, with the hardware devices. And these are some games we organized by ourselves.  Like we want to implement some hardware of our own to provide a better service to provide  some unique content like this G1. You see all the famous athletes aware our sports  camera on the head. Then the users can see from their point of view, from their view  angle to see what your idol, what the favorite athletes see, you know, just to have their  experience. And it's really exciting. And so the same with the running thing. You can  see the guys are wearing the cameras on them. So what's more? We want to promote the notion  that we want to have our users know better of the value of our content. That's why we  lower the price of our hardware. We want to make them know that the intellectual property  of our content is very valuable. That's why we lower the price of hardware and we want  to make them pay for the membership, pay for the content. So with the membership service,  we want to make the user feel respected. I want to make some personal customized service.  We want to make the whole sports seem more interesting. And then we will have them get  more involved in sports. So we have just talked about some hardware devices because I am  in charge of the industry design department. And I know the aim of our hardware products  because we want to provide some better service with them. So I'd like to talk about what  we make. We also made a bicycle. Yeah, just kind of like Mr. Jiang's work. But it's kind  of different. Because we want to make the product connected to the internet, connected  to our content services. So we would like to say that it's more like a writing, a quality  of writing system. So we have integrated some electronic parts in it. Like we have a head  screen. We have some hand buttons. We have a bike operating system. Yeah, and even some  other very cool functions like some automatic lock. You can use it to control the central  panel or use your phone. Yeah, that's just a function. But the key points here is we  want to use these functions to connect all the writers. We want to make a bicycle that  is connected to the internet that make every writer connected with each other. And we want  to have them connected to the cloud service. That's for the writers. And besides, we want  to have all of our products connected with each other. Like you can transfer some data,  transfer some information with the other products of our own. And even with the cloud service.  Yes. I don't want to talk too much about the bicycle because in the future, we are going  to have even more products like the road bicycle, mountain bicycle, photo bicycle or some sports  cameras. And we have UAV like drones. And we have some variables like shoes and clothes.  And we even we are developing some GM equipment like some treadmill or something. Yeah, because  we think hardwares are some sorry, hardwares is something we want to supply some more accesses  for users to get to the sports to make them have the better experience, have the enjoy  the better service of ours. Yeah. I think, yeah, that's pretty much what I want to tell  you about today. And anyway, I want to stress it again that our aim is to have everybody  get involved with the sports better and more easily. And I think we are on the right way  and we will finally achieve that goal. Thank you. That's it.  The next speaker is the most special one in this delegation because he has the longest  working experience among all these youngsters. For 50 years, he has been fascinated and devoted  to audio smart audio technology. So his company's name is called as smart audio. And he has  made radio the coolest thing of all again. So let's welcome Mr. Zheng Dujun, the founder  and CEO of S-mart radio. Hello, everybody. So sorry I can't use Chinese. And today I  want to talk about the story about radios. This year, I am 60. Talking about radios,  all of you are familiar with the gadget. But for me, the radios is a companion for my  growth. And 100 years ago, China is lagging behind in this regard, especially in Germany.  For example, Germany is a great producer of radios. But for China, radios are imported,  for example, from Japan, from the United States, from the Soviet Union, and also today's,  we are Russia. But after the 1950s, China has a great producer, especially at the end  of the 1960s. And the production volume is billions of radios which are produced in  China and that is a huge amount of production volume. But we know that the best quality  of made in China radio is what we now see, such type of radios. And this represents the  highest level of production in China, but there is still imperfections because there  is still a long way to catch up with the level in Germany. But for me, radios give me very  important feelings. As I was born, the livelihood in China was really very difficult because  I have the clothing and the food is a problem for me. For example, when I was a kid, in  seven years old, this was my first time to see a radio. I think it is really miraculous.  It is unbelievable. So later on, we get destined with the radio. Later, I made the radios for  myself and from that year, it has been 50 years till now. So radios have become a very important  keyword for my growth for so many years because it has changed my fate. Because of the radios,  I have become an auto designer. The stereo that is designed by me has been awarded globally.  And I have become the first owner of so many designs in this regard.  