[lemma=crm] [tag=□]
[lemma=crm] [tag=":"]
Shortly after it finished its SFA integration , the company decided it was time to take a bigger step into CRM - - and go live with another module . Internet activities , but also CRM / customer retention , customer care , customer loyalty , sales support , e-mail management , etc ., in my humble opinion will continue to grow aggressively because each and every business globally could not exist without them . To present you with some fresh perspectives on the state of the CRM industry today and what you need to consider before purchasing CRM / eCRM products and services , I spoke with many of my esteemed colleagues here at TMC and asked their opinions on the subject . Almost all companies are talking about CRM / CIM , but few are getting it right so far , as we see in the news every day . The good news is , the explosion of the CRM / eCRM market has meant many good things for customer interaction management .