Example: I've been here twice and both times enjoyed my food and service.  It seems the people most disappointed were the ones who saw the place on TV or had a coupon.  Maybe that's why I liked it so much.  Neither one of those applied to me so I wasn't expecting to be served golden eggs on a silver platter for half price.  I just expected a good breakfast and they delivered with great service both times.  \nI've had an omelet and the jalapeno cheddar biscuits and gravy.  Both very yummy.  The biscuits and gravy is a very large serving and I prefer mine with eggs.  It was waaaaaay too much food.  Both times I had the iced coffee and I thought it was great iced coffee.  To those comments about just asking for coffee and putting ice in it.... wouldn't that make an iced coffee?  If you want an iced latte or frappucino, you should go to Starbucks.  If you want an iced coffee, rather than hot, with your delicious breakfast, order the iced coffee at Over Easy. \nI can't wait to try so many other things on the menu.  Like chicken and waffles, waffle dogs, brioche stack, or the chilaquiles.  I'm pretty certain I won't be disappointed by any of them.
Class: substituter


Example: I'm so split on this place, because I kinda don't want to like it, but as a Hilton HHonors Diamond member, I get the perks that make it pretty awesome.\n\nFor example, like most other Hiltons, there isn't a complimentary breakfast.  What a dick move for an upscale hotel, right?  Well... wait wait wait HHonors member, you get exclusive access to the Executive Lounge on the 4th Floor for a lovely complimentary breakfast with eggs, potatoes, maybe some other hot foods, muffins, bagels, doughnuts, fresh coffee, juice, yogurt, and a staff member there just for you!\n\nOh, and don't forget that we have a lovely, HHonors member only evening reception with libations on the cheap and some lovely finger foods - sandwiches and such.  Relax after your long day, and partake in some CNBC or other hi-def programming on one of our HDTVs\n\nBack in your room, $9.95 for a day of Internet access?  Not so, HHonors guest!  Type in your information and we provide you 24 hours of Internet access completely gratis.  (And surprisingly, for non-free Internet access, it's not particularly fast.  I was only hitting 0.5Mb/s down)\n\nI get giving your best customers special perks, the evening reception for one, but some of these really should be perks for all guests.  I will give the Hilton Phoenix Airport a lot of credit otherwise.  The staff is incredibly friendly.  They have a complimentary shuttle that will take you to several nearby locations.  I've made a few trips to Chase Field when the shuttle drops me off and picks me back up from the 44th and Washington Valley Metro Station.\n\nThe rooms are fantastic.  Clean, well appointed (I'm sure it's those fine, European linens, Serta mattresses, and Crabtree & Evelyn soaps), HDTV in every room.  One big criticism is as of my latest trip in August 2011, they've disabled the TVs from switching to a secondary input - alas, no plugging my PlayStation 3 into an HDMI input for some gaming/movies/Netflix.  A second criticism, no mini fridge or microwave in the room.\n\nThere is an amazing fitness center.  Plenty of room, full rack of dumbbells, benches, treadmills, ellipticals, weight machine... Needless to say, it's well equipped.  The pool is also pretty big - long enough to get a few good laps in without crashing into kids.\n\nThe price on this place is always reasonable, especially compared to other hotels of its caliber in the area.  I still prefer the Doubletree up the road, but for the price, this is a decent choice if you have an HHonors membership.  Otherwise, I'd suggest trying someplace else.
Class: substituter


Example: Oh this place....  We stayed at the Mirage during our stint in Vegas, and this is the one delicatessen located on site.  We both love deli food and said why not?  \n\nFirst of all - the prices are ridiculous.  Granted - they give you a ton of food, but what does that matter when the quality is below par?\n\nSecondly - there was always a long, involved line during peak hours.  The one time I believe we were able to get in and sit at a booth was during breakfast hours while all the party monsters are just going to bed.....ahh Vegas.  \n\nThirdly - the service was dreadful.  The food was bland and took forever.  The server had a meh attitude and didn't exude any helpful or friendly behaviour whatsoever.  \n\nFourth...ly?  Just go down to Fremont Street to find a better deli and dining experience.  Carnegie ain't it, folks.\n\nThat is all.
Class: ritualism


Example: Food was bad, service was non existent (we had to go find our server to ask for our check), restaurant was ambienceless. No wonder it was 90% empty when we walked in.
Class: ritualism
Classify the following: I went here to see Dark Knight on the IMAX screen.  Screen size: not impressive, barely noticed it was bigger than your normal movie theater screen.  Sound: Amazing, it was quite stunning.  Seating: not impressive, no leaning chairs, they were just your average movie chairs.  Auditorium temperature: a little warm.  I really wish they would have put Dark Knight on the AZ mills IMAX.  It was not really worth the extra money and drive for me.