Probably everyone here is very familiar with the products in Germany because they are of  very high quality. But for us, this high quality product is unreachable for China. Thanks to  the reform and opening up policy in China in the 1980s, we started to contact and get  access to the products produced in Germany in the 1950s. So we have bought several hundred  radios, different kind of radios from Germany to China. And we really experienced that the  quality is really unbelievable. So finally, I have got a chance to make radios myself.  And in 2004, I started my own work to make radios. So I hope that we can present the  prosperity in Germany, the similar prosperity. And we insist doing this, insist on making  a lot of high quality radios. And these radios can reach or even exceed the quality of the  million Germany. But during the 10 years, the sales volume is very, very low. There  are several hundred radios. But last year, everything has been changed. And through the  crowdfunding, within one month, I have crowdfounded more than 2,000 radios. For example, let me  calculate, it's about 600,000 US dollars. At the same time, our trademark has jumped  into the first tier of the best seller, and it is equivalent to Bosch and other high-quality  international brands. And we are the same group. At the same time, the products of us have  entered the super – the fashionable super shops in China around the country. And last  year, within six months, we have exceeded the sales volume equivalent to the sales volume  in the past four years. So why should such miracle occur during the short six months?  And why should this miracle happen in the market? And we have summarized several reasons.  Compared to the previous years, China has undergone great changes, and through the economic  development in these years, China has become a highly information-based society. And in  this society, people are very reliable on the TV set, cell phones and notebooks and  computers. And people's time is fragmented. And the life has been taken by the high-tax.  And they pursue a way of living, a lifestyle, concentrating on the life quality. And our  products have found this point and can provide – provide, for example, the companion and  the human care to the customers. Thus, we provide a high quality of life. And also,  our products can be made to the extremes, and everything is handmade through dozens  of procedures. So our products are very praised online. For example, the good appraisal takes  up more than 99 percent of all the judgments, customer judgments. So we are insist on making  very good quality products and flagship products. And we insist on our own logic of products.  For example, it should be good-looking, and it should be fun, and it should be good to  use. And at the same time, in the way we should have culture elements, we should have some  old feelings, and we should be classy. At the same time, we should be unique. We should  be exclusive. And in the market, such kind of discipline are very rare. And on the worldwide,  there is no producer who wants to do such old-fashioned radios. So we should focus more  on the connections. And now I have such kind of radios. We can see that we have big radios,  but we have also small ones. It is very cute, and we have a very high sound quality.  Third, our Malkin radios has combined traditional products together with the Internet, and we  have made a lot of innovations. For example, we have done the crowdfunding for the innovation  of products. We connect very much together with the young generation, because the young  generation does not have any experience, probably, with radios. But we should focus on the good  products with good appearance and good functionality, so that the generation may love the radio.  Just now, I have got the crowdfunding of these small products, and the crowdfunding has  nearly reached $500,000. And in the market, we have conducted some innovation, and we  have cooperated together with a lot of influential trademarks in China in terms of the crowdfunding.  And in marketing, we have a lot of innovations through some new marketing model, module,  and we can publicize our ideal and our products into the group of customers. From that, we  are shouldering the responsibility of society. That is to say that in China, there are a  lot of craftsmen, and in China, we have initiated a program to gather all the craftsmanship,  and we offer support to transfer their masterpiece into products and from products to the commercials.  So that such kind of craftsmen can get some decent respect from the society and get some  value of their own. So the Mao-Kin radio is not focused on the traditional one, and we  are not only about the old feelings, so we are focusing on the combination and integration  with the Internet. And in the future, we are going to focus more on the human care and  also the connection with humans, and we are striving for it. And in the future, our products  will continue to expand the market in China, and also I hope that the other parts of the  world will like our products in China. I hope that our products can connect well with the  people in Europe and the world. Thank you very much.  Okay, we have to hurry a bit, and now we have the youngest speaker. Even though he is the  youngest, he actually guides and well guides millions of Chinese through the jungle of  the cities in China. So his company, Bright Beacon, is the first IoT company that provides  indoor navigation solutions to the Chinese customers. So welcome, Rang Ying from Bright  Beacon. Hello. So I'm talking in English. In Chinese, our company is called Bright Beacon.  I am the CEO, Rang Ying of the company. Before entering my topic, please allow me to explain  something. We all know that in China, there are a huge amount of people. There are a lot  of shopping malls and a lot of beautiful, scenic sports. So in summary, China is really  big. And in the time of internet, we all know Alibaba, which enables us to make some indoor  shopping. The advent of internet has brought about a lot of problems, which still needs  to be solved. If I go to a shopping mall, I don't know what can I buy here, and what  are the latest promotions today. And also, I cannot find the shop that I want and cannot  find the toilet. For example, where is my car after I shop? For the shop, there are  a lot of customers. I want to know who is my targeted group of customers and how could  I improve my services? All these things are not solved with the advent of the internet.  So there are commonalities between such problems. For example, in a certain scenario, if we  can assure that the customers are positioned in such scenarios, we can find some solutions  probably. So our company wants to bring up their experience based on the locations of  the LTP platform. This is the intelligence hardware, whereas there are commonalities,  because they are all based on the Apple and Ibeacon protocol. What is Ibeacon protocol?  It was released by Apple based on the Bluetooth. The devices in compliance with the protocol  can sense very accurately the position of the location. And based on this process location,  we have provided the clouding for them so that we can better manage the hardware and also  generate very precise information and then share information together with our partners  and for further analysis and also the customer description. And we have an indoor navigation  system and other systems. And we have some examples to illustrate such theory. First  of all, we may notice that in China, there are more than 2,000 traditional businesses  which are going to be reformed through IoT. When we are going to the shopping mall and  we take out our smartphone, we can very precisely know where I am and I can search for where  I want to go. And the navigation system can help us to go there very precisely. And actually,  to calculate, we solve this problem. As long as we lay our devices of beacon, then everything  will be very well solved. And such navigation system solution has  been explored for so many years. But why is beacon the best one, the best suitable one?  And we can make some comparisons. For example, indoor shopping, the GPS signal is very weak  and we have Wi-Fi and I-Fi ID and they all have some disadvantages. For example, the Wi-Fi  needs 7 or 8 seconds to get some information. So it is not very good for navigation. Only  beacon, for example, it has Bluetooth connection. It can interact directly with cell phones.  And such gadgets with a button on it, this is a very ordinary battery which can work  for over two years. So it is very convenient. So through this system, we can hold shopping  mall into our smartphone. So in such location scenario, whether the customers can interact  with the scenario, this is a question. So we have corporate with Super App in China and  we make some interconnections. As long as the customers of that app turn on the Bluetooth,  they can get all the information. For example, the promotions and also the maps through this  systems, we can get services with precise location. And for example, if we enter a restaurant  and the restaurants send me the menu automatically to me. Through the whole arrangement and layout  of such system, we have accumulated a lot of effective data. And the analysis of this  data is a great help for the manufacturers, auto sellers to improve their service level.  And just now we have mentioned that all these scenarios need our intelligent hardware. But  such hardware can be integrated in all of the electronic appliances. For example, the  light, it is connected through the Bluetooth and it will become a very good juncture of  intelligence in order to locate more precisely where it is. And apart from the applications  that I mentioned, there are still a lot of areas. For example, China has more than 1,000  send exports and museums, which can also apply such application and system. And when we are  going to the matrilational palace in China, there are video guides. We press a button,  and such devices are used. If we apply beacon, then it can automatically locate where you  are and to give you information on that precise spot. So through this technology, for example,  a lot of scenario spots here in Berlin can be replaced by this system. For the kindergartens,  there are a lot of application scenarios. For example, this is a problem of the children's  safety, which is of such great importance by the parents and also by the teachers. For  example, if the information that the children has gone to school and this information will  be automatically sent to the parents or to the teachers, then it will be very good. And  the cloud beacon is there. So everything that we want to do is to equip the children  with our system, with our gadgets. So all the spurs of the, all the roots of the children can  be traced by our parents and by our teachers. And also in the home appliances, we can realize  the scenario of automatically opening the door. And we are no longer in need. We're no longer  leads to do something very troublesome. So we hope that our efforts will let more customers  enjoy services more simply. So we call this scenario the scenario IoT. Please remember  us. Thank you very much.  Okay. So thank you very much for staying to the end. And then Geek Park will later put  their contact on the screen. So if anyone wants to know more about China's innovation  and the community, Geek Park is the best door leading to that. You can contact them directly.  Thank you very much.
